Republic of the Philippines

Bicol University
College of Business, Economics, and Management
BUSINESS ADMINISTRATION DEPARTMENT
Daraga, Albay

SUBJECT ORIENTATION 1 – BA Corporate Self and Career Branding

STUDENT MONTOJO, David Samuel L. COURSE BSBA – OM 2
PROFESSOR Prof. Emily Agonos CLASS SCHED. WED (1:00-4:00PM)

Exhibit 1-1: Needs Identification List

INSTRUCTION: Choose your top five (5) needs from the following list, then go to
the Needs Analysis Form (Exhibit 1-2) to identify how each affects your career and
your life.
__1_ Financial Security ____ To be helpful ____ To be the center of attention
____ Perfection ____ To be honest ____ To demonstrate authority
____ Prosperity ____ To be safe ____ To gossip
____ To accommodate ____ To be saved ____ To be important
____ To achieve ____ To be seen ____ To be included
____ To affect others ____ To be self-reliant __5_ To be independent
____ To be accepted ____ To be stable ____ To be liked
____ To be accurate __3_ To be strong ____ To be loved
____ To be acknowledged____ To be taken care of ____ To be loyal
____ To be appreciated ____ To be understood ____ To be needed
____ To be approved ____ To be useful ____ To be noticed
____ To be autonomous ____ To be valued ____ To be obeyed
____ To be busy ____ To be well liked ____ To be powerful
____ To be calm ____ To be well regarded ____ To be praised
____ To be cared of __4_ To be worthy ____ To be respected
____ To be clear ____ To communicate ____ To enlighten
____ To be comfortable ____ To control ____ To be right
____ To be commanding ____ To correct others ____ To have a cause
____ To be deliberate ____ To deliver results ____ To have a balance
____ To be devoted ____ To dominate ____ To improve others
____ To be encouraged ____ To follow ____ To influence others
__2_ To be heard ____ To get attention ____ To lead
____ To be helped ____ To give ____ To please others
____ To understand ____ To receive ____ To prove myself to others
____ To receive loyalty ____ To receive credits ____ To receive compliments
Others: _________________________________________________________________________
_________________________________________________________________________________
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Exhibit 1-2: Needs Analysis Form
INSTRUCTION: For each need selected from the Needs Identification List,
complete the following worksheet.
Need #1 : Financial Security
1. I have noticed my need for this need in the following situations:
Living expense can't be predicted so I need to be financially secured so that I
can afford to pay for my future.
2. When my need for this need is met, I feel…
I feel fulfilled because I don’t have to worry in terms of monetary problems.
3. When my need for this need is unmet, my behavior changes in the following
ways:
Sometimes I am anxious and frustrated for the reason that my need is unmet.
4. While I’m focusing on getting this need met, I am unable to focus on these
important values, strengths, and growth opportunities:
Since I'm focusing in achieving financial security, I guess what I'm missing is
self-growth. Life does not really revolve on money so I think I'm unable to focus
on knowing who truly I am.
5. Why do I have this need? What “causes” it?
The cause why I have this need is our unstable life. We are lucky that our family
eats 3x a day but food is not only the essential necessity we need.
6. What are the costs to me of not having this need met (financial, emotional
creative, etc.)?
I think it is the opportunities I should have taken but because of not having this
need I didn't get it. For example, participating in off- campus events which are
conducted in different parts of the Philippines. Being financially unstable, I'm
not able to participate with some of the events.
7. What are the benefits to me (payoffs) of not having this need met (adrenaline
rush, victim or martyr stuff, energy, ego, etc.)?
Not having this need met is kind of disappointing but in God's perfect time I
know I can meet this need. I've learned to be patient and also encouraged in
achieving these goals.
8. What will having this need met allow me to do?
Having this need meet, I am able to afford things I need for my growth and also
things that I am fond of. I am also being able to grab opportunities without
second guessing about will I afford to pay for it. I can also help uplift the
everyday living of my family.
9. What do I need to learn or in what way do I need to change or grow in order to
get this need met? (List skills to learn, behaviors to shift, negative thoughts to
eliminate.)
I need to be more focused and passionate in order to get this need met. I should
be firm so that I will not be easily get swayed by the challenges. I should also be
mindful in spending my money. Money doesn’t just come here and there I
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should work hard for it. Trusting people also plays an important role in
achieving this need. I should only give trust to those who are worthy for it.
10. What can help me meet this need (friend, mentor, coach, therapist, minister)?
What do I need from each of these people? (List some name and assignment.)
Mr. Gerard Magayanes is the first name that comes to my mind that I think can
help me meet this need. He's an inspiration to me because despite his age (19
years old), he's already a professional financial advisor at an well-known
insurance company. It'll be a great help if I am able to get some advice from him
how to manage my finances properly and how to be financially secured.

Need #2 : To be heard
1. I have noticed my need for this need in the following situations:
I need to be heard in times that I am expressing my thoughts and ideas. Maybe
sometimes my ideas are more likely to fail but we can never expect what to
happen if our voice will be heard.
2. When my need for this need is met, I feel…
I feel fulfilled because my thoughts are heard and not ignored.
3. When my need for this need is unmet, my behavior changes in the following
ways:
I became frustrated and I start to overthink.
4. While I’m focusing on getting this need met, I am unable to focus on these
important values, strengths, and growth opportunities:
I am unable to focus on my self-growth because all I do is being a nagger for me
to be heard.
5. Why do I have this need? What “causes” it?
I need this need because I'm not contented of myself anymore. I started to
question if I truly exist in this world.
6. What are the costs to me of not having this need met (financial, emotional
creative, etc.)?
My innovative ideas are the cost of not having this need met. They will never be
heard and it will just put into trash.
7. What are the benefits to me (payoffs) of not having this need met (adrenaline
rush, victim or martyr stuff, energy, ego, etc.)?
Not having this need is also beneficial because it can be a stepping stone for me
to improve myself in terms of being socially inclined.
8. What will having this need met allow me to do?
Being heard makes a lot of changes in my life. It allows me to convey my ideas
and turn it into reality. It can also change the way of living of my family and the
people around me.
9. What do I need to learn or in what way do I need to change or grow in order to
get this need met? (List skills to learn, behaviors to shift, negative thoughts to
eliminate.)
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I should not doubt my abilities. Being optimistic can really be a great help in
order for me to be heard. I need should have a concrete ideas so that when I am
heard there will only be minimal people who will criticize my ideas.
10. What can help me meet this need (friend, mentor, coach, therapist, minister)?
What do I need from each of these people? (List some name and assignment.)
The moral support of my parents is what I need to meet this need. The serve as
my greatest inspiration to have a lot of great ideas to share with others.

Need #3 : To be strong
1. I have noticed my need for this need in the following situations:
I need to be strong in times that I doubt myself and my abilities. Overthinking
hits me so hard so I need to be strong in order for me to overcome it.
2. When my need for this need is met, I feel…
I feel more confident in doing things. I also feel somehow "powerful" because I
have the strength to overcome challenges.
3. When my need for this need is unmet, my behavior changes in the following
ways:
I am discouraged because I feel powerless and my self-esteem had gone so low
that I became an over thinker.
4. While I’m focusing on getting this need met, I am unable to focus on these
important values, strengths, and growth opportunities:
I'm not able to appreciate small things because I am focused on how I will be
strong. Maybe some friendships are to be sacrificed in order for me to achieve
this need.
5. Why do I have this need? What “causes” it?
I need to be strong to overcome my fears. In todays' society if you are not strong
you would likely be easily discourage to continue living.
6. What are the costs to me of not having this need met (financial, emotional
creative, etc.)?
Grabbing opportunities will be compromised because if I am not strong I can't
stand with my decisions.
7. What are the benefits to me (payoffs) of not having this need met (adrenaline
rush, victim or martyr stuff, energy, ego, etc.)?
To appreciate the process is one of the benefits of not having this need met.
There are small stuffs that should be acknowledged. These are the bonds and
relationships formed within the process. I believe that power comes from the
trust of the people with you.
8. What will having this need met allow me to do?
Being strong allows me to accomplish things easier. It also allows me to have a
more positive outlook with life.
9. What do I need to learn or in what way do I need to change or grow in order to
get this need met? (List skills to learn, behaviors to shift, negative thoughts to
eliminate.)
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I need to be contented for what I have so that I'll be more firm and strong.
Overcoming fear is also one that I should do. It takes a lot of courage to take
risks but it will be very beneficial to me eventually.
10. What can help me meet this need (friend, mentor, coach, therapist, minister)?
What do I need from each of these people? (List some name and assignment.)
Family plays a big role in meeting this need. They are my motivation to not
easily give up with my goals. Advises of my friends also be a great help to me
achieving this need.

Need #4 : To be worthy
1. I have noticed my need for this need in the following situations:
"Am I worthy?" This seems to be an easy question but it's very difficult to
answer. There are times that I feel I wasn't enough and it's very frustrating. As
time passes by I begun to realize that I need to start loving myself again and
appreciate all that things that I have.
2. When my need for this need is met, I feel…
When my need for this need is met I feel more confident in doing the things I
love to do.
3. When my need for this need is unmet, my behavior changes in the following
ways:
Anxiety kicks in when this need is unmet and I am frustrated and start
questioning myself "Am I really worthy?"
4. While I’m focusing on getting this need met, I am unable to focus on these
important values, strengths, and growth opportunities:
I forget to think that God gives me this life to measure and proving my worth as
not only the thing to focus on. There are lots of things we can do to improve
ourselves like loving yourself, creating bonds/relationships with people a having
a positive outlook in life.
5. Why do I have this need? What “causes” it?
I have this need because I want to master the art of self. I think I will not be
fully satisfied if I will not truly know myself.
6. What are the costs to me of not having this need met (financial, emotional
creative, etc.)?
I cannot truly form real relationship if I didn't meet this need. If I continue to
questioning my worth, I cannot give trust to others. Performing tasks will also
be hard for me to accomplish.
7. What are the benefits to me (payoffs) of not having this need met (adrenaline
rush, victim or martyr stuff, energy, ego, etc.)?
One of the benefits of having this need met is having a more positive outlook in
life. I wouldn't doubt myself anymore.
8. What will having this need met allow me to do?
I can easily perform tasks and I can be a self-reliant/ independent that I don't
have to question my worth every time.
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9. What do I need to learn or in what way do I need to change or grow in order to
get this need met? (List skills to learn, behaviors to shift, negative thoughts to
eliminate.)
I need to be more passionate in what I am doing. I don't have to be dependent to
others. I should know how to stand on my own and I should also have a positive
outlook in life.
10. What can help me meet this need (friend, mentor, coach, therapist, minister)?
What do I need from each of these people? (List some name and assignment.)
The moral support of my parents is what I need to meet this need. Their advices
about life play an essential part in knowing my worth. The presence of my
friends is also needed for they also became my greatest motivators.

Need #5 : To be independent
1. I have noticed my need for this need in the following situations:
I need to be independent when making life decisions. I am the captain of my
ship so I should be the one who knows how to sail it to the right destination.
2. When my need for this need is met, I feel…
I feel fulfilled because I can stand on my own without needing help from others.
3. When my need for this need is unmet, my behavior changes in the following
ways:
I became more irritated and my self-esteem decreases. I'm starting to doubt
myself I can do the things I needed to do.
4. While I’m focusing on getting this need met, I am unable to focus on these
important values, strengths, and growth opportunities:
I am unable to focus on building genuine relationships. Being independent does
not mean that we need to be alone; being independent means we need to stand
with our own.
5. Why do I have this need? What “causes” it?
I have this need because I am starting to be mature not do be dependent to my
parents. I am old enough so I need to start being independent.
6. What are the costs to me of not having this need met (financial, emotional
creative, etc.)?
The efforts and sacrifices I've done in meeting this need will be takes for
granted.
7. What are the benefits to me (payoffs) of not having this need met (adrenaline
rush, victim or martyr stuff, energy, ego, etc.)?
Not having this need will be beneficial to my social aspect. I will be able to build
more connections. Treasuring relationships will be easy to me. When we have an
attitude of independence, it usually means we're not good as asking for help
when we need it. Though we think that we can live with ourselves alone but the
truth is no one cannot live alone because no man is an island.
8. What will having this need met allow me to do?
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I am able to give myself emotional support, when I realize that my feelings exist
inside of me and that can be soothed by me as well.
9. What do I need to learn or in what way do I need to change or grow in order to
get this need met? (List skills to learn, behaviors to shift, negative thoughts to
eliminate.)
I need to make decisions alone, Sure it is helpful to get someone else opinion
every now and then, but sometime it just inhibits us from being confident with
our decision. Another thing is I should get to know myself better. Taking time
alone and reconnecting with the things I love can really be a great help to be
independent. Lastly, i need to give myself emotional support. True independence
comes when I find that I am able to give myself emotional support, when I
realize that my feelings exist inside of me and that can be soothed by me as
well.
10. What can help me meet this need (friend, mentor, coach, therapist, minister)?
What do I need from each of these people? (List some name and assignment.)
Being a student leader has really been a great opportunity for me to be
independent. My colleague can be a great help in helping me build my
independence. My parents also plays a great part in me being independent.
Their advices and the sacrifices they've made for me became my greatest
motivation in standing on my own.
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Exhibit 1-3: Values Worksheet
INSTRUCTION: Choose your top 10 values from the following list (or add your own
to the list). You are your values, so take your time in selecting those that truly fit.
Be honest, and choose only actual values (not things you want or need).

__1_ Adventure ____ To feel good ____ To be part of the community

____ Danger ____ To have fun ____ To be passionate
____ Excellence ____ To have impact ____ To be sensitive
____ Exhilaration __4_ To improve ____ To be spiritual
____ Family ____ To influence ____ To build
____ Ingenuity ____ To inform ____ To cause
____ Originality __8_ To inspire __9_ To contribute
____ The unknown ____ To instruct __3_ To create
____ Thrill ____ To invent ____ To design
____ To accomplish ____ To lead ____ To detect
____ To assist __2_ To learn ____ To discover
_10_ To attain ____ To nurture ____ To distinguish
____ To attract ____ To perceive ____ To educate
____ To be accepting ____ To perfect __7_ To encourage
____ To be aware ____ To persuade ____ To energize
____ To be connected ____ To plan ____ To enlighten
____ To be expert ____ To provide __6_ To experience
____ To experiment ____ To relate ____ To relate with a higher power
____ To feel ____ To risk ____ To rule
____ To see ____ To sense __5_ To serve
____ To set standards ____ To strengthen ____ To show compassion
____ To support ____ To teach ____ To touch others
____ To unite ____ To win ____ To use imagination

Others: _________________________________________________________________________
_________________________________________________________________________________
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Exhibit 6-2: Vision Statement
INSTRUCTION: Complete the statements below from the lists you created earliest
in the chapter.

To develop professional success and personal fulfillment in my life. I will:

Lead a life centered around my values of: (list your values here)
1. Adventure 6. To experience
2. To learn 7. To encourage
3. To create 8. To inspire
4. To improve 9. To contribute
5. To serve 10. To attain

Appreciate my strengths and talents, and be known as a person who is: (list your
strengths and talents here)
1. Leader 4. Positive Thinker
2. Dancer 5. Passionate
3. Orator 6. Digitally Inclined

Be honest with myself by acknowledging that I can be: (list barriers here)
1. Doubtful 4. Being Irrational
2. Failure 5. Passionate
3. Lack of Self-esteem 6. Digitally Inclined
and by constantly striving to learn and grow to shift my barriers into strengths.
Envision myself becoming a person who is: (list your descriptor words here)
1. Strong 4. Rational
2. Independent 5. Passionate
3. Optimistic 6. Respectful

Advance my career by leading a values-based life, appreciating and using my

skills and talents, learning to identify and overcome barriers, and achieving,
These learning’s can really be a great help for me to achive my dreams and
aspirations in life. By applying these one by one into my life it will be benefiacial in
overcoming barriers and challenges so that I will be able to become a great
Businessman/ Operations Manager someday.
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Exhibit 6-3: Your Mission Statement

INSTRUCTION: You mission will be formed by completing this sentence:
In order to realize my vision, I will do the following:
Habits to create:
Monthly Participate in events regarding business, management and self-
improvement.
Weekly Read a book
Go to church and thank God
Daily Exercise for physical improvement
Eat healthy foods
Strengthen relationships with friends, family and people who
supported me all the way

Skills to learn:
The skills I need to learn are to be rational, to be creative, and to improve my
interpersonal and intrapersonal skills. Having connections with others and myself
is very important so that we can easily overcome barriers and challenges of life.

Behaviors to shift:
The behavior I need to shift is being an easy going person, being rude sometimes,
and being brutally honest that sometimes I'm not sensitive how will my words
affect other people. I should really learn how to control myself and take account of
my actions.

Support structures to create:

The support structure I need to create is to strengthen my relationship with the
people who are always there for me and helped me grow as a person.
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Exhibit 6-4: Goal Worksheet
GOAL # 1 GOAL NAME SELF-GROWTH

1. What value does this goal honor?

This goal honor the value of being grateful, loyalty and compassion. These
values are imprinted in my mind and it really helped me grow every day.
2. What are the benefits to e, both personally and professionally, of
accomplishing this goal?
The major benefit of accomplishing this goal is self-growth. Knowing myself
more becomes my edge in terms of my career in business. Being a Manager/
Businessman in the future needs a lot of "self" to put on in order to do your job
right and great.
3. What resources do I need to accomplish this goal?
First I need financial resource, next is people who I can rely on when I'm at my
weakest, and last is last but not the least is knowledge in general.
Equipment/Technology/Education
HAVE: NEED:
Cellphone Printer
Laptop Books
Internet connection Bachelor's Degree
Knowledge in Leadership MBA
Doctorate Degree

4. What help, assistance, or collaboration do I need?

People or Resources
HAVE: NEED:
Friends Mentors
Family Money
Teachers and Professors Trainings

5. Am I willing to do whatever it takes to reach this goal?

Definitely, I am very willing to do whatever it takes to reach my goal. It's my
ultimate dream so I'm gonna fight for it.
6. Make your plan:
In priority order, what individual tasks must be completed, and by when?
# TASK: DUEDATE:
Join leadership trainings October 2020,2021,2023
Finish College Year 2022
Have a stable job Year 2022
Have a small business Year 2023
Have my own house Year 2024
Have a family Year 2030
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