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SWOT Analysis: Strengths Weaknesses

This SWOT analysis summarizes a small business selling egg sandwiches and turon snacks to students at the Central Visayan Institute Foundation school in Looc, Jagna, Bohol. The business's strengths include its convenient location for customers and quick production time. However, weaknesses include potential lack of profitability and similar competing products. Opportunities exist in the growing student population and technology for promotion. Threats include rising ingredient prices and negative publicity. The analysis also examines political, economic, social, technological, and other factors potentially impacting the business.

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mascardo franz
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378 views4 pages

SWOT Analysis: Strengths Weaknesses

This SWOT analysis summarizes a small business selling egg sandwiches and turon snacks to students at the Central Visayan Institute Foundation school in Looc, Jagna, Bohol. The business's strengths include its convenient location for customers and quick production time. However, weaknesses include potential lack of profitability and similar competing products. Opportunities exist in the growing student population and technology for promotion. Threats include rising ingredient prices and negative publicity. The analysis also examines political, economic, social, technological, and other factors potentially impacting the business.

Uploaded by

mascardo franz
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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SWOT Analysis

STRENGTHS WEAKNESSES

 AVAILABILITY  PROFIT
Our target market easy to locate since our The possibility that we can’t generate returns
target market are the student’s of Central from our capital.
Visayan Institute Foundation that is located  SIMILAR PRODUCTS
in the “center” of the town. With similar products with our fellow
 TIME business owners that we can’t generate
The amount of time a product to be finished income.
is quick that benefits us to sell it, a right time
for the student’s to have their recess.
 AFFORDABILITY
The product and service we sell is pocket-
friendly so all the students will be able to buy
it.

OPPORTUNITIES THREATS

 POPULATION  PRICE
The Central Visayan Institute Foundation The price of the ingredients for our products
students are rapidly increasing. Within this may rise which affects our business budget.
year, there are 2,000 and more students.  NEGATIVE MEDIA COVERAGE
 TECHNOLOGY It can ruin our business good-will image
The business will be able to promote more which can affect the production of our
quickly and easily thanks to the advanced business.
technology.

POLITICAL FACTOR ECONOMIC FACTOR

 BUSINESS PERMIT  LABOR COSTS


To keep track of our finances for tax purpose. It can reduce a company’s profit.
To be accountable for our actions.  INFLATION
 BIR (BUREAU OF INTERNAL REVENUE) It causes the consumer to look for more
To easily operate our business with the affordable alternatives.
business tax identification number.  RAW MATERIAL COST
 DTI (DEPARTMENT OF TRADE INDUSTRY) Since it affects the sale revenue, business
It is for protecting the rights and interests of have little control over the price of the raw
consumers as well as committed to materials.
developing politics and programs aimed at
sustaining the growth and development of the
country’s economy.

SOCIAL FACTOR TECHNOLOGICAL FACTOR

 BUYING HABITS  EFFECT OF TECHNOLOGY ON THE


The business has an influence on consumers’ PRODUCTION & CONSUMPTION
behavior, but that is based by the variable It helps a business to have growth or
introduced by the customer base as a whole. prosperity.
 LIFESTYLE TRENDS  NEW MATERIALS, MACHINERY,
Changes can influence the business to SOFTWARE AND BUSINESS PROCESS
provide a product or service that will SUPPORT
compliment their wants and needs. It can help a business to have big product
range to the public. It also can help a
business to improve their customer service.

PEST Analysis
PORTERS FIVE FORCES

FORCE 1: We are competing with established brands, to name a few McDo, Jagna Market, BQ
NEW ENTRANTS Superstore and LOTUS. They are patronized quickly by the students because of its
popularity and location since it is in front of the Central Visayan Institute Foundation
School. The barrier of our entry is that the business is still learning new things everyday
and still a rookie to this industry. The business doesn’t have loyal customers yet. And also
it is because of the similarity of our product, since if we have similarities of our products
there are chances where we will be not known more to the public.

FORCE 2: Our products are easy to replace since egg sandwich and turon are also the products of
SUBSTITUTES other businesses. That’s why the business have made a strategy to sell the products in
the morning where Junior High School students which means more chances of selling
more products which means more revenue. Also the business created a social bond with
a teacher, these results for us to go to the teacher, these results for us to go to the
teacher’s faculty during recess.

FORCE 3:
BUYER’S BARGAINING POWER The customers can only bargain when he at least have bought 3 pieces of product
because in this way we can have a win-win deal. In the customer’s perspective, they will
be able to save money. But on our business perspective, we will be able to sell all of our
products which mean more chances that we don’t have waste.

FORCE 4: The suppliers in our business are the BQ Superstore & Jagna Market. Our strength is that
SUPPLIER BARGAINING POWER we can easily buy other place if our suppliers don’t have the ingredients that we need.
Small sari-sari store business is also dependent since our supplier provides products and
service for daily needs and wants of the public. The weakness of the supplier is that they
rarely have different switching post of suppliers. If one store changes their eggs to 7
pesos, the other also changes, these changes causes the customer’s get confused when
they buy product.

FORCE 5:
The existing competitors have many advantages. This includes the brand name and years
EXISTING COMPETITORS
of service. Brand names have big effect to a business since with brand name it will get
the attention from the public. There are chances where a customer buys a product not
because of the quality, but because of the brand. With the amount of years of service,
they created a bond with their customer’s which means they have now loyal customers.
STRATEGY DIAMOND

The business is located in Looc, Jagna, Bohol, where our customers are
ARENAS
the students & teachers of Central Visayan Institute Foundation. We sell
BANTUJORON which means the egg banjo (sandwich) and turon which
goes well with the school’s nutrition standards.

DIFFERENTA-TION We will get there by cultivating interests, opinions, and perspectives


from our customers and services through using different social media
platforms. We would also stick to our price because it is affordable and
the business can still generate profit.

To win in a market place is that the business as far as possible prevented


adding price of the products for the students so that they will be able to
VEHICLES buy the product. Since most of the students have far homes so they have
budget. We also prevented more expenses to be used, using our skills
and choosing better alternatives without risking the quality of our
products.

Our business competitors are big, there are situations where we sell the
same products. So to gain more revenue, we aimed to sell every morning
STAGING where Junior High School students have classes. But there are also
circumstances where are many competitors sells on a certain day, what
the business did is that we sell directly from a room in order to gain
more attention from the students and convenience since there are times
where they make projects but forgets to eat snacks.

ECONOMIC The business can obtain returns by making a product or service with the
LOGIC least possible cost and improving customer service. Creating social bond
with our customers thus having a good public image.
Central Visayan Institute Foundation
Looc, Jagna, Bohol

Business Enterprise Simulation

BANTUJORON
Love your Hunger!

(Egg banjo (sandwich) and Turon)


January 20, 2020

Members:
Jasmine Angela B. Mascardo
Kathleen Galamiton
Jomari Diezmanos
Francis Paolo Llido
Jelly Gallano

ABM 12-B

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