Checklist:: How To Successfully Evaluate Sales Calls With Your Junior Reps
Checklist:: How To Successfully Evaluate Sales Calls With Your Junior Reps
Checklist:: How To Successfully Evaluate Sales Calls With Your Junior Reps
In our post How to successfully evaluate sales calls with your junior reps we outlined 7
attributes to judge your junior sales reps on during a sales call.
____________________________________________________________________________
1. THE GOAL
Every sales call should result in a specific outcome, otherwise you won’t know if the call was
successful.
1. Did the sales rep have a clear goal in mind before going into the call? YES/NO.
2. Was this goal accomplished? YES/NO.
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
2. THE PITCH
The sales pitch is designed to persuade a prospect to buy, your rep should know it inside out.
While you review it, break the pitch into three parts: beginning, middle, and end.
Rate the below on a 1-10 scale. 1 being “Very poorly” and 10 being “Very well.”
1. How well does your rep follow the structure of the sales pitch? Score: ___.
core: ___.
2. How well are they able to deliver the sales script? S
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
3. THE FACTS
The best reps are honest and stick to the facts as to not mislead their prospects. Time to see
how truthful your rep is throughout the call.
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
4. THE CONFIDENCE
Confidence goes a long way in sales, how comfortable is you rep in their sale shoes?
Rate the below on a 1-10 scale. 1 being “Not confident at all” and 10 being “Very confident.”
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
5. THE ENERGY
A great energy is infectious and can influence the prospect positively. But high-energy levels are
hard to maintain—can your rep stay consistent?
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
6. THE CONNECTION
People buy from people they like. How likeable is your sales rep?
Rate the below on a 1-10 scale. 1 being “Very Low” and 10 being “Very high.”
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
7. THE LISTENING SKILLS
Great salespeople listen more than they talk, so they can truly understand the needs of their
prospects. How good of a listener is your rep?
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
MAIN FEEDBACK FOR YOUR REP
Compare your feedback for each of the seven attributes.
Then choose ONE thing that your rep should strive to improve for the next call review.
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________
____________________________________________________________________________