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NEW PRODUCT DEVELOPMENT REPORT


DRONE SERVICES

FACULTY: FACULTY OF MECHANICAL ENGINEERING (FKM)

PROGRAM: BACHELOR OF ENGINEERING (HONS.) (MECHANICAL)

PROGRAM CODE: EM220

COURSE: TECHNOLOGY ENTREPREURSHIP

COURSE CODE: ENT600

SEMESTER: September 2019 – January 2020


GROUP
MEMBERS: MUHAMMAD SHAFRUL AIMAN BIN MOHD SHAIDI 2017631858
MUHAMMAD HILMANUDDIN BIN MUZAKKIR 2017806734
MUHAMMAD NABIL FARHAN BIN TAJUDDI 2017806792
MUHAMMAD NAFIE BIN NOR ASMADI 2017806732
MUHAMMAD RAZLAN BIN GHAZALI 2017806762
SUBMITTED TO:
MR ABU HASSAN IBRAHIM
SUBMISSION DATE:
NOVEMBER 20, 2019 (WEDNESDAY)

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TABLE OF CONTENTS

Topic Page
TABLE OF CONTENT 2
ACKNOWLEDGEMENT 4
LIST OF FIGURE 5
1.0 EXECUTIVE SUMMARY 6
2.0 INTRODUCTION 7
2.1 BACKROUND OF STUDY 7
2.2 PROBLEM STATEMENT 8
2.3 METHODOLOGY 9
2.4 LIMITATIONS 10
3.0 CONSUMER TREND CANVAS 11
4.0 NEW SERVICE DEVELOPMENT 18
4.1 DEFINITION 18
4.2 CLASSIFICATION OF NEW SERVICE 19
4.3 NEW SERVICE DEVELOPMENT PROCESS 21
4.3.1 RESEARCH & DEVELOPMENT 21
4.3.2 PRODUCT DESIGN/FEATURES 33
4.3.3 CONCEPT TESTING 37
4.3.4 BUILT PROTOTYPE (2D OR 3D) 38
4.3.5 TEST MARKETING 39
5.0 CONCLUSION 40
6.0 REFERENCES 41
7.0 APPENDICES 43

2
ACKNOWLEDGEMENT

The accomplishment of this undertaking could not have been promising without

the participation and assistance of so many people whose names may not all be

enumerated. Their contributions are sincerely appreciated and gratefully acknowledged.

However, this group would like to express their deep appreciation and obligation

particularly to the following:

Mr Abu Hassan Ibrahim for his endless encouragement, guidelines, supports,

kinds and understanding during the case study practise, and also for his points of view,

knowledge and guidelines for this case study.

To all relatives, friends and others who in one way or another shared their

support, either morally, financially and physically, thank you.

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Above all, to the Great Almighty, the author of knowledge and wisdom, for His

countless love.

We thank you.

LIST OF FIGURE

Figure 10 Result of drone application...................................................................30


Figure 11 Result to see whether it is cost benefit to use drones.........................31
Figure 12 Result to see the effectiveness of drones............................................31
Figure 13 Result to see the choice of respondents..............................................32
Figure 14 Result to see the efficiency of using drones........................................32

1.0 EXECUTIVE SUMMARY

Drone technology is constantly evolving as new innovation and big investment

are bringing more advanced drones to the market every few months. The drone industry
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is growing fast and every week we see press releases and research papers on what

new areas drones are being used for. This is a vast area where drones are presently

being used across multiple sectors.

The usage of drones in some of these sectors was originally completed using

helicopters and airplanes. However, these are expensive to hire and not always

available when they were required. Using helicopters and airplanes is also very time

consuming as they have to fly in from other locations and then do their work.

However, there are not any drones which purposely to be used for surveying and

inspection of the large building projects and maintenance works. This includes;

surveying factory buildings and industrial chimneys, detailed close up inspections of

telecom masts, checking fences and agricultural buildings, road and highway building

projects, major railway building works and more.

Thus, in New Product Development (NPD) report, we came out with a solution to

this problem which is by developing new services which are inspection and surveying

using drones to very difficult or dangerous places such as in confined space or very

high places. The service is considered as new to the firm. Drones are terrific for getting

an overview and close ups of buildings and structures. Drones are also a safer method

of inspecting tall structures. No need to send men up in a harness or scaffolding to

inspect a roof, structure or building.

Our marketing target is the industrial companies who require site surveying and

inspection on high places or confined space. This includes sectors such as construction,

mining, rail, forestry and parks. We want these targets feel they are going through an
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easier way from previous system. Drones save loads of time as there is no need to build

scaffolding to survey a building or structure. More importantly using drones for

surveying work also saves employees from having to take on the responsibility of

dangerous work.

2.0 INTRODUCTION

2.1 BACKGROUND OF STUDY

In today day and age, technology not only serves as entertainment but

also as mean to ensure a more productive and efficient way to perform certain

task. Technology has become one of the most significant parts of everybody’s

life. Technologies have existed in all fields which include medical, transportation

and also education.

A typical unmanned aircraft is made of light composite materials to reduce

weight and increase maneuverability. This composite material strength allows

military drones to cruise at extremely high altitudes. Drones are equipped with

different state of the art technology such as infrared cameras, GPS and laser.

Drones are controlled by remote ground control systems and also referred to as

a ground cockpit.

An unmanned aerial vehicle system has two parts, the drone itself and the

control system. The nose of the unmanned aerial vehicle is where all the sensors

and navigational systems are present. The rest of the body is full of drone

technology systems since there is no space required to accommodate humans.

The engineering materials used to build the drone are highly complex composites
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designed to absorb vibration, which decrease the sound produced. These

materials are very light weight.

Drones come in a wide variety of sizes, with the largest being mostly used

for military purposes such as the Predator drone. The next in size are unmanned

aircraft, which have fixed wings and require short runways. Next is quadcopter, a

multirotor helicopter that is lifted and propelled by four rotors. These are

generally used to cover large sections of land, working in areas such as

geographical surveying or to combat wildlife poaching.

2.2 PROBLEM STATEMENT

The common industrial problems arise even though there are

improvements over the evolutionary of technology. The first problem arise is the

inefficient way of inspection and surveying to very difficult or dangerous places

such as in confined space or very high places. In order to get an overview and

close ups of buildings and structures, most of the industry players are still using

manpower to do the work. The same old method is also implemented in

inspecting tall structures. They are using workers by wearing a harness or

instigating scaffolding to inspect a roof, structure or building. These techniques

could lead to hazard and might be worse, death.

The second problem arise is the previous method makes time consuming.

Using the helicopters or airplanes, however these are expensive to hire and not

always available when they were required. Using helicopters and airplanes is

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also unbearable within time as they have to fly in from other locations and then

do their work.

2.3 METHODOLOGY

In order to analyse the problems and come out with the business solution,

the step that has being done was setting up a series of questionnaires. The aim

of this survey was to find out the problems facing by the industrial management

in the scope of the current system and indirectly identify the solutions to the

problems occurred.

The survey questionnaires were distributed to the 24 respondents who are

from different backgrounds. The group of respondents shall come from students,

working and non-working personnel. The respondents were required to answer

the questionnaires. These questionnaires were distributed on 15th November

2019 and collected on 18th November 2019. The data was then collected and

analysed using basic frequency analysis that was derived from Microsoft Excel

software. The platform used for these survey questionnaires is Google Form

(refer Appendix).

Further explanation of this method will be explained in Market Survey section

(refer 4.3.1).

2.4 LIMITATION

As for the data collection process, due to the several constraints such as

limited time, the difficulty of findings the respondents for the survey sessions;

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although this data collection process was carefully prepared, there were still

limitations and shortcomings. The process of survey was done on a small scale

involving only 24 respondents. Since the population was small, the findings

presented may not be applicable as general representations. To do so, a larger

sample would be required.

On the other hand, we assume that there still lacking of updated

information and some of the information had not been found in order to develop

this service. The limited drone knowledge about components, sensor system and

application should also be one of the limitations occur in order to build up the

project as we only refer to the reading materials and our knowledge in this area.

There is also need for the experts who are knowledgeable in this area to develop

this system. Next, time constraints also one of the limitations in order to build up

this system as the developing process is taking a longer period. Besides, lack of

budget can be considered as the limitations too since the development process

requires much money to do so; the budget for hiring the developers that experts

in designing drone and the accessories needed and the budget on buying the

tools needed during this development process.

3.0 CONSUMER TREND CANVAS

In order to assist the developers/business planners by not only unpacking and

comprehend the consumer trend, an easy to follow framework that can be implement is

the consumer trend canvas (CTC). Beside, Consumer Trend Canvas also can help

them implement to launch a successful consumer-facing innovations. There are two

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steps of involvement in the use of CTC, the first step is the analysing the customer

needs and the next step is by applying the customer needs to the new products that will

be constructed.

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Introduce to engineering technology based that
Wants something that are more
For capabilities and focused on inspection.
practical in maneuver the In the era of Industrial
drones. functionality of each Revolution 4.0 Provide training and services that use drone for
design and system
inspection.
Long range of flight.

Better control system .


From the inspiration of UAV Construction company.
Equipped with high specification.
Widely use in industry. Agriculture company
Able to reach high speed and long range.
High capabilities and Mining .
Ruggedness
functionality.
Advanced features Industry/inspection.

Figure 1: Consumer trend canvas 13 12


The Consumer Trend Canvas that we created for this product is by using the

online website tools that is called mural.com. Few parameters are able to be discover

during the developing the CTC which are:

1. ANALYSE

Basic Needs

The first part of the Consumer Trend Canvas is the analyzation of the basic

needs and desires from customer that addressing this trend. Due to the problem

statement that mentioned in section 2.2, the basic needs that the costumer wants is the

long range of time and distance of the flight ability of the drone. Most of the current

product from the market got really limited time range and distance of flight as the drone

is still in the baby step of it trends. The technology that are equipped in the latest of the

drone still new and still running to grasp the despair of the enhancement of the system

and ability in order to satisfy the needs of the customer.

Besides, as the drone is fly far away from the users, it has the tendency to lost

connection that can cause the drone to crash and has the possibility for the drone to

cause harms towards surrounding especially living mechanisms as the drone failed to

control and crash. In order to overcome this problem, the use of high equipment that

can support long range of GPS signal to make sure the connection between the user

and drone are well connected.

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Drivers of Change

There are two categories that can be divided from the parts of drivers of change

which is : the shift(long term) and the triggers (short term).The first category; shift, it is

important to have a useful platform that can be used for long-term and give extensive

changes to the current system. We are driven in order to provide and fulfill the

parameters that can be used to occupy the capability and functionality of the design for

each drone that designed for each situations with system that can provide various of

function. As the drone is the implementation of UAV drone of the military that can be

used to suit the works of each situation whether in the industries or even at home.

The recent and the short term changes or technologies is the second type of

categories that are focused. From our research and observation, drone can be

considered as flying mechanism tools that are used in military that focused in the

defense, tactical and warfare world. But it can be adapted for the use of the people that

related with capabilities and functionality of the drones. As the world revolve and the

industry already reach to the level of the fourth industrial revolution (IR 4.0) where the

core of the technologies is artificial intelligence where in the engineering based industry

the use of human to inspect situation already replaced with the use of drone which can

reduce the harms towards mankind. Beside in other industry they use the drone for the

photography related. Moreover in agriculture, they can use drone to distribute the seed,

fertilizer, water and much more in their field. As IR 4.0 reached all of the use of human

mechanism can be reduced which lead to the advance use of drone technologies.

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Emerging Consumer Expectations

Based on the previous survey that has been conducted, we want to fulfil the

consumer expectations where they wants a drone that have better control system where

they can easily maneuver the drone which are more practical, equipped with high

specification such as high speed motor with enhanced chasis body and better quality of

signal and camera to record the video and pictures. Besides they also demanded the

drone to be able to reach at least 400 ft of height and have the ability to fly fast so they

can actually feel the adrenaline that rush towards their body. They also wants the drone

to be able to face a ruggedness situation as we can see drone are really fragile if it

crash or hit something it has the possibility to crash down and breakdown which can

cause a lot of money. Moreover, most of them wants to see the drone to have much

more advance features that differentiate then from the old UAV or drones system

Inspirations

The use of drone technology nowadays are currently evolving as new innovation

and big investment are bringing more advanced drones to the market. Basically, a

drone, in technological terms, is an unmanned aircraft. Drones are more formally known

as unmanned aerial vehicles (UAVs) or unmanned aircraft systems (UASes).

Essentially, a drone is a flying robot that can be remotely controlled or fly autonomously

through software-controlled flight plans in their embedded systems, working in

conjunction with onboard sensors and GPS. In the recent past, UAVs were most often

associated with the military, where they were used initially for anti-aircraft target

practice, intelligence gathering and then, more controversially, as weapons platforms.

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Drones are now also used in a wide range of civilian roles ranging from search and

rescue, surveillance, traffic monitoring, weather monitoring and firefighting, to personal

drones and business drone-based photography, as well as videography, agriculture and

even delivery services.

Beside the current drone technologies, we are also inspired to develop an

inspection drone based on the preliminary interview that we conducted. We found that

there is needed to improve the current design and system of the drone. Apart from that,

we also conducted a survey and the target market was the users of the drone itself

despite what background of industry that they major in.. Based on our survey (further

explanation on section 4.3.1 Research & Development), we found that most of the users

wanted the current design and system to be changed.

2. APPLY

Innovation Potential

After doing the analysis to ‘study’ the consumers’ needs, we come out with the

applications to their needs. As the current trend is about drone technology since it is

deliberated as the main mechanism that has the capabilities and functionality that can

be designed depending on the use. Nowadays, we want to innovate something that

related to the technology based and we find out that by developing the better innovative

design that can be use as mechanism tools for inspection whether it is harsh or any

condition that made us vulnerable to cause injury. Besides, providing training to train

people to be competent in maneuver the drone or providing services that requires any

company that need inspection at high risk.

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Who

This products is targeted to the users that demand drone that has the capabilities

and functionality to be able to be use in a condition or situation that have the high risk

such as for any construction company that wants to inspect their construction site from

above or inspect at high level. Besides, mining also should have this product in one of

their main mechanisms for inspection as it can save the life from using human as their

inspection mechanism. Moreover, this products are targeted to any industrial company

that need them to inspect a high risk condition such as in the confined space of

pressure vessel or in the boiler or any situation that can cause harms even to any

competent person in the industry.

Our Innovations

After using the SWOT analysis to analyse the problems faced by traditional

drone is time of usage of the flight which their drone unable to have along range of

flight as the drone depending with the gps signal. Moreover the control system during

maneuver of the drone is very low and cause the drone to crash. Because of that, by

applying the Consumer Trend Canvas; we analyze the consumer needs and we

decided to develop one design and system that can enhance the drone technology of

the traditional drone in terms of flight ability specification that focusing in inspection that

requires high specification of hardware and moreover in order to be able to inspect in

tight and harsh condition, a design and system is developed surround the main drone

that prevent any obstacles to hit the rotor of the drone that can cause crash that able

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the drone to be able to be controlled and moved freely despite harsh or any condition

that can cause crash of the drone.

4.0 NEW SERVICE DEVELOPMENT

As the current system – using drone to play the drones for the own pleasure and

flying for recording or taking picture causes standard outcome, there is a need to

develop new services. New product development is defined as the process by which

entrepreneur designs and creates new product or service that will be sold to customers

(source: Lecture 5 ENT600: New Product Development).

4.1 DEFINITION

The terms below are the terms that used in technology areas and may help the

user to receive the drone services.

1. Inspection: An inspection is, most generally, an organized examination or formal

evaluation exercise. In engineering activities inspection involves the measurements,

tests, and gauges applied to certain characteristics in regard to an object or activity.

2. Surveying: the profession or work of examining and recording the area and features

of a piece of land so as to construct a map, plan, or detailed description of it.

3. Recording: the action or process of recording sound or a performance for

subsequent reproduction or broadcast.

4. Security: Security is freedom from, or resilience against, potential harm caused by

others. Beneficiaries of security may be of persons and social groups, objects and

institutions, ecosystems or any other entity or phenomenon vulnerable to unwanted

change.
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5. AI: Artificial Intelligence - It is the science and engineering of making intelligent

machines, especially intelligent computer programs. It is related to the similar task of

using computers to understand human intelligence, but AI does not have to confine

itself to methods that are biologically observable.

4.2 CLASSIFICATION OF NEW PRODUCT

New product development can be classified into two types. The first is

completely new service and the second one is the improvements on existing service.

The writers classify the drone service is the improvements on existing service in Shah

Alam, Selangor.

There are several types of completely new service such as new-to-the-world

service, new to the firm (new product lines), addition to existing lines, improvements and

revisions products, cost reductions and repositioning. As for this service, we classify it

as new product line to the firm. Shah Alam management never use any drone service to

manage the security of its residents before.

Inspection is one of the types of main service for drone. According to

Freedom of Information Act (FOIA), by using the inspection, it can capture the

information quickly, simple and easily via drone services. These inspection moves are

widely used in education, businesses as well in the industry.

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Figure 2: Example of Drone inspection

This solution is relevant for the problem that faced by the Shah Alam

residence. It is efficient ways for Shah Alam residence apply and use the inspection on

their programs or events occur to students by securing their safety on their place

management. Moreover, the process of the retrieve and store the data such as the

recognize faces is also faster and quicker than key-in manually using human source.

The drone will detect any suspicious movement from the human doing. The alarm

triggered when any procedure of any crime happens from the human. This steps can

ensure safety environment of students who attend in those events.

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4.3 NEW SERVICE DEVELOPMENT PROCESS

4.3.1 RESEARCH & DEVELOPMENT

The definition of research and development is the systematic activity combining

both basic and applied research to discover and find a solution the problems or creating

new good and knowledge (BusinessDictionary.com, 2017). For this project, the idea of

drone services for Shah Alam residence based on the survey and questionnaire. The

research and development (R&D) process are done for the ideation stage through idea

generation, idea screening and market survey.

1. Idea Generation

Idea can be tangible where something can touch or see or intangible that is

something symbolic. According to Study.com (2017), idea generation is the creative

process or procedure that a company uses in order to figure out solutions to any

number of difficult challenges. The idea is generate based on the idea screening and

trends nowadays. Next, the idea then should be discuss, select and implement the best

idea to give the solution for the problem that occurs in the organization.

In this project, the idea generation is developed to know what the users or

students prefer or their trends/opinions about the drone services. Nowadays, people

often using technology such as smartphones, tablets and other devices is ubiquitous,

growing faster and popular. This is because there were 2.8 million available apps at

Google Play Store and 2.2 million apps available in the Apple’s App Store (Statistic

Portal, 2017). Usually the mobile devices run a software application that is called mobile

application. Besides that, drone services also quite catchy on mobile application.

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Therefore, it can be conclude that the drone services in mobile application is the current

trends nowadays.

2. Idea Screening

Idea screening is a process used to evaluate innovation product idea, strategies

and marketing trends (BusinessDictionary.com, 2017). In another term idea screening is

a technique to evaluate ideas to drop as many as possible. For this project, the process

of idea screening is to do internet survey or browsing on the company that use drone

services. There are several company that use drone services can be compared such as

BBC, EasyJet, DHL and Shell.

BBC

Figure 3: The logo of BBC

BBC News is one of those major media outlets that has always been open to

implementing the newest technologies in their journalism. BBC was the first media

outlet to broadcast a royal wedding on television, back in the spring of 1960. The feat

led to a huge scandal as a royal wedding was considered too ceremonious to be

broadcasted on TV at the time. Over 20 million people tuned in to watch Princess

Margaret (Queen Elizabeth’s only sibling) and Anthony Armstrong-Jones’ wedding.


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In 2013, the hexacopters were first introduced by the crafty BBC producers at

BBC World Service Language Services’ Global Video Unit to capture unique footage of

the U.K.-based HS2 railway project. Since then, the team has been constantly

experimenting with ways to seamlessly introduce drones into their journalism, piloting

UAVs over war zones, natural disasters, and dangerous situations that required a

helicopter.

However, some might say that the broadcast network was a little too enthusiastic

about its drones – in 2015, three BBC journalists were brought in for questioning for

piloting a drone over a no-fly-zone in Davos, during the World Economic Forum.

Nevertheless, it has been three years since the incident, so we can safely assume that

the BBC has grown warier of its drone use – some events just do not require a drone for

quality reporting.

EasyJet

Figure 4: The logo of EasyJet

From a statistical standpoint, air travel is the safest mode of mass transportation.

If you have ever heard someone saying that you are more likely to die in a road

accident than a plane crash that is actually true. The odds of dying in a car crash are

roughly one in 5,000. If that sounds like something you can work with, wait until you find
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out the odds of dying in a horrible plane crash: one in 11,000,000. To put the number

into perspective, you are more likely to be struck by lightning, with a one in 13,000

chance. But that does not mean there are no problems, ever. Fatal airplane accidents

do happen, and when they do, the media tends to give them plenty of attention because

they are so rare. In fact, the reason air travel is so safe is that everybody, from the

mechanics and pilots to air hostesses and the driver that shuttles people to the planes

do their due diligence. The easiest way to spot any damage is by taking a top-down

approach – starting from the exterior and gradually advancing toward the interior of the

plane.

But humans are prone to error. Which is why in 2015, EasyJet together with

unmanned-aircraft developer Blue Bear Systems Research made headlines with their

at-then truly novel demonstration, which involved inspecting an Airbus 1320 airliner

inside a hangar at Luton, England, with a drone. After the successful presentation,

EasyJet promised that drones would be adopted on a wider scale for inspection

purposes.

Fast forward to 2018: the company rolled out drone inspections. More

specifically, drones are now used for checking the fuselage for lightning-strike damage.

This is one of the most common hazards that commercial jets face – and the planes are

built to withstand powerful strikes. However, lightning strikes can ruin little components

such as the power feeder and fuel valves, so planes have to be checked at least twice a

year for this type of damage.

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While a human team can spend up to six hours following through the motions

and inspecting the plane, a drone can reduce that time to a couple of hours. In Blue

Bear’s operations director Gavin Goudie’s words, the shorter inspection time “means

you return an aircraft to service in 2 hr. or begin a repair more quickly.” Therefore, if

other companies were to follow EasyJet’s example and use drones as part of their

maintenance routine, the age-old complaint about the flight being delayed might

become a thing of the past.

DHL

Figure 5: The logo of DHL

Logistics services company DHL is making steady advancements in this still

untapped market. Initially, the company launched a drone that could fly blood samples

across a river.

They then upped the ante with a medication-delivery drone, after which they

finally launched the third generation of their “Parcelcopter.” And in a field where medical

emergencies are the norm, you can probably understand how important even a few

extra minutes can be.

Said Parcelcopter model was first tested in 2016, between January and March,

for flying packages from Reit Im Winkl, a German community, up to a plateau located

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roughly 1,200 meters above sea level. For the test, the company hired members of the

community, who brought the packages to the “Packstation,” DHL’s miniature version of

a post office. As soon as the package was inserted, a drone grabbed hold of it and

exited through a small opening in the roof.

The system was designed to be entirely automatic, with minimal human

intervention. The DHL drone could deliver the package safely despite adverse weather

conditions, in under eight minutes. It is worth mentioning that the same journey by road

would have taken 30 minutes if you did not take into account other disruptive factors

that might have delayed the delivery. The test, to everybody’s relief, was a success. The

process was repeated 130 times, with the same result.

Back to our present day, DHL is still using drones to deliver all sorts of supplies

with great success. In October 2018, the international logistics company completed

drone delivery trials in Tanzania, delivering medicines to an island in Lake Victoria via a

redesigned Parcelcopter model. The results were even more impressive this time

around – the drone completed a 60-km flight in just 40 minutes. The same journey on

land would have taken about six hours, not counting the delays that usually occur due to

the difficult terrain.

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Shell

Figure 6: The logo of Shell

Nobody can dispute the advantages and utility that inspection drones bring to the

worksite. Another company that makes full use of them is Shell. In this case, drones

provide footage of areas that Shell workers struggle to reach physically. The team at

Baton Rouge import terminal, for instance, uses a remotely operated aerial vehicle (a

specialized sort of drone) fitted with a gas sensor to swoop around and check for any

leaks or cracks in the structures.

As proof of the company’s willingness to integrate drones in every part of their

business, back in 2017, Shell Canada launched a pilot training program to teach pilots

to operate the drones. The program is based on the belief that smart drone use can

increase workplace safety and improve maintenance. “So, where we used to send

people up in a crane, or erect scaffolding to go and see conditions on our systems, we

can now send up a drone to do that,” said Cindy Jamieson, digitalization lead for Shell.

In other words, jobs that were traditionally dangerous for humans are now

becoming safer thanks to drones.

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3. Market Survey

For this project, the market survey is to know whether this services will have

demand and give benefits to people when this services operated. Thus, we did a survey

for them by using Google Form. The respondents of the survey are from many

background and mostly age around 23 years old by referring the result of the survey

from figure 6. Based on figure 7, most of the respondents that are 70.8% are student

and 25% of it are working in various sectors. The major sector of the respondent that

are working are in construction that is 66.7%, 16.7% are working in educational sector

and 16.7% working in surveying sectors.

Figure 7: Range of age of respondent

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Figure 8: Working background of the respondent

Figure 9: Sectors of the working respondent

Figure 9 shows that 70.8% of the respondents never used drone services for

inspection or surveying. Meanwhile 29.2% of the respondents have had used this

services for inspection and surveying. This shows that the drone services are still new in

our country and this will become a great opportunities to start the business because of

this services will have a lot of potential customers.

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Figure 10: Result of drone application

From figure 9, it was found out that majority (95.8%) of the respondents think it is

effective to use drone services in term of cost and other 4.2% find it is not cost effective.

It was found out that there are several reasons why the drone for inspection and

surveying are more effective in term cost. The main reason are there will no human

power needed to do inspection and surveying of some dangerous work that can lead to

death or serious injuries such as working in confined space or very high places.

Therefore it can reduce the medical cost to treat workers when accident happened.

Besides, reduction of accidents in a company can reduce the insurance rate of the

company. From figure 10 we can see that most of the respondents that is 87.5% agree

that it is more accurate to used drone for surveying compared to using man power.

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Figure 11: Result to see whether it is cost benefit to use drones.

Figure 12: Result to see the effectiveness of drones.

This is because majority of the respondents aware that it is much safer and

quicker to survey using drones. This is because by capturing the image from aerial can

make the survey much easier.

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From the questionnaire in appendix A, the result are as figure 12 shows that

95.8% of the respondents think that inspection using drones are much safer compared

to using man power. Meanwhile in figure 13 all of the respondents thinks that using

drones are much beneficial during searching or surveying of somethings. In this two

question we asked the respondents to choose between two conditions that is one when

using drones and the others are using man power. This survey proof that most of the

respondents believes that using drones technology to replace man power can gives a

lot of benefit to them especially in term of safety and work efficiency.

Figure 13: Result to see the choice of respondents between drone or manpower.

Figure 14: Result to see the efficiency of using drones.

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4.3.2 PRODUCT DESIGN/ FEATURES

In this section, will be explains in detail about the design product, dimensions and

all the product feature available to meet the market needs in local area. Figure 15

shows the product design features of the drones that will be used for the services.

Figure 15: Product Design and Features

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This is overview sample of one of the drones that we would use to provide

service quality inspection to our customer. This drone is the base design to all other

drone depend on the situation for the inspection. If the inspection required for us to

cruise at narrow space on the underground for example, we would install more sensor

or more propeller guard to avoid crash of the propeller during inspection. Other example

could be if the drone is needed to inspect in the area that would have more exposure to

moisture, we would install more waterproof design so that our drone would not drown or

having electrical breakdown.

Figure 16 shows the feature that we provide for our customer:

Figure 16: Drone feature that will be provided

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Dimension of the drone

Figure 17 shows the rough dimension of our drone:

Figure 17: Drone dimension

This dimension is the dimension that are quite ergonomic and easy to carry from

one place to another. This dimension also are quite easily visible to the other people to

avoid them from standing nearby to the drone.

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Aesthetic Design of the Drone

Figure 18 and 19 shows that how the drones are used for inspection.

Figure 18: This is sample of end design of drones that used to inspect roof.

Figure 19: This is sample of end design of drones that used to inspect aircraft.

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4.3.3 CONCEPT TESTING

Purpose

The purpose of this concept test is to identify whether this service will be able to

cater the need of the industrial player or manufacturer. We will gather all the information

from the experience or former worker about this kind services.

Sample Population

The target audience for this concept testing would be UiTM lecturers or students

that have been working or practical in a hazardous environment as they know what kind

of risk being exposed towards labour worker in industry. This will allow for them to see

whether or not this concept will be practical and beneficial towards the worker.

Survey format

First, we would explain briefly about the hazardous situation that usually

happened in a factory or other relevant example. After that, we explained them our

solution suggestion to decrease the number of accidents or fatality towards individual

related. Then, we would display them the video of the drone and its featured. Lastly, we

asked them further question if there still need a for improvement within our services.

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4.3.4 BUILT PROTOTYPE (3D)

Figures 20 shows the sample prototype of our drone from different angle which are side,

top and isometric view.

Figure 20: Assemble drone

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4.3.5 Test Marketing

As mentioned earlier on survey format for the concept testing, we conducted and

interview with some students and lecturers of FKM. There are two female students and

one Male lecturer. All of them were experienced from same type of work which is

construction. Both of them are given a brief introduction on our services and what it can

provide. Then, we display to them the video and prototype to see how it will work. After

finished with all these, the audience were questioned on how their opinion with the

prototype. All of them give a positive response and the lecturers suggest that not limiting

the services toward certain area only.

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5.0 CONCLUSION

From the findings and discussion, we can see that majority of the respondent are

concern about safety at workplace. The potential harm arise during work especially

when the works are in the dangerous places such confined space or very high places.

Therefore a new way are needed to increase the safety of the workers.

Therefore, to overcome the problem that arise we suggest to introduce a new

services that is drone services. As we can notice that majority of the respondent did not

have used the drone services for inspection or surveying but majority of the respondent

agree that using drone are the best choice to reduce accident and more efficient way

compared to using manpower. This is a good opportunity for us to start the drone

services business because there are a lot of potential customers that will used this

services since this services still new in our country. All the pilot for the drones are

indeed need to be qualified for the inspection and surveying and abide the regulation of

drones in order this business to success.

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6.0 REFERENCES

1. Corrigan, F. (2019, October 4). What Are Drones Used For From Business To

Critical Missions. Retrieved November 14, 2019, from

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drone-uses/.

2. Corrigan, F. (2019, November 9). How Do Drones Work And What Is Drone

Technology. Retrieved November 14, 2019, from

https://www.dronezon.com/learn-about-drones-quadcopters/what-is-drone-

technology-or-how-does-drone-technology-work/.

3. Rouse, M., Shiao, D., Rouse, M., & Rouse, M. (n.d.). What is a Drone? -

Definition from WhatIs.com. Retrieved November 15, 2019, from

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4. How Drones Will Impact Society: From Fighting War to Forecasting Weather,

UAVs Change Everything. (n.d.). Retrieved November 15, 2019, from

https://www.cbinsights.com/research/drone-impact-society-uav/.

5. Meola, A. (2017, July 13). Drone market shows positive outlook with strong

industry growth and trends. Retrieved November 12, 2019, from

https://www.businessinsider.com/drone-industry-analysis-market-trends-growth-

forecasts-2017-7?IR=T.

6. Snow, C. (2019, January 12). Seven Trends That Will Shape The Commercial

Drone Industry In 2019. Retrieved November 16, 2019, from

https://www.forbes.com/sites/colinsnow/2019/01/07/seven-trends-that-will-shape-

the-commercial-drone-industry-in-2019/#36ce627a7494.

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7. The Drone Market Insights from Customers and Providers: CompTIA. (n.d.).

Retrieved November 16, 2019, from

https://www.comptia.org/content/research/the-drone-market-insights-from-

customers-and-providers.

8. By. (2019, September 24). Consumer Drones Market: Segment Analysis, Risk

Assessment, Trend Outlook and Business Strategy. Retrieved November 16,

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market-segment-analysis-risk-assessment-trend-outlook-and-business-strategy-

2019-09-24.

9. Terra Drone launches UAV AI-based solution for power asset inspection

developed after inspecting over 90,000 km power lines by BVLOS. (2019,

October 3). Retrieved November 16, 2019, from https://www.terra-

drone.net/global/2019/10/03/terra-drone-launches-uav-ai-based-solution-for-

power-asset-inspection-developed-after-inspecting-over-90000-km-power-lines-

by-bvlos/.

10. Applus . (n.d.). Drone Inspection. Retrieved November 17, 2019, from

https://www.applus.com/global/en/what-we-do/services/drone-inspection.

11. Futures USA are recruiting new UAS pilots... (2019, October 22). Retrieved

November 16, 2019, from https://www.sky-futures.com/we-are-recruiting-new-

pilots/.

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7.0 APPENDICES

Appendix A: Google Form Survey Questionnaires.

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Figure 21 Google form questionnaire

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