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Business Policy and Strategy Syllabus

The document outlines a course on Business Policy and Strategic Management over 16 weeks. It includes the following key points: 1) Weeks 1-4 cover orientation, an introduction to business policy including its features, concepts, classifications, and processes. 2) Weeks 5-8 discuss strategic management processes and phases as well as a preliminary exam. 3) Weeks 9-12 cover major business policies and strategies, including a midterm exam. 4) Weeks 13-16 discuss society and business ethics as well as a semi-final and final exam. Intended learning outcomes, teaching activities, assessments, and resources are provided for each topic.

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Maritoni Medalla
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100% found this document useful (1 vote)
161 views11 pages

Business Policy and Strategy Syllabus

The document outlines a course on Business Policy and Strategic Management over 16 weeks. It includes the following key points: 1) Weeks 1-4 cover orientation, an introduction to business policy including its features, concepts, classifications, and processes. 2) Weeks 5-8 discuss strategic management processes and phases as well as a preliminary exam. 3) Weeks 9-12 cover major business policies and strategies, including a midterm exam. 4) Weeks 13-16 discuss society and business ethics as well as a semi-final and final exam. Intended learning outcomes, teaching activities, assessments, and resources are provided for each topic.

Uploaded by

Maritoni Medalla
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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COURSE OUTLINE AND TIMEFRAME

TIME FRAME COURSE CONTENT / SUBECT MATTER

I. Orientation on the Vision-Mission-Objectives of Colegio de Sta.Ana de Victorias; its core values, quality policy statement, and the ISO 9001:2015
principles. Discussion of the classroom policies, course description, and course outline with timeframe

II. Introduction to Business Policy


A. Features of Business Policy
B. Concept of Business Policy
C. Classification of Business Policies
D. Business Policy Process
Week 1, 2, 3, 4
E. Importance of Business Policy

III. Introduction to Business Strategy


A. Features of Strategy
B. Importance of Strategic Management
C. Benefits of strategic management

************************************************************PRELIM EXAM********************************************************
IV. Strategic Management Process
Week 5, 6, 7, and A. Phases in Strategic Management
8 1. Strategic Intent
2. Environmental analysis
3. Strategy Formulation
4. Strategy Implementation
5. Strategy Control
6. Strategy evaluation
7. Strategy Control

A.Y. 2019-2020, SECOND SEMESTER 1


*************************************************************MIDTERMEXAM*****************************************************
V. Major Business Policies
A. Personnel Policy
B. Production and Purchase Policy
C. Marketing Policy
D. Financial Policy

Week 9, 10, 11, VI. Major Business Strategies


and 12 A. Dimension of Strategic Decisions
B. Stability Strategy
C. Growth or Expansion Strategy
D. Retrenchment Strategy

*************************************************************SEMI-FINAL EXAM****************************************************
VI. Society and Business
A. Business Ethics
B. Social Responsibility of Business
Week 13, 14, 15, 1. Ackerman’s Model
and 16 2. Carroll’s Four- Part Model
C. Social Audit

************************************************************* FINAL EXAM*****************************************************

LEARNING PLAN
TIME FRAME COURSE CONTENT/SUBJECT INTENDED LEARNING TEACHING & LEARNING ASSESSMENT TASK(ATs) RESOURCE MATERIAL
MATTER OUTCOMES (ILO) ACTIVITIES (TLAs)
At the end of the unit, the students should be able to:
Week 1 I. Identify the institutional Introduction on ISO 9001:2015 Lecture - discussion 1. Students to submit reflection Chalk/ Blackboard
Vision-Mission-Objectives and the Institutional Vision- (Sharing of expectations paper on their realization

A.Y. 2019-2020, SECOND SEMESTER 2


(VMO) of CSAV, classroom Printed topics taken
policies, course from reference books
description, course outline Mission-Objectives (VMO) of and the web
with time frame and the CSAV; Discussion of classroom
reasons why we apply for policies, course description and
ISO 9001:2015 course outline with timeframe
Certification
To discuss the profile or
II. Introduction to Business background of Henry Mintzberg from the teacher and the
from the initial discussion
Policy students)
To describe business policy
A. Features of Business Policy according to different
philosophers and authors.
B. Concept of Business Policy
To identify different elements of
1. Mintzberg’s concept of business policy.
strategy

Week 2 C. Classification of Business To discuss business policy as  Collaborative 1. Case Study Chalk/ Blackboard
Policies classified in different levels of Lecture/Discussion Printed topics taken
the management, functional from reference books
D. Business Policy Process areas, basis of expression, and the web.
nature of origin, scope of
E. Importance of Business organization, and management
Policy functions.

To identify the processes


needed for implementing
business policy

To highlight the importance of

A.Y. 2019-2020, SECOND SEMESTER 3


business policy in the
management curriculum,
personal development, business
environment and organization.

Week 3 To describe business strategy Chalk/ Blackboard


III. Introduction to Business
according to different
Strategy
philosophers and authors. Printed topics taken
from reference books
D. Features of Strategy
To identify the concept of and the web.
1. Written Test
strategy as categorized in Interactive discussion
1. Characteristics of 2. Quiz
different types.
Strategy
To identify the 5 ways in which
2. Mintzberg’s 5 P’s of
the term strategy was used.
Strategy
Week 4 To discuss the importance of Chalk/Blackboard
strategic management.
E. Importance of Strategic Printed topics taken
Management To identify the different benefits from reference books
  Collaborative 1. Written test
of strategic management in and the web.
Lecture/Discussion 2. Oral recitation with rubrics
F. Benefits of strategic different areas and levels of
management personal and organizational
management

12.5 Hours PRELIM EXAM


LEARNING PLAN
TIME FRAME COURSE CONTENT/SUBJECT INTENDED LEARNING TEACHING & LEARNING ASSESSMENT TASK(ATs) RESOURCE MATERIALS
MATTER OUTCOMES (ILO) ACTIVITIES (TLAs)

At the end of the unit, the students should be able to:

A.Y. 2019-2020, SECOND SEMESTER 4


Week 5 To identify the different
stages in strategic
management process.

To discuss the role of


IV. Strategic
strategic management
Management Process
process in providing dynamic
and guided environment to Discussion, working Printed topics taken
A. Phases in Strategic 1. Oral Recitation
the organizations. session, brainstorming from reference books
Management 2. Group Presentation
and quiz and the web.
To know the meaning and
1. Strategic Intent
features of vision, mission,
goals, objectives, and
balanced scorecard.

To formulate own business


vision and mission.

Week 6
To identify the
environmental analysis Chalk
process.
2. Environmental Blackboard
 Group presentation 1. Oral Recitation
analysis To discuss SWOT and PESTLE.
2. Quiz
Printed topics taken
To identify the role of PESTLE from reference books
factors in environmental and the web.
scanning.

Week 7 3. Strategy Formulation Interactive discussion 1. Written test Chalk

A.Y. 2019-2020, SECOND SEMESTER 5


To discuss corporate,
business, and functional
strategy.

To identify the different


Blackboard
4. Strategy strategies under the major
Implementation categories formulated. 2. Case Study
Printed topics taken
from reference books
To identify what strategies
and the web.
are needed to achieve
strategic goals and
objectives.

Week 8
To identify how strategies
are being evaluated to
provide desirable results.
Chalk
To discuss the importance of
5. Strategy evaluation strategy control in taking
Blackboard
corrective actions and
Group presentation 1. Long quiz
6. Strategy Control reviewing strategies
Printed topics taken
implemented.
from reference books
and the web.
To identify the nature,
importance, process and
types of strategic evaluation
and control.

12.5 Hours MIDTERM EXAM

A.Y. 2019-2020, SECOND SEMESTER 6


LEARNING PLAN
TIME FRAME COURSE CONTENT/SUBJECT INTENDED LEARNING TEACHING & LEARNING ASSESSMENT TASK(ATs) RESOURCE MATERIALS
MATTER OUTCOMES (ILO) ACTIVITIES (TLAs)

At the end of the unit, the students should be able to:


Week 9
To define personnel and
production policy.
Chalk
V. Major Business Policies Participatory
To explain the importance of 1. Quiz
Lecture/Discussion
personnel and production and 2. Graded Blackboard
A. Personnel Policy
purchase policy in achieving the Presentation/Recitation
Textual Analysis
organization’s objectives. Printed topics taken from
B. Production and
reference books and the
Purchase Policy
To explain the key issues in web.
personnel and production and
purchase policy.

Week 10 To define marketing and financial


policy.
Chalk
To explain the importance of
C. Marketing Policy marketing and financial policy in Blackboard
1. Written test
achieving the organization’s Interactive discussion
2. Group/ Pair Activity
D. Financial Policy objectives. Printed topics taken from
reference books and the
To explain the key issues in web.
marketing and financial policy.

Week 11 VI. Major Business Participatory 1. Graded Chalk


Strategies Lecture/Discussion Presentation/Recitation

A.Y. 2019-2020, SECOND SEMESTER 7


To identify the five identifiable
strategic dimensions.
Blackboard
To explain the role of stability
A. Dimension of Strategic
strategy in achieving the
Decisions Textual Analysis Printed topics taken from
organization’s objectives.
reference books and the
B. Stability Strategy web.
To discuss the examples of
stability strategy.

Week 12
To define growth and
retrenchment strategy.
Chalk
To explain the role of growth and
C. Growth or Expansion retrenchment strategy in
Blackboard
Strategy achieving the organization’s 1. Long test
Interactive discussion
objectives. 2. Case Study
Printed topics taken from
D. Retrenchment Strategy
reference books and the
To discuss the examples of
web.
growth and retrenchment
strategy.

12.5 Hours SEMI FINALS EXAM

LEARNING PLAN
TIME COURSE CONTENT/SUBJECT INTENDED LEARNING TEACHING & LEARNING ASSESSMENT TASK(ATs) RESOURCE MATERIALS

A.Y. 2019-2020, SECOND SEMESTER 8


FRAME MATTER OUTCOMES (ILO) ACTIVITIES (TLAs)
At the end of the unit, the students should be able to:

Week 13 To identify the three types of


Business Management Ethics;
Moral, Amoral, Immoral.
1. Collaborative Chalk/Blackboard
To explain the importance of
VII. Society and Business Lecture/Discussion
business ethics. 1. Oral Recitation
A. Business Ethics Printed topics taken from
2. Concept Mapping reference books and the
To discuss the factors affecting
web.
the business ethics.

To identify the principles of


Business Ethics.

Week 14
To define Corporate Social
Responsibility.

To identify the Corporate Social


1. Collaborative Chalk/Blackboard
B. Social Responsibility of Responsibility theories. 1. Quiz
Lecture/Discussion
Business 2. Graded Presentation/
Printed topics taken from
To identify the importance of Recitation
2. Small Group Discussion reference books and the
1. Ackerman’s Model social responsibility in a business
web.
or organization.

To understand the role of


Ackerman’s model.

Week 15 2. Carroll’s Four- Part To understand the role of 1. Collaborative 1. Quiz

A.Y. 2019-2020, SECOND SEMESTER 9


Carroll’s Four- Part Model in an
organization.
Lecture/Discussion
To identify the key features of 2. Graded Printed topics taken from
Model
Carroll’s CSR Model. Presentation/Recitation reference books and the
2. Think-Pair-Share
web.
To discuss the dimensions of
social responsibility.

Week 16
To explain the importance of
social audit.

To explain the items examined in


1. Collaborative
a social audit.
Lecture/Discussion
Printed topics taken from
To discuss the features and 1. Oral Recitation
C. Social Audit 2. Small Group Discussion reference books and the
objectives of social audit.
web.
3. Reporting/Presentation
To identify the benefits of social
audit.

To explain the difference of


Business Ethics and Social Audit.

12.5 Hours FINAL EXAM


Total: 54
One Semester
Hours

TEXTBOOKS/REFERENCES AND SUGGESTED READINGS Himalaya Publishing House., (2016). Business Policy and Strategic Management, Himalaya Publishing House Pvt
Ltd, MUMBAI

A.Y. 2019-2020, SECOND SEMESTER 10


Sheela. (2016). Business Policy and Strategy. Retrieved from https://www.scribd.com/doc/300651584/Business-
Policy-and-Strategy-bba-study-notes.
COURSE REQUIREMENTS 1. Examinations (Prelim, Midterm, Semi-final, and Final)
2. Quizzes
3. Individual or Group Report/Presentations
4. Reaction Paper/ Output

GRADING SYSTEM (Non-laboratory Subjects) 40% - Class Standing


5% - Assignment
10% - Recitation/ Class Participation
25% - Output (research, projects, portfolio, and others)
20% - Quizzes
40% - Written Examination
100% - Total

CLASSROOM POLICIES Be “SMART.”

S – say please and thank you;


M – make a good habit to listen attentively while the teacher is talking;
A – arrive on time prepared and ready to learn and actively participate in the class;
R – respect yourself and others;
T – try your best to succeed and become a well-rounded individual.

A.Y. 2019-2020, SECOND SEMESTER 11

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