Module 1 - Introduction To Globalisation
Module 1 - Introduction To Globalisation
Introduction
Module 1
International Business
In this Session
Why International Business
Changing Economy and World
Meaning of Globalisation & International
Business
Why Companies go international
Drivers of Globalisation
Criticisms of Globalisation
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Advanced
Economies
Source:
https://www.imf.org/external/datamapper/PPPSH@WEO/OEMDC/ADVEC/WEOWORLD
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International Business
Source:
https://www.pwc.com/gx/en/world-2050/assets/pwc-the-world-in-2050-full-report-feb-2017.pdf
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International Business
Source:
Dept. of Commerce, Govt of India – Annual Report 2018-19
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International Business
Source:
Dept. of Commerce, Govt of India – Annual Report 2018-19
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International Business
Source:
Dept. of Commerce, Govt of India – Annual Report 2018-19 16 R Sugant
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International Business
Globalisation
Integration of world economies through the
reduction in barriers to the movement of
trade, capital, technology and people.
The shift toward a more integrated and
interdependent world economy
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International Business
International Business
All commercial transactions—including sales,
investments, and transportation—that take
place between two or more countries.
Primarily, they consist of
Export & Import of products and services
Foreign Direct Investment
o Manufacturing
o Services
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International Business
Criticisms of Globalisation
Threats to national sovereignty
Environmental stress
Income inequality
Job losses
Tax evasion
Power of MNCs over governments
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International Business
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International Business
Factors responsible for increased
Globalisation
1. Declining trade and investment barriers
2. Increase in and expansion of technology
3. Development of services that support international
business
4. Growing consumer pressures
5. Increased global competition
6. Changing political situations
7. Expanded cross-national cooperation
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International Business
What factors should companies
consider?
Political-legal factors
Economic factors
Cultural factors
Entry strategy
Market factors – Competition, customers
Organisation structure & HR
Logistics & SCM
Financing
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International Business
To recap
Why international business
Meaning of globalisation & international
business
Criticisms of globalization
Why companies go international
Drivers of globalization
Factors companies should consider while
going global
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