Scribd
Upload
86 views3 pages

Final Questions

The document is a questionnaire for a survey being conducted by a student at the National Textile University in Faisalabad, Pakistan. The purpose is to understand customers' perceptions of different shopping centers in Faisalabad. The questionnaire contains 18 statements about an unspecified brand for which respondents are asked to indicate their level of agreement on a 5-point scale from strongly disagree to strongly agree. The statements measure the respondents' feelings, passion, attachment and loyalty to the brand as well as their willingness to recommend it to others.

Uploaded by

danyal
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
86 views3 pages

Final Questions

The document is a questionnaire for a survey being conducted by a student at the National Textile University in Faisalabad, Pakistan. The purpose is to understand customers' perceptions of different shopping centers in Faisalabad. The questionnaire contains 18 statements about an unspecified brand for which respondents are asked to indicate their level of agreement on a 5-point scale from strongly disagree to strongly agree. The statements measure the respondents' feelings, passion, attachment and loyalty to the brand as well as their willingness to recommend it to others.

Uploaded by

danyal
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 3

Serial

No.

Questionnaire

National Textile University


Dear Respondents,

I am a student of MSBA in National Textile University, Faisalabad. As part of my study I am


conducting a survey regarding Customers of Different Shopping Centers in Faisalabad. You are
requested to solve this questionnaire and your response will be kept strictly confidential.

Answer the following questions by encircling the option.

Strongly Disagree Neither agree Agree Strongly agree


Disagree nor Disagree
1 2 3 4 5

1. This is a wonderful brand

1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

2. This brand makes me feel good

1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree
3. This brand is totally awesome

1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

4. I have neutral feelings about this brand

1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

5. This brand makes me very happy

1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

6. I love this brand!

1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

7. I have no particular feelings about this brand.

1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

8. This brand is a pure delight

1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

9. I am passionate about this brand.


1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

10. I’m very attached to this brand.


1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

11. This is the only brand of this product that I will buy.
1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

12. When I go shopping, I don’t even notice competing brands.


1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

13. If my store is out of this brand, I’ll postpone buying or go to


another store.
1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

14. I’ll ‘do without’ rather than buy another brand.


1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

15. I have recommended this brand to lots of people.


1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

16. I ‘talk up’ this brand to my friends


1. Strongly Disagree 2. Disagree 3. Neither Agree nor Disagree 4. Agree 5. Strongly Agree

17. I try to spread the good-word about this brand


1. Strongly Disagree 2. Disagree 3. Neither agree nor disagree 4. Agree 5. Strongly Agree
18. I give this brand tons of positive word-of-mouth advertising
1. Strongly Disagree 2. Disagree 3. Neither agree nor disagree 4. Agree 5. Strongly Agree

You might also like