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Course Outline: Subject Code: Eco. BBA - 1205 Subject: (Introduction To Business) Semester: BBA 1

This document outlines a course on introduction to business. The course is designed for both business and non-business students to gain a basic understanding of business. It will explore all areas of business through interactive sessions, case studies, and assignments. Students will learn about different types of businesses and organizations like sole proprietorships, partnerships, joint stock companies, and their characteristics. Key business concepts like distribution channels, trade, business combinations, and warehouses will also be covered. Students will be evaluated through attendance, assignments, quizzes, mid-term and final exams.

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Muhammad Hameed
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2K views5 pages

Course Outline: Subject Code: Eco. BBA - 1205 Subject: (Introduction To Business) Semester: BBA 1

This document outlines a course on introduction to business. The course is designed for both business and non-business students to gain a basic understanding of business. It will explore all areas of business through interactive sessions, case studies, and assignments. Students will learn about different types of businesses and organizations like sole proprietorships, partnerships, joint stock companies, and their characteristics. Key business concepts like distribution channels, trade, business combinations, and warehouses will also be covered. Students will be evaluated through attendance, assignments, quizzes, mid-term and final exams.

Uploaded by

Muhammad Hameed
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Course Outline

Subject Code: Eco. BBA -1205


Subject: (Introduction to Business)
Semester: BBA 1st

Introduction

The course is designed for students who plan to major in business and non-business students who
want a glimpse of what a business student curriculum involves and obtain a basic understanding
of business to round out their general undergraduate education.

For those who are intended business majors, the course enables them to explore the entire
spectrum of business—from manufacturing to sales to accounting to human resource
management to marketing to finance to international business to management information
systems.  It outlines the business education menu, explains the principles of business, and
provides an overview of business functions, processes, and segments.  It also addresses aspects
of management and leadership, providing students with self-assessment tools to help them
understand their interests as well as their aptitude in the various business disciplines.

Course Objective

Business objectives are clearly defined targets that are set by management or business owners.
They give directions and the mode in which the business needs to operate. Business managers
devise plans to meet these objectives and keep track of progress and deviations. Business
objectives are a blend of the needs of various stakeholders who are affected by your
organization's activities.

Pedagogy
The learning process will be a blend of interactive sessions, spreadsheet handling, presentations,
case studies, group discussions and assignments and case studies.

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Recommended Text Books:
Introduction to Business by Prof, Saeed Nasir
Course Duration: 16 weeks

Evaluation System
Attendance 5
Assignment &
Class 10
Participation
Quiz 5
Mid-Term 20
Final-Term 60
Total 100
 

Week Chapter Name Reading Material


1,2 Introduction to  Definition of Business
Business  Types of Business
 Meaning of Industry
 Types of industry
 Characteristic of business
 Importance of Business
 Objective of Business
 Risk and causes of Risk
3,4 Sole Proprietorship  Introduction
 Definition of Sole Proprietorship
 Characteristics of Sole Proprietorship
 Advantages
 Disadvantages
5,6 Partnership  Definition with examples
 Characteristic of partnership
 Advantages of partnership

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 Disadvantages of partnership
 Partnership agreement
 Why partnership is important
 Kinds of partners
 Sleeping partner
 Registration of a firm
 Process of registration

7 Joint Stock Company  Introduction


 Definition of Company
 Characteristics of Company

 Classification of companies
 Advantages of joint stock companies
 Disadvantages of joint stock companies
8,9,10 Domestic and foreign  Features of domestic Trade
trade  Classification of domestic trade
 Whole sale Trade
 Characteristic of Trade
 Function of Wholesaler
 Importance of Wholesaler
 Retailers
 Function of retailers
 Importance of foreign trade
 Difficulties involved in foreign trade

11,12 Channel of distribution  Definition


 Direct channel
 Indirect channel
 Channels of distribution for industrial goals
 Technical products

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 Classification of goods
 Consumer goods
 Convenience goods
 Shopping goods
 Specialist goods
 Industrial goods


13,14 Business Combination  Firm and industry
 Causes of Business combination
i) Elimination of competition
ii) Economy of large scale of production
iii) Changes in economic policy
iv) Function in business activities
v) Sever competition
 Types of business combination
 Horizontal combination
 Vertical combination
 Diagonal combination

15 Warehouse  Definition
 Function of warehouse
 Storage of surplus Goods
 Price stabilization
 Risk bearing
 Loan facility
 Kind of warehouses
i) Private warehouse
ii) Public warehouse
iii) Bounded warehouses
16 Quiz Test and i) Quiz
Presentation ii) Test

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iii) Presentation
iv) Revision and group discussion

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