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Tino Radio Profiling

The document summarizes an assignment to listen to and profile two radio stations - Voice of America (VOA) and Zimbabwe Broadcasting Corporation (ZBC) - based on their format, business model, and supporting activities. VOA is a talk-oriented radio focused on news, sports, current affairs, and politics, while ZBC is music-oriented playing a broad spectrum of genres. VOA supports its format through roundtable discussions and foreign coverage like a Zimbabwe news program. ZBC focuses on local content across music genres. The assignment requires profiling the stations on their (a) radio format, (b) activities supporting their format, (c) business model, and (d) activities supporting their business model

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Keith Tanaka Magaka
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123 views3 pages

Tino Radio Profiling

The document summarizes an assignment to listen to and profile two radio stations - Voice of America (VOA) and Zimbabwe Broadcasting Corporation (ZBC) - based on their format, business model, and supporting activities. VOA is a talk-oriented radio focused on news, sports, current affairs, and politics, while ZBC is music-oriented playing a broad spectrum of genres. VOA supports its format through roundtable discussions and foreign coverage like a Zimbabwe news program. ZBC focuses on local content across music genres. The assignment requires profiling the stations on their (a) radio format, (b) activities supporting their format, (c) business model, and (d) activities supporting their business model

Uploaded by

Keith Tanaka Magaka
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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TINOTENDA MACHICHO

ASSIGNMENT 1
MODULE 1
Listen to two radio stations: one in Zimbabwe another outside.
Profile them in terms of their formatting and their business
models answering.
(a) What is their radio format? (10 Marks)
(b) What do they do and how does it support their formatting? (15
Marks)
(c) What is their business model? (10 Marks)
(d) What activities do they carry out to support the model? (15
Marks)

Date of submission: Thursday 19 March 2020


1(a) I have picked and listened to Voice of America (VOA) and Zimbabwe
Broadcasting Corporation (ZBC)
RADIO FORMATS
VOA: A Free Press Matters ZBC: Pioneers of Local Content
 It is a talk-oriented radio where  It is a music-oriented radio
its major focus is on: where its major focus is on:
-News -A broad spectrum
-Sports -Hyper Local
-Current Affairs -Top 40
-Politics -Urban
-Commercial -Ethnic
-Community -Gospel
-Public -Genre Specific, jazz, country
classics, adult contemporary,
pop, and urban contemporary.

(b)
WHAT THEY DO AND HOW THEY SUPPORT THEIR FORMATTING
VOA ZBC
 Roundtable discussions for example
the topic Women in Politics around
the world
 Foreign reach outs and coverage for
example Studio 7 Zimbabwe which
covers Zimbabwean news especially
Current Affairs and Politics is
distributed by Voice Of America in
Shona and Ndebele which are

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