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Market Research

India is the second largest producer of footwear globally after China, producing over 2 billion pairs annually. The city of Agra is India's largest footwear cluster, accounting for 65% of domestic footwear demand and 28% of exports. Agra has over 250 mechanized factories and 5000 cottage industries producing 3-5 lakh pairs per day and employing over 400,000 people. The Indian footwear market is dominated by casual footwear and the mass segment, though premium and luxury segments are growing. Major production centers are located in states like Tamil Nadu, Maharashtra, West Bengal, Uttar Pradesh and others.

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0% found this document useful (0 votes)
64 views9 pages

Market Research

India is the second largest producer of footwear globally after China, producing over 2 billion pairs annually. The city of Agra is India's largest footwear cluster, accounting for 65% of domestic footwear demand and 28% of exports. Agra has over 250 mechanized factories and 5000 cottage industries producing 3-5 lakh pairs per day and employing over 400,000 people. The Indian footwear market is dominated by casual footwear and the mass segment, though premium and luxury segments are growing. Major production centers are located in states like Tamil Nadu, Maharashtra, West Bengal, Uttar Pradesh and others.

Uploaded by

Akshay Singh
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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India is the seciond largest global producer of footwear after china with annual production of

2065 million pairs.

The Footwear sector is a very significant segment of the leather industry in india - rather it is
Engine of growth for the entire leather industry. Its export in footwear segment is close to US$
2500 million. The historic city of Agra is the biggest footwear cluster of India. Agra is known for
footwear manufacturing since the 15 th century. Agra has about 250 mechanized/semi
mechanized units & 5000 cottage industries accounting for manufacturing capacity of 3,00,000
to 5,00,000 pairs per day. It provides about 4,00,000 jobs in the cluster. Today Agra meets 65%
of domestic requirement & has 28% share in the total footwear exports from the country.

https://www.indiaretailing.com/2017/03/22/fashion/stepping-into-a-bigger-better-future-a-report-on-
indias-footwear-market/

 Mass (Rs 150-700)


 Mid/Economy (Rs 700-1000)
 Active Sports (Rs 1000-3000)
 Premium (Rs 3000-5000)
 Luxury (Above Rs 10,000) segment

https://www.fddiindia.com/upload/news_event/14860129445c8ba99d4ccf51.02854968_Newsletter-
Issue-No-718.pdf
Women who account for 39 percent share of the market will take it up to 41 percent in two years at a
CAGR of 16.5 percent. By then, men will lose their share from 51 percent to 48 percent as the growth
rate is lower at 12 per cent. Though kids’ footwear is growing by 20 percent, the base is still small at 10
percent. Casual footwear, which accounts for 70 percent market share will continue to outpace other
segments at a CAGR of 14.5 percent.

http://www.ijirset.com/upload/2014/february/55A_Management.pdf

CONCENTRATION OF FOOTWEAR INDUSTRY IN INDIA: The major production of footwear manufacturing


concentrated in these centers.  Tamil Nadu - Chennai, Ambur, Ranipet, Vaniyambadi, Trichy, Dindigul 
Maharashta - Mumbai  West Bengal - Kolkata  Uttar Pradesh - Kanpur, Agra & Noida  Punjab –
Jallandhar, Ludhiana  Karnataka - Bangalore  Andhra Pradesh - Hyderabad  Haryana - Ambala,
Gurgaon, Pa

Statewise Distribution of Leathers and Leather


Goods Manufacturing Units in India
http://www.aishtma.com/statewise.html

Footwear units Leather Leather  


States Garments Goods Total
Factories Household
units units
Chennai* 198 108 132 126 564
Delhi   38   96   66     6 206
Bangalore   28   59   43   18 148
Calcutta   10 269   24 153 456
Bombay   40 --   15   46 101
Hyderabad -- 126   09     1 136
Chandigarh&Jalandar -- 207   12     7 226
Agra   75 196 -- -- 271
Kanpur   48 --     6   28   82
Others   34 354     7    21 416
Total  471 1415  314  406 2.606
FK 2019 Sales (in Cr)
FK Sales 2019 State wise contribution to verticle
https://www.bestshoe99.in/best-shoe-brands-in-india-for-men/
https://www.khadims.com/media/pdf/investor-presentation-may-15-2018.pdf
https://v1.hdfcbank.com/assets/pdf/privatebanking/Sector-Update-Footwear-Sector-June-2018.pdf

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