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Cases of Monopoly Abuse

This document summarizes three cases of monopoly abuse: 1. The Bulgarian Telecommunications Company (BTC) was fined for violating competition laws by depriving local internet providers of fair competition and access to its infrastructure. 2. Intel was fined a record $1.44 billion by the EU for using exclusionary rebates and payments to computer manufacturers to block AMD from gaining market share in the CPU market where Intel controlled 80% globally. 3. Microsoft was accused of antitrust violations for bundling Internet Explorer with Windows 95 which hurt Netscape's browser market share, and was also sued by RealNetworks for illegally using its monopoly power over Windows to control the digital media market.
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0% found this document useful (0 votes)
97 views11 pages

Cases of Monopoly Abuse

This document summarizes three cases of monopoly abuse: 1. The Bulgarian Telecommunications Company (BTC) was fined for violating competition laws by depriving local internet providers of fair competition and access to its infrastructure. 2. Intel was fined a record $1.44 billion by the EU for using exclusionary rebates and payments to computer manufacturers to block AMD from gaining market share in the CPU market where Intel controlled 80% globally. 3. Microsoft was accused of antitrust violations for bundling Internet Explorer with Windows 95 which hurt Netscape's browser market share, and was also sued by RealNetworks for illegally using its monopoly power over Windows to control the digital media market.
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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Business Economics Report: Monopoly

SOME CASES OF MONOPOLY ABUSE:

1. Case of Bulgaria Telco

The state anti-trust body has imposed a fine of BGN 100,000 on Bulgarian
Telecommunications Company (BTC) for violating the principles of loyal
competition in regard of local Internet providers.

The formerly state-owned BTC, which was bought by Vienna-registered Viva


Ventures, was found to have ripped the balance of local market competition by
depriving the local Internet providers the opportunities of fair competition by
building barriers on the market.

The complaint was filed by private company Internet Bulgaria Ltd. and the
Bulgarian Internet Association.

The state anti-trust body said that these actions are damaging the interests of
both its clients and competitors. It urged BTC to provide the Internet providers
with the needed bite-stream access at indiscriminative conditions.

The state monopoly of BTC on the fixed line network in the country has been
officially removed when the company was privatized, but in fact it still exists so far
as other telecommunication companies of Bulgaria are forced to use BTC's
infrastructure of fixed lines and commuted Internet until parallel ones are built up

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Business Economics Report: Monopoly

2. Case of Intel Corp.

The European Union fined Intel Corp. a record $1.44 billion over sales tactics it
said the world's biggest computer chip maker used to block smaller rival AMD.

Intel, based in Santa Clara, California, had about 80 percent of the world's
personal computer microprocessor market — and faced just one real rival,
Advanced Micro Devices Inc.

The European Commission says Intel broke EU competition law by exploiting its
dominant position with a deliberate strategy to keep AMD out of the market.

It says the company gave rebates to computer manufacturers Acer, Dell, HP,
Lenovo and NEC for buying all or almost all their x86 computer processing units,
or CPUs, from Intel and paid them to stop or delay the launch of computers based
on AMD chips.

Regulators said Intel also paid Germany's biggest electronics retailer, Media
Saturn Holding — which owns the Media Market superstores — from 2002 to
2007 to only stock Intel-based computers. This meant that workers at AMD's
biggest European plant in Dresden, Germany, could not buy AMD-based personal
computers at their city's main PC store.

"Intel has harmed millions of European consumers by deliberately acting to keep


competitors out of the market for computer chips for many years," said EU

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Business Economics Report: Monopoly

Competition Commissioner Neelie Kroes. "Such a serious and sustained violation


of the EU's antitrust rules cannot be tolerated."

EU regulators said they calculated Intel's fine on the value of its European chip
sales over the five years and three months that it broke the law. Europeans buy
some 30 percent of the euro22 billion ($30 billion) in computer chips sold every
year.

They could have gone even higher as EU antitrust rules allow them to levy a fine
of up to 10 percent of a company's annual global turnover for each year of bad
behavior. Intel's worldwide turnover was euro27.9 billion ($38.8 billion) in 2007.

The European Commission also ordered Intel "to cease the illegal practices
immediately to the extent that they are still ongoing" and warned that it would
check that the company was complying.

The manufacturer rebates started in 2002, the EU said, with most ending in 2005,
apart from a 2007 deal for one unidentified company to only source notebook
computer chips from Intel.

Regulators said rebates that give discounts for large orders are illegal when a
monopoly company makes them conditional on buying less of a rival's products or
not buying them at all.

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Business Economics Report: Monopoly

Manufacturers depend on Intel to supply most of the chips they need and faced
higher costs if they lost most or all of a rebate by choosing AMD chips for even a
small order.

Hewlett-Packard buys a fifth of Intel chips with Dell taking 18 percent, according
to market research from Hoovers.

The discounts were so steep that only a rival that sold chips for less than they cost
to make would have any chance of grabbing customers, the EU executive said.

It said AMD offered 1 million free chips to one manufacturer — which could not
accept because that would lose it a rebate on many millions of other chips. It only
took 160,000 free chips in the end, regulators said.

Intel's payments to manufacturers ordered the company to delay the European


launch of AMD's first business desktop by six months. They were also paid to only
sell the AMD line to small and medium companies and to only offer them directly
to customers instead of to retailers.

Other manufacturers were paid to postpone the launch of AMD-based notebooks


by several months, from September 2003 to January 2004 and from September
2006 to the end of 2006 — missing the key Christmas market.
The European Commission said Intel tried to conceal the conditions attached to
these payments and details only emerged from e-mails that regulators seized in
surprise raids on the companies.

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Business Economics Report: Monopoly

But the EU charges also cover a time when AMD managed to take market share
from Intel by launching higher performance microprocessors for servers in 2003,
previously an Intel stronghold.

Intel fought back successfully by rolling out Core chips. More recently, it has
grabbed more market share with Atom chips for netbooks.

EU regulators are not the only ones chasing Intel — South Korea fined the
company $21 million last year.

And the U.S. may be stepping up action. The Federal Trade Commission upgraded
a probe into Intel last year — and as the Obama administration is set to take a
more aggressive approach against monopoly abuse by reversing a strict
interpretation of antitrust law that saw regulators shun such cases.

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Business Economics Report: Monopoly

3. Case of Microsoft

(i) Merging of internet explorer with Windows 95

This is one of the most debated cases wherein Microsoft was alleged to have
violated the competition policy in 1995 by combining the internet explorer with
its pack of Windows 95 operating system. The case was filed by the department of
justice and Netscape communications.

As a result of this combination, the web browser of Netscape Communications


suffered badly as the users already had a browser and spending for another one
was not preferred by many of them. Due to this, the sales of Netscape
Communication went down drastically. Moreover the sales and market share
attained by Microsoft was very high due to the widespread acceptance of
windows 95 as the one of the best options for operating systems at the time and
Netscape had to depend on operating systems of other manufacturers (mostly
Microsoft and apple) for using its web browser.

The software giant Microsoft had issued a broadside against US government


charges that it abused a monopoly position.

In a 48-page document it tries to counter a Justice Department application to


impose $1 million per day in fines to punish Microsoft for alleged violations of a
1995 agreement meant to foster competition.

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Business Economics Report: Monopoly

In that undertaking, Microsoft agreed not to tie the purchase of one product to
another but retained the right to develop new, integrated products. Microsoft
now contends that that is a false distinction.

"There is no reason why a 'separate product' cannot also be part of an 'integrated


product,'" the company argued.

It accused the Justice Department of taking sides in the so-called browser war.

Microsoft is seeking to topple Netscape Communications from its dominance of


the Web browser market.

Last month, the government released documents showing that Microsoft


threatened to cut off its vital Windows 95 operating system software to any PC
manufacturer highlighting Netscape's Navigator on its desktop instead of
Microsoft's Internet Explorer.

But Microsoft argued in its brief that it is protecting the integrity of Windows 95,
because removing Internet Explorer could impair other parts of the operating
system.

"We have no tangible assets"

In the documents issued by the government to bolster its case against Microsoft,
some PC manufacturers said they had been threatened that they would not be
able to bundle Windows 95 with their products if they tried to install it without
Internet Explorer.

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Business Economics Report: Monopoly

Microsoft also tried to bind the manufacturers with secrecy clauses. Nothing
sinister in that, says Microsoft's lawyer William Neukom.

"Our crown jewels are our intellectual property," he said. "They're not tangible
assets. We don't own some oil reserves or some railroad, it's just the smart ideas
and fanciful expression that people create at Microsoft that gives us any value."

He also argues that everyone - government included - had known before


Windows 95 was launched that Internet Explorer would be an integral part.

"The government was fully aware of Microsoft's plans," Mr Neukom said. Nothing
prevented manufacturers or consumers from installing additional brands of
Internet browsers.

"They're absolutely free to do it and they do do it."

Microsoft also denies it holds a monopoly.

"Windows 95 is unquestionably popular with consumers, but that does not


establish that Microsoft wields monopoly power," it said.

The company is asking District Judge Thomas Penfield Jackson to dismiss the
entire action immediately

(ii) Case of Windows media player

RealNetworks Inc. has filed a lawsuit against Microsoft Corp., alleging that the
Redmond, Washington, software giant has illegally used its power as a monopoly
to control the digital media market.

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Business Economics Report: Monopoly

The lawsuit, filed in federal court in San Jose, California, claims that Microsoft has
forced PC manufacturers to include Microsoft's media player while at the same
time placing restrictions on how competing players may be installed,
RealNetworks said in a statement released on Thursday.

"We're accusing Microsoft of engaging in a broad range of predatory practices to


protect their operating system monopoly and to try to create a new monopoly in
the digital media space," said David Stewart, deputy general counsel for
RealNetworks, in an interview.

The lawsuit seeks to recover damages lost because of "Microsoft's illegal


conduct," according to a quote in the statement attributed to Rob Glaser,
RealNetworks' chairman and chief executive officer.

These damages could exceed US$1 billion, the statement said.

"We're trying to stop Microsoft's conduct in the digital media space and we're
seeking good compensation for the harm Microsoft has caused us," Stewart said.

The settlement Microsoft reached in November 2001 in the antitrust case brought
against it by the U.S. Department of Justice (DOJ) and several U.S. states is flawed,
Stewart said. The settlement orders Microsoft not to retaliate against PC makers
who offer competing software products, such as RealNetworks' media player,
with the PCs they sell.

"We cooperated extensively with the DOJ in the antitrust case, but it has become
clear that government action wasn't enough," Stewart said. "The settlement is full
of loopholes and Microsoft is using them all. Microsoft is still restricting how PC

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Business Economics Report: Monopoly

makers install media players on PCs and forcing PC makers to install Windows
Media Player."

Furthermore, Microsoft is preventing consumers from removing Windows Media


Player, Stewart said. "The settlement the DOJ entered into just isn't stopping
Microsoft's predatory conduct, and we're also alleging a broader course of
predatory conduct," Stewart said.

Real Networks has a case, said Richard Doherty, director of research at


Envisioneering Group Corp., in Seaford, New York. He believes other providers of
media players, such as Apple Computer Inc., will join in the lawsuit.

4. Apple and AT&T case

A federal judge had approved an antitrust lawsuit against Apple and AT&T for the
iPhone’s exclusive phone service. Judge James Ware of U.S. District Court for the
Northern District of California stated in court on July 8th that the case will move
forward as a class action lawsuit, involving anyone who has bought an iPhone
since its release in June 2007.

The initial complaint filed in 2007 alleges that Apple and AT&T engaged in
monopolistic practices by discouraging users from leaving the service network by
refusing to unlock their iPhones after the expiration of their two-year service
contracts. Additionally, litigants charge that Apple took control over what third-
party apps could or could not be installed, though this accusation has been
dismissed.

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Business Economics Report: Monopoly

The key issue is the condition of Apple’s partnership with AT&T. Though never
publicly reported, court documents have proven that Apple was to have an
exclusive five-year contract with AT&T. This would contradict the two-year
contract consumers enter upon purchase of their iPhone.

The lawsuit claims these efforts have hurt competition and drove up prices for
customers.

Apple and AT&T have not made comments about their partnership. Apple denies
the accusations that its practices hurt competition.

Steve Jobs and Apple have been obstinately tight-lipped about the exclusive AT&T
coverage and how long it will continue. Now, it looks like their answer will have to
be given in court.

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