Kce College of Computer & Communication
Kce College of Computer & Communication
Semester : 1st
Module No. :
Date of Submission :
Marks Awardeed :
1. Differences in perception
The world constantly bombards us with information: sights, sounds, scents, and
so on. Our minds organize this stream of sensation into a mental map that
represents our perception or reality. In no case is the perception of a certain
person the same as the world itself, and no two maps are identical. As you view
the world, your mind absorbs your experiences in a unique and personal way.
Because your perceptions are unique, the ideas you want to express differ from
other people’s Even when two people have experienced the same event, their
mental images of that event will not be identical. As senders, we choose the
details that seem important and focus our attention on the most relevant and
general, a process known as selective perception. As receivers, we try to fit new
details into our existing pattern. If a detail doesn’t quite fit, we are inclined to
distort the information rather than rearrange the pattern.
2. Incorrect filtering
3. Language problems
When you choose the words for your message, you signal that you are a
member of a particular culture or subculture and that you know the code. The
nature of your code imposes its own barriers on your message. Barriers also
exist because words can be interpreted in more than one way. Language is an
arbitrary code that depends on shared definitions, but there’s a limit to how
completely any of us share the same meaning for a given word. To overcome
language barriers, use the most specific and accurate words possible. Always try
to use words your audience will understand. Increase the accuracy of your
messages by using language that describes rather than evaluates and by
presenting observable facts, events, and circumstances.
4. Poor listening
Every message contains both a content meaning, which deals with the subject of
the message, and a relationship meaning, which suggests the nature of the
interaction between sender and receiver. Communication can break down when
the receiver reacts negatively to either of these meanings. You may have to deal
with people when they are upset or when you are. An upset person tends to
ignore or distort what the other person is saying and is often unable to present
feelings and ideas effectively. This is not to say that you should avoid all
communication when you are emotionally involved, but you should be alert to
the greater potential for misunderstanding that accompanies aroused emotions.
To overcome emotional barriers, be aware of the feelings that arise in your self
and in others as you communicate, and attempt to control them. Most important,
be alert to the greater potential for misunderstanding that accompanies
emotional messages.
6. Differing backgrounds
All cultures are concerned for how they look and make judgements
based on looks and dress. Americans, for instance, appear almost
obsessed with dress and personal attractiveness. Consider differing
cultural standards on what is attractive in dress and on what
constitutes modesty. Note ways dress is used as a sign of status?
2. Body Movement
We send information on attitude toward person (facing or leaning
towards another), emotional statue (tapping fingers, jiggling coins),
and desire to control the environment (moving towards or away from
a person).
3. Posture
4. Gestures
Even simple things like using hands to point and count differ.
5. Facial Expressions
While some say that facial expressions are identical, meaning
attached to them differs. Majority opinion is that these do have
similar meanings world-wide with respect to smiling, crying, or
showing anger, sorrow, or disgust. However, the intensity varies
from culture to culture. Note the following:
7. Touch
3. Smell
4. Paralanguage
Q4. Imagine that you have to make a presentation on your MBA project to a
group of your professors and industry experts. Prepare the following – a) A
general statement of purpose b) A specific statement of purpose c) The key idea
d) A brief audience analysis e) Delivery style
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Q5. In your opinion, does the success of a meeting depend more on the chairperson or
the participants? Justify your answer.
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Q6. How do memos differ from other written communication channels? Give
examples of two business situations that would require either an informational
or a persuasive memo.
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