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Intro To Freelancing

This document provides an introduction to freelancing. It outlines various online career paths for freelancing, including virtual assistance, content writing, and social media marketing. It encourages identifying skills and figuring out your offer. Various tools for freelancers are discussed, including using platforms like Upwork and Freelancer to find clients, developing a portfolio, maintaining online presences. Different business models are presented, such as working as a consultant, offering subscription plans, or running a retail-style business with package offerings. Determining costs and revenues are important parts of establishing a freelancing business model.

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julie vecaldo
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669 views30 pages

Intro To Freelancing

This document provides an introduction to freelancing. It outlines various online career paths for freelancing, including virtual assistance, content writing, and social media marketing. It encourages identifying skills and figuring out your offer. Various tools for freelancers are discussed, including using platforms like Upwork and Freelancer to find clients, developing a portfolio, maintaining online presences. Different business models are presented, such as working as a consultant, offering subscription plans, or running a retail-style business with package offerings. Determining costs and revenues are important parts of establishing a freelancing business model.

Uploaded by

julie vecaldo
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Lesson 1: Intro to Freelancing

-Freelancer Business Model


Maribeth Brown-Oliver
Overview:
● Are you ready to become a Freelancer?
● Your Freelancer Toolkit
● Where to Get Clients?
● Your Business Model
In 2009 there were about quarter a
million Filipinos who have active
freelancing accounts in ODesk (now
Upwork)....

Now it’s 1.5M and rising.

Freelancing is not regularized work.


Freelancing is working remotely for
project-based or part time companies.
Top online career paths

● Virtual assistant ● Content writing


● Web Research ● Search engine marketing
● Data Entry ● Email marketing
● Transcription ● Social media marketing
● Customer support
● Email & schedule management
● Graphic design
● Web development
What are you good at?
Identify your Skills
What are you good at?
FILL UP THIS VENN DIAGRAM WITH
SKILLS OR CAREERS THAT FIT INTO
THE DESCRIPTION
● WHAT THAT PAYS WELL
● WHAT YOU ARE GOOD AT
● WHAT YOU ENJOY

FIGURE OUT YOUR OFFER FIRST!!!


Are you ready
to become
a Freelancer?
… in 2008
Skills + Laptop + Internet + WHY

= Work at Home Mom


Pro’s Con’s
● No need to commute or move ● Willing to work at shifting hours
● Spend working time, mostly alone,
homes just to be closer to work.
and talk to peers online.
● Save on food, fare and “porma” ● When you start handling a good
allowance. number of online jobs, your social life
● Care for and watch your kids will also be affected.
grow up. ● You can lose projects. Hence the need
● Flexible work schedule: take time to be actively seeking for
offs when needed. opportunities.
● You may also fail to meet client
● No boss looking over your
expectations at times. Thus the need
shoulder when you work. to recover from it.
BRANDING

TOP SKILLS/
OFFER
Freelancing is a doorway to
self-discovery.

With a growth mindset, you can


capitalize and build on your
strengths.
Your
Freelancer
Toolkit
Your Toolkit
PORTFOLIO BLOG WEBSITE APPLICATIONS
❏ Curriculum vitae ❏ Branding ❏ Project Management
❏ Best works showcase ❏ Your offer (Basecamp, Asana or Trello)
❏ Email (Gmail)
❏ File storage (Google Drive/
GADGETS + Utilities PAYMENT Dropbox)
❏ Computer PC or Laptop ❏ Paypal ❏ Office productivity
❏ Mobile phone ❏ Bank Account (MS-Office, GSuite, Open
❏ Camera, Headset etc. ❏ Coins.ph Office)
❏ Time tracking
❏ Backup storage ❏ GCash
❏ Customer Relationship
❏ Internet connection ❏ Payoneer Management CRM
❏ Backup power ❏ Photo Editing (Canva)
TRELLO
Build your Portfolio
➢ Get certification trainings
➢ Join relevant groups
➢ Attend relevant gatherings or
meetups
➢ Create a lot of work samples and
tutorials
➢ Collect social proofs: Screenshots,
videos, testimonials and photos
➢ Keep records of your transactions
and client information.
Where to
Get Clients?
Where opportunities abound

JOB MARKET SITES SOCIAL MEDIA GROUPS

● Upwork.com ● Facebook Groups: StartUp PH Jobs,


● Freelancer.com FILVAN, WHAM etc.
● Fiverr.com ● LinkedIn Groups
● 199jobs.com
● Peopleperhour.com OTHERS
● GoLance.com
● Onlinejobs.ph ● Referrals
● Raket.ph ● Paid Ads
● FilipinoFreelancers.com
Your
Business
Model
A GURU who offers expertise?

You generate income online by offering a - Consultant or Contractor


niche expertise and charge on a per - Per project or Hourly
project, case to case basis - Has an agreement document
- Short term or long term
RESOURCE PERSON
CONSULTING
PROJECT MANAGEMENT
PROJECT BRIEF
REQUIREMENTS DEVELOPMENT
A Retail Business Owner?

This is where you come up with package - Sales-based revenue


offerings and clients can choose from and - Provide backend customers
avail of. The package must be clearly support
communicated to set expectations and - Has to manage inventory and
limitations. This is usually availed one time. accounting.

PER PROJECT? PER TASK?


PER PACKAGE? PER CAMPAIGN?
Perhaps offer a
subscription plan?

Fixed packages and pricing

- One-time membership?
- Service Package per month
- Service Package per week
- Service Package per year
The
Business Model
Canvas
KEY PARTNERS KEY ACTIVITIES VALUE CUSTOMER CUSTOMER
PROPOSITION RELATIONSHIPS SEGMENTS
BUSINESS MODEL CANVAS

KEY RESOURCES CHANNELS

COST STRUCTURE REVENUE STREAMS


QUESTIONS???
Lesson 1: Intro to Freelancing
-Freelancer Business Model
Maribeth Brown-Oliver

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