Planning
Planning
Planning in organizations and public policy is both the organizational process of creating
and maintaining a plan; and the psychological process of thinking about the activities
required to create a desired goal on some scale. As such, it is a fundamental property of
intelligent behavior. This thought process is essential to the creation and refinement of a
plan, or integration of it with other plans, that is, it combines forecasting of developments
with the preparation of scenarios of how to react to them.
The term is also used to describe the formal procedures used in such an endeavor, such as
the creation of documents diagrams, or meetings to discuss the important issues to be
addressed, the objectives to be met, and the strategy to be followed. Beyond this,
planning has a different meaning depending on the political or economic context in which
it is used.
A plan should be a realistic view of the expectations. Depending upon the activities, a
plan can be long range, intermediate range or short range. It is the framework within
which it must operate. For management seeking external support, the plan is the most
important document and key to growth. Preparation of a comprehensive plan will not
guarantee success, but lack of a sound plan will almost certainly ensure failure.
Purpose of Plan
Just as no two organizations are alike, so also their plans. It is therefore important to
prepare a plan keeping in view the necessities of the enterprise. A plan is an important
aspect of business. It serves the following three critical functions:
A plan can play a vital role in helping to avoid mistakes or recognize hidden
opportunities. Preparing a satisfactory plan of the organization is essential. The planning
process enables management to understand more clearly what they want to achieve, and
how and when they can do it.
A well-prepared business plan demonstrates that the managers know the business and that
they have thought through its development in terms of products, management, finances,
and most importantly, markets and competition.
Planning helps in forecasting the future, makes the future visible to some extent. It
bridges between where we are and where we want to go. Planning is looking ahead.
Planning basics
Essentials of planning
Planning is not done off hand. It is prepared after careful and extensive research. For a
comprehensive business plan, management has to
Applications
In organizations
Planning is also a management process, concerned with defining goals for future
organizational performance and deciding on the tasks and resources to be used in order to
attain those goals. To meet the goals, managers may develop plans such as a business
plan or a marketing plan. Planning always has a purpose. The purpose may be
achievement of certain goals or targets. The planning helps to achieve these goals or
target by using the available time and resources. To minimize the timing and resources
also require proper planning. The concept of planning is to identify what the organization
wants to do by using the four questions which are “where are we today in terms of our
business or strategy planning? Where are going? Where do we want to go? How are we
going to get there? [1]
Notes
1. ^ Dalziel, Murray, and Stephen C. Schoonover. "Changing Ways: A Practical
Tool for Implementing Change Within Organizations." New York:
Amacom/American Management Association, 1988. Print.
In public policy
Planning refers to the practice and the profession associated with the idea of planning an
idea yourself, (land use planning, urban planning or spatial planning). In many countries,
the operation of a town and country planning system is often referred to as 'planning' and
the professionals which operate the system are known as 'planners'.......