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Trends

Trends have a much longer lifespan than fads and can influence markets for years or decades. A trend is characterized by its long duration of popularity, wide acceptability among industries and people, roots in a culture's traditions and beliefs, and tendency for a transitory increase or decrease in a particular idea or phenomenon. The key difference between a trend and a fad is trends' potential for long-term influence while fads have only a short period of popularity.

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370 views1 page

Trends

Trends have a much longer lifespan than fads and can influence markets for years or decades. A trend is characterized by its long duration of popularity, wide acceptability among industries and people, roots in a culture's traditions and beliefs, and tendency for a transitory increase or decrease in a particular idea or phenomenon. The key difference between a trend and a fad is trends' potential for long-term influence while fads have only a short period of popularity.

Uploaded by

l j
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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Trends- Trends have a much longer lifespan than fads.

they can continue to be fashionable for years


and even decades. The primary difference between a trend and a fad is that trends have the potential to
be long-term influences on the market.

ELEMENTS OF AND CHARACTERISTICS OF TREND


Duration of time, Acceptability, Cultural Basis, Transitory increase or decrease
Elements and characteristics of trend

Duration of time
The lifespan of products or ideas that become trends do not disappear quickly. Trends have long staying
power and enjoy a long period of popularity.

Acceptability
Trends are popularly accepted by many industries and people.

Cultural Basis
A trend is rooted on the people's cultural traditions, beliefs, and values. A trend persists and continues
because people have seen it as part of a society's culture.

Transitory Increase or decrease


A trend shows a transitory increase or decrease of a particular idea, event or phenomenon. Trend
It is a conceptualized idea that has the prospect of providing or having a continuing influence for a
longer period of time due to its increasing and sustained presence and effect or even demand among its
consumers in the case of a product.

Duration of time, Acceptability, Cultural Basis, Transitory increase or decrease


Elements and characteristics of trend

Duration of time
The lifespan of products or ideas that become trends do not disappear quickly. Trends have long staying
power and enjoy a long period of popularity.

Acceptability

Trends are popularly accepted by many industries and people.

Cultural Basis

A trend is rooted on the people's cultural traditions, beliefs, and values. A trend persists and continues
because people have seen it as part of a society's culture.

Transitory Increase or decrease

A trend shows a transitory increase or decrease of a particular idea, event or phenomenon.

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