2019 TLSI Syllabus CoreCourse
2019 TLSI Syllabus CoreCourse
MGMT 180
In this course you will learn the skills needed to become a successful leader of digital technology. Everyone is
aware that social media, big data, artificial intelligence, and the Internet of things are changing our world. While
this digital technology is properly a matter of concern for consumers, businesses, and society, it also affords
countless opportunities for enterprises and individuals to develop new services and products, improve existing
practices and processes, and open new totally new markets, jobs, and careers. The focus of this course is on
exploring “best practices” from successful corporations and enterprises to identifying and exploiting
opportunities in digital technology businesses in the future.
COURSE OBJECTIVES:
o Understand the latest technologies and related new product/services (artificial intelligence, internet of things,
cloud computing) which have disrupted existing industries and created new ones
o Understand how digital technology organizations are different from and how they are similar to successful
businesses in non-technical organizations.
o Align new product development activities with corporate strategies for more effective customer and client
partnerships
o Identify business opportunities for new services and practices that are likely to be successful in the global high
technology marketplace of the future
o Know how to build a successful organization and how to motivate and inspire technical staff, teams, and
managers
o Understand entrepreneurial and corporate practices and develop strategies become managers of exciting, new
business enterprises
Each session includes exercises, guided discussions, and case studies that will demand participation and
interaction with the instructor and other participants.
Learning teams will be assigned at the second week’s sessions. Over the remainder of the course the teams will
develop specific plans to apply the principles, tools, practices, and techniques learned in the course to enhance
specific business practices and career development.
COURSE MATERIAL:
Handouts: Case Studies, Exercises, and Articles will be assigned during class
Textbook: Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die by Eric Siegel
GRADING:
Class participation 25%
First Exam at midterm: 25 %
Second Exam at last session: 25%
Project: 25%
Total: 100%
COURSE OUTLINE:
Week Subject
Week 1 MON 06/24 Digital Technology in Business and Society
Overview of Digital Technology
Impact of Technology on Consumers, Businesses, and Society
Tools and Practices—Data Mining, Machine Learning, AI, IoT, Cloud
Computing, Smartphones, Blockchain, etc.
WED 06/26 Technology Leadership
Career Paths and Goals
Leadership and Management
Personal Skills—Build on Your Strengths
Week 2 MON 07/01 Technology Organizations
Entrepreneurs and Intrepreneurs
Build the Staff—Select, Attract, Hire, Train
New Directions—Lean, Flat, Agile, Flexible, Robust
WED 07/03 Technology Vision and Strategy
Strategic Planning
Deployment—Project Management
Improvement—OpEx, 6Sigma, ISO 9000
Week 3 MON 07/08 Managing Customer and Client Relations
Marketing and Sales Fundamentals
Client Partnering
Customer Service—a Lost Art or a Niche Opportunity?
Social Responsibilities
WED 07/10 Leading Innovation
Needs versus Wants
Individual Creativity
Corporate Creativity
Technology Innovation Tools and Practices
First Exam
Week 4 TUE 07/16 2 PM to 5 PM Leading Technology Teams
Team Building in the Technology World
Enhancing Effective Teamwork
Modern Trends in Team Dynamics
WED 07/17 Motivation
Power and Authority
Influence without Authority—Read People’s Minds
Trends in Motiving Individuals, Teams, and Organizations
Week 5 MON 07/22 Global Organizations, and Virtual Teams and Projects
Technology Issues in the Global World
Diversity in the Workplace
Virtual Teams and Projects
WED 07/24 Money Matters
The Balanced Scorecard
Financial Concepts and Reports
Economic Issues for Technology Organizations
Revenue, Capital, and Financing
Week 6 MON 07/29 Maintain Progress and Achieve Results
Improvement Initiatives
Progress Reporting
Manage Parochialism
WED 07/31 Develop a Plan to Lead Digital Technology
Influence Decision Making
Apply Technology Leadership to Businesses and Careers
Second Exam