Decision-Making Process 1.D 2.A 3.A 4.D 5.E 6.M 7.I 8.E: Iagnose Roblem
Decision-Making Process 1.D 2.A 3.A 4.D 5.E 6.M 7.I 8.E: Iagnose Roblem
1.DIAGNOSE PROBLEM
2.ANALYZE ENVIRONMENT
3.ARTICULATE PROBLEM OR OPPORTUNITY
4.DEVELOP VIABLE ALTERNATIVES
5.EVALUATE ALTERNATIVES
6.MAKE A CHOICE
7.IMPLEMENT DECISION
8.EVALUATE AND ADAPT DECISION RESULTS
DIAGNOSE PROBLEM
IF A MANAGER WANTS TO MAKE AN INTELLIGENT DECISION, HIS FIRST MOVE MUST BE TO IDENTINFY THE PROBLEM. IF THE
MANAGER FAILS IN THIS ASPECT, IT IS ALMOST OMPOSSIBLE TO SUCCEED IN THE SUBSEQUENT STEPS. AN EXPERT ONCE SAID
“IDENTIFICATION OF THE PROBLEM IS TANTAMOUNT TO HAVING THE PROBLEM HALF-SOLVED.”
WHAT IS A PROBLEM?
A PROBLEM EXISTS WHEN THERE IS A DIFFERENCEBETWEEN ACTUAL SITUATION AND A DESIRED SITUATION.
FOR INSTANCE, THE MANAGEMENT OF A CONSTRUCTION COMPANY ENTERED INTO A CONTRACT WITH ANOTHER PARTY FOR
THE CONSTRUCTION OF A 25-STOREY BUILDING ON A CERTAIN SITE.
THE ACTUAL SITUATION OF THE FIRM IS THAT IT HAS NOT YET CONSTRUCTED THE BUILDING. IN THIS CASE, TGE ACTUAL
SITUATION IS DIFFERENT FROM THE DESIRED SITUATION. THE COMPANY, THEREFORE, HAS A PROBLEM AND THAT IS, THE
CONSTRUCTION OF THE 25-STOREY BUILDING.
ANALYZE ENVIRONMENT
THE ENVIRONMENT WHERE THE ORGANIZATION IS SITUATED PLAYS A VERY SIGNIFICANT ROLE IN THE SUCCESS OR FAILURE OF
SUCH ORGANIZATION. IT IS, THEREFORE, VERY IMPORTANT THAT AN ANALYSIS OF THE ENVIRONMENT BE UNDERTAKEN.
INTERNAL LIMITATIONS
1.LIMITED FUND AVAILABLE FOR THE PURCHASE OFEQUIPMENT.
2.LIMITED TRAINING ON THE PART OF EMPLOYEES.
3.ILL-DESIGNED FACILITIES.
EXTERNAL LIMITATIONS
1.PATENTS ARE CONTROLLED BY OTHER ORGANIZATIONS.
2.A VERY LIMITED MARKET FOR THE COMPANY’S PRODUCTS AND SERVICES EXISTS.
3.STRICT ENFORCEMENT OF LOCAL ZONING REGULATIONS.
WHEN DECISIONS ARE TO BE MADE, THE INTERNAL AND EXTERNAL LIMITATIONS MUST BE CONSIDERED. IT MAY VE COSTLY,
LATER ON, TO ALTER A DECISION BECAUSE OF A CONSTRAINT THAT HAS NOT BEEN PREVIOUSLY IDENTIFIED.
AN ILLUSTRATION OF FAILURE TO ANALYZE THE ENVIRONMENT IS AS FOLLOWS:
ORGANIZATIONAL ASPECTS
MARKETING ASPECTS
PERSONNEL ASPECTS
PRODUCTION ASPECTS
FINANCIAL ASPECTS