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Ques 1.: Determine The Economic Value Delivered by Ekohealth Services For Its Customers. Attached Excel Sheet

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Abhinav Utkarsh

Ekohealth's business model provided affordable healthcare through reducing costs like referral fees and promoting generic drugs, resulting in huge consumer surplus. The company offered fixed annual subscriptions of Rs. 1500 that covered treatments like consultations, tests, and care not covered by insurance. A customer satisfaction survey and market survey found that 75% of people were interested in the subscriptions and that customers saved between Rs. 5400 to 13300 per person according to the attached exhibit, demonstrating the high economic value delivered by Ekohealth's services.

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Ques 1.: Determine The Economic Value Delivered by Ekohealth Services For Its Customers. Attached Excel Sheet

Uploaded by

Abhinav Utkarsh
145 views1 page
Ekohealth's business model provided affordable healthcare through reducing costs like referral fees and promoting generic drugs, resulting in huge consumer surplus. The company offered fixed annual subscriptions of Rs. 1500 that covered treatments like consultations, tests, and care not covered by insurance. A customer satisfaction survey and market survey found that 75% of people were interested in the subscriptions and that customers saved between Rs. 5400 to 13300 per person according to the attached exhibit, demonstrating the high economic value delivered by Ekohealth's services.

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Ekohealth priciing

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PCG Ekohealth

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Ekohealth's business model provided affordable healthcare through reducing costs like referral fees and promoting generic drugs, resulting in huge consumer surplus. The company offered fixed annual subscriptions of Rs. 1500 that covered treatments like consultations, tests, and care not covered by insurance. A customer satisfaction survey and market survey found that 75% of people were interested in the subscriptions and that customers saved between Rs. 5400 to 13300 per person according to the attached exhibit, demonstrating the high economic value delivered by Ekohealth's services.

Copyright:

© All Rights Reserved
Download as DOCX, PDF, TXT or read online from Scribd
Download as docx, pdf, or txt
145 views1 page

Ques 1.: Determine The Economic Value Delivered by Ekohealth Services For Its Customers. Attached Excel Sheet

Uploaded by

Abhinav Utkarsh
Ekohealth's business model provided affordable healthcare through reducing costs like referral fees and promoting generic drugs, resulting in huge consumer surplus. The company offered fixed annual subscriptions of Rs. 1500 that covered treatments like consultations, tests, and care not covered by insurance. A customer satisfaction survey and market survey found that 75% of people were interested in the subscriptions and that customers saved between Rs. 5400 to 13300 per person according to the attached exhibit, demonstrating the high economic value delivered by Ekohealth's services.

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Ques 1. Does Ekohealth's business model result in a large consumer surplus?

Ekohealth’s business model was based on providing affordable healthcare to people


by reducing costs to patients by eradicating referral fees and promoting generic drug
substitution, this has resulted in a huge consumer surplus as the customer saw high
value in the company’s offerings according to customer satisfaction survey. The
process was done through fixed annual subscription of Rs.1500 and market survey
has revealed that the seventy-five percent of people were interested in such
subscription. The subscription covered all the treatments that were not provided by
insurance companies like OPD, consultation, laboratory tests, dental care, cosmetic
treatments etc. and customers found high value in the subscription. The exhibit 4
depicts the savings by Ekohealth patients which is around Rs. 5400 to 13300 per
person.
Ques 2. Determine the economic value delivered by Ekohealth services for its customers.
ATTACHED EXCEL SHEET

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