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    Group Member Names:: A. Leaflet

    Uploaded by

    Muhammad Akhdan
    This document summarizes a group project reviewing brochures. It lists the group members and the brochures they reviewed. It then discusses the purposes, audiences, content, organization, and formatting of brochures, leaflets, banners, and pamphlets. The purposes are to promote products, services, or organizations. The content and organization are designed to inform and persuade the target audience. Formatting varies between single sheets, multiple pages, folding, and binding depending on the type of material and how it will be distributed.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd

    Group Member Names:: A. Leaflet

    Uploaded by

    Muhammad Akhdan
    24 views5 pages
    This document summarizes a group project reviewing brochures. It lists the group members and the brochures they reviewed. It then discusses the purposes, audiences, content, organization, and formatting of brochures, leaflets, banners, and pamphlets. The purposes are to promote products, services, or organizations. The content and organization are designed to inform and persuade the target audience. Formatting varies between single sheets, multiple pages, folding, and binding depending on the type of material and how it will be distributed.

    Original Title

    Investigation.doc

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    This document summarizes a group project reviewing brochures. It lists the group members and the brochures they reviewed. It then discusses the purposes, audiences, content, organization, and formatting of brochures, leaflets, banners, and pamphlets. The purposes are to promote products, services, or organizations. The content and organization are designed to inform and persuade the target audience. Formatting varies between single sheets, multiple pages, folding, and binding depending on the type of material and how it will be distributed.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    24 views5 pages

    Group Member Names:: A. Leaflet

    Uploaded by

    Muhammad Akhdan
    This document summarizes a group project reviewing brochures. It lists the group members and the brochures they reviewed. It then discusses the purposes, audiences, content, organization, and formatting of brochures, leaflets, banners, and pamphlets. The purposes are to promote products, services, or organizations. The content and organization are designed to inform and persuade the target audience. Formatting varies between single sheets, multiple pages, folding, and binding depending on the type of material and how it will be distributed.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    of 5

    Group Member Names:

    Andhika Azis Nugroho

    o Bagus Mukti Wibowo

    o Muhammad Akhdan Falah

    o Muhammad Ammar Shareef

    List of names of brochures your group reviewed:

    o Welcome to Greece (Brochure)

    o Stories About Me (Pamphlet)

    o Curys PC World ( Want A Better Broadband Deal?)

    1. What is/are the purpose(s) of brochures/leaflets/banners/pamphlets? What is the tone?


    What word choices and phrasings contribute to the tone?

    a. Leaflet

    The purpose of a leaflet is

    -Handing them out to your targeted market to promote your prorduct, service, or organisation.

    -Inserting them in local newspapers.

    -Leaving them in popular places where people are likeley to take or see one.

    b. Pamphlets

    The purpose of a pamphlet is

    -Pamphlets are useful in business communications.

    -To educate, inform, persuade, or entertain your intended audience.

    -To mobilise people to support your cause.


    c. Banners

    The puprose of a banner is

    - To promote a new institution or a product.

    - To announce/inform something publicly.

    - To advertise a product.

    - To welcome visitors

    2. What is the intended audience like? That is, what characteristics do they have?

    Target audience is a specific group of people at whom your product or service is aimed. A
    target audience may describe people of a specific age group, profession, income level, gender,
    marital status, and so on or any combination of these factors. The brochure needs to be
    designed with your target audience in mind.

    3. a.What kind of content is found in brochures/leaflets/banners/pamphlets?

    The content that usually exist in those four are marketing sale,educational private
    lesson,general lesson,etc)

    b. How does this kind of content fit with the purpose of brochure /leaflets

    / banners / pamphlets?

    The content fits the purpose because it contain some information about the material , and

    also persuading the reader to buy, attend or join.

    c. How does this kind of content fit with the audience of brochure / leaflets / banners /
    pamphlets?

    It is all depence on the reader. They will fit in with the brochure, leaflets, banners, and
    pamphlets based on their interest
    4. a. How is the text organized in brochures/leaflets/banners/pamphlets?

    The brochure consist of:

    ~ theme

    ~ picture

    ~ persuasive information

    ~ general information

    ~ etc

    The leaflets consist of:

    ~theme

    ~picture

    ~informations

    ~persuasive information

    ~etc

    The banner consist of:

    ~theme

    ~tone of the text

    The pamphlets consist of:

    ~theme

    ~contact person

    ~picture

    ~specific information
    b. How do these aspects of organization fit with the purpose of a brochure /leaflets/ banners
    / pamphlets?
    It fit because the organizations have the same fuction just like the platforms.

    c. How do they fit with the audience?

    If we want to be effective and relevant to our audience on each of those platforms then we need
    to understand what it is they are looking for when our prospects and clients are visiting them.

    5. What aspects of formatting do you notice? How do these connect to the purpose and
    audience characteristics?
    (Brochure) : folded, has multiple pages, sometimes binded,displayed on racks or holders at banks,
    hospit receptionist, shcools, hotel, etc.. and distributed at any popular shows and exhibition.

    (Banner) : unfolded, no multiple pages, no binded, hang between poles or something

    (Leaflet) : unfolded, single sheet, no multiple pages, unbinded, handing them over to the concered
    audience

    (Pamphlet) : folded, no multiple pages, no binded, placing them info pamphlet holder
    J

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