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“A WORKING CONDITIONS OF VARUN BEVERAGES AT KOSI

PLANT” ”

Submitted in partial fulfilment for the award of the

Degree of Bachelor of Business Administration 2018-2019

Under the Guidance of : Submitted By:

Chandan Pal Singh Bharti upadhyay

Head Of Department A-17254467

MANORAMA INSTITUTE OF MANAGEMENT AND TECHNOLOGY,

LADAMDA, FATEHPUR SIKRI ROAD, AGRA

Affiliated to Dr. Bhim Rao kAmbedkar University, Agra

Paliwal par, Agra

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CONTENT

1. PREFACE 2-

2. ACKNOWLEDGEMENT 3-

3. ABOUT VARUN BEVERGES 4-

4. ABOUT FOUNDER CHAIREMEN 5-

5. INTRODUCTION OF PEPSICO 6-

6. OVER VIEW OF VARUN BEVERAGES 7 - 10

7. HISTORY 11 - 12

8. PRODUCT PORTFOLIO 13 - 15

9. REVIEW OF EMPLOYEES ON VARUN BEVERAGES 16 - 27

10. SWOT ANALYSIS 28 - 31

11. CERTIOFICATIONS OF VARUN BEVERAGES 32 -

12. RESEARCH METHODOLOGY 33 - 35

13. VRUN BEVERAGES LTD. FEEDBACK APPROVAL 36 -

14. FACTS AND FINDINGS DATA INTERPRETATION 37 -

15. SUGGESTIONS 38 -

16. BIBLIOGRAPHY 39 -

17. QUESTIONNAIRE 40 -

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PREFACE

Today we are at the doorstep of 21st century competition at various levels is

increasing day by day. New and new developments are taking place these days in all fields
all over India to make the life of the people more comfortable and luxurious

Thus in order to survive in market one should have practical as well as theoretical
knowledge about all different fields existing I market

BBA education brings its students in direct contact with the real corporate world through
industrial training. The BBA program provides its students with an in depth study of various
managerial activities that are performed ion any organization.

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ACKNOWLEDGE

Firstly we would like to thank almighty GOD, who bestowed upon us this opportunity for
working on this project and generated the capacity to successfully complete the project

We are extremely indebted to our project mentor Prof. Chandal Pal Singh for his valuable
suggestions and guidance. Which ensured an in-depth learning and understanding of the
concepts. His inputs from past experiences and practical interpretation of the problem
helped us a lot in comprehending the requirements of the project. This ensured great
learning for us. He was always helpful enough & was always able to take out some time of
his busy schedule to guide us in this project. Lastly we say we are lucky enough that we
trained under his!

We would also like to extend our thanks to all the respondents who spared their valuable
time and helped us in filling up the questionnaire by providing the needed information.
Lastly we would like to thanks all of those who have helped to furnish this research
successfully.

Lastly we would like to thank our parents for their moral support and our friends with whom
we shared our day-to-day experience and received lots of suggestions that improved my
quality of work.

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ABOUT THE VARUN BEVERAGES

We are the second largest franchisee in the world ( outside USA ) of carbonates
soft drinks (“CSDSs”) and non-carbonated beverages (“NCBs”) sold under
trademarks owned by PepsiCo and a key player in the beverage industry. We
produce and distribute a wide range of CSDs as well as a large selection of NCBs,
including packaged drinking water. PepsiCo.

• Type : soft drink plant

• Area : Uttar Pradesh

• Products : Pepsi and Gatorade soft drink brands

• Owner : Varun beverage Limited

• Shareholder : PepsiCo Inc

• Activity : Since

• Contact

• Coordinates : 27.762543,77.471178

• Address : 107 km Delhi Agra National highway Kosi Kalan Mathura

District Uttar Pradesh

• Email : [email protected]

• Phone : + 91 (5662)234991

• Web http://www.pepsico.com

• Web http://www.pepsicoindia.co.in

• Wikipedia : http://en.wikipedia.org/wiki/pepsiCo

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About Founder Chairman

ravi-jaipuria-chairman

Mr. Ravi Kant Jaipuria is the promoter and founding Chairman of Varun beverages Limited.

Mr. Jaipuria has three decades of hands-on experience in conceptualizing, executing,

developing and expanding the Food, Beverages and Dairy business in South Asia & Africa.

He is the only Indian bottler to be awarded the PepsiCo “International Bottler of the Year”
award in the year 1997. It was presented at PepsiCo’s centennial year and the award was
presented by Mr. Donald M. Kendall, founder of PepsiCo Inc. in presence of Mr. George
Bush, the 41st President of USA.

He is hands on, well connected and respected entrepreneur of the business community in
South Asia and Africa.

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INTRODUCTION OF PEPSICO

PepsiCo, Inc. is an American multinational food, snack, and beverage corporation

headquartered in Harrison, New York, in the hamlet of Purchase. PepsiCo has interests in
the manufacturing, marketing, and distribution of grain-based snack foods, beverages, and
other products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company
and Frito-Lay, Inc. PepsiCo has since expanded from its namesake product Pepsi to a
broader range of food and beverage brands, the largest of which included an acquisition of
Tropicana Products in 1998 and the Quaker Oats Company in 2001, which added the
Gatorade brand to its portfolio.

As of January 26, 2012, 22 of PepsiCo's brands generated retail sales of more than $1 billion
apiece,[2] and the company's products were distributed across more than 200 countries,
resulting in annual net revenues of $43.3 billion. Based on net revenue, PepsiCo is the
second largest food and beverage business in the world. Within North America, PepsiCo is
the largest food and beverage business by net revenue. Ramon Laguarta has been the chief
executive of PepsiCo since 2018. The company's beverage distribution and bottling is
conducted by PepsiCo as well as by licensed bottlers in certain regions.

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INTRODUCTION OF VARUN BEVERAGES

Varun Beverages Limited operates as the franchisee of carbonated soft drinks (CSDs) and
non-carbonated beverages (NCBs) sold under trademarks owned by PepsiCo in India and
internationally. The company produces and distributes a range of CSDs under the Pepsi; Diet
Pepsi; Seven-Up; Mirinda Orange; Mirinda Lemon, Mountain Dew; Seven-Up Nimbooz
Masala Soda; Evervess Soda; and Sting and Gatorade brands. It also produces and
distributes NCBs under the brands of Tropicana Slice with Mango based drinks variants;
Tropicana Frutz with Lychee, Apple, Mango, Mix Fruit, and Orange flavors; Nimbooz with
Lemon based drink variants; and Quaker Oat Milk, as well as packaged drinking water under
the brand Aqu...

Varun Beverages Ltd, part of the RJ Corp group, a diversified business conglomerate with
interests in beverages, quick-service restaurants, dairy and healthcare, is the second largest
franchisee in the world (outside US) of carbonated soft drinks ('CSDs') and non-carbonated
beverages ('NCBs') sold under trademarks owned by PepsiCo. The company produces and
distributes a wide range of CSDs, as well as a large selection of NCBs, including packaged
drinking water. PepsiCo CSD brands produced and sold by the company include Pepsi, Diet
Pepsi, Seven-Up, Mirinda Orange, Mirinda Lemon, Mountain Dew, Seven-Up Nimbooz
Masala Soda, Evervess Soda, Sting and Gatorade. PepsiCo NCB brands produced and sold by
the company include Tropicana (100%, Essentials & Delight), Tropicana Slice, Tropicana
Frutz, Seven-Up Nimbooz and Quaker Oat Milk as well as packaged drinking water under the
brand Aquafina. In addition, the company has also been granted the franchise for Ole brand
of PepsiCo products in Sri Lanka.

The company has been associated with PepsiCo since the 1990s and over two and half
decades consolidated its business association with PepsiCo, increasing the number of
PepsiCo licensed territories and sub-territories covered by the company, producing and
distributing a wider range of PepsiCo beverages, introducing various SKUs in the company's
portfolio, and expanding the company's distribution network. As of March 2018, the
company has been granted franchises for various PepsiCo products spread across 21 States
and two Union Territories in India. The company's share of PepsiCo beverages volume sales
,based on sales to end customers, increased from 26.46% in Fiscal 2011 to ~51% in Fiscal
2018. Although, India is the company's largest market, the company has also been granted
the franchise for various PepsiCo products for the territories of Nepal, Sri Lanka, Morocco,
Zambia and Zimbabwe.

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As of March 2018, the company has 20 manufacturing plants in India and five production
facilities in the international geographies (one each in Nepal, Sri Lanka, Morocco, Zambia
and Zimbabwe). In addition, the company has set up backward integration facilities for
production of preforms, crowns, corrugated boxes, plastic crates and shrink-wrap films in
certain of the company's production facilities to ensure operational efficiencies and quality
standards.

The company's Promoter and Chairman Mr. Ravi Kant Jaipuria has an established reputation
as an entrepreneur and business leader and is the only Indian to receive PepsiCo's
International Bottler of the Year award, which was awarded in 1997.

The company was incorporated as Varun Beverages Limited on 16 June 1995 at New Delhi
as a public limited company under the Companies Act, 1956. The company obtained a
certificate of commencement of business on 4 July 1995. The company started its
operations at Jaipur in 1996. In 1999, the company started operations at Alwar, Jodhpur and
Kosi.

Devyani Beverages Limited was merged with Varun Beverages pursuant to the order of High
Court of Delhi dated 6 October 2004. Varun Beverages (International) Limited was merged
with Varun Beverages pursuant to the order of High Court of Delhi dated 12 March 2013. In
2013, Varun Beverages acquired the business of manufacturing and marketing of soft drink
beverages and syrup mix in Delhi, India.

In 2015, through a business transfer agreement Varun Beverages acquired PepsiCo India's
business of manufacturing, marketing, selling and distributing soft drink beverages and
syrup mix in the Indian states of Uttar Pradesh (excluding certain territories), Uttarakhand,
Himachal Pradesh, Haryana (excluding certain territories) and the Union Territory of
Chandigarh. During the year, the company through a business transfer agreement acquired
PepsiCo India's business of manufacturing, marketing, selling and distributing soft drink
beverages and syrup mix in Bazpur, Jainpur, Satharia and Panipat. During the year, the
company acquired the business of selling and distribution of soft drinks beverages and syrup
mix in one district undertaking situated in Punjab.

In 2016, Varun Beverages acquired entire shareholding of Arctic International Private

Limited in Varun Beverages Mozambique, Limitada. During the year, the company acquired
entire shareholding of Arctic International Private Limited in Varun Beverages (Zambia)
Limited. During the year, Varun Beverages acquired 85% shareholding of Varun Beverages
(Zimbabwe) (Private) Limited (VBZPL).

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Varun Beverages came out with an initial public offer (IPO) during the period from 26
October 2016 to 28 October 2016. The IPO was a combination of fresh issue of 1.5 crore
shares and offer for sale of 1 crore shares from the promoters. The IPO was priced at Rs 445
per share. The company's shares were listed on the bourses on 8 November 2016.

On 23 February 2017, Varun Beverages announced that it has increased its stake in its
Zambia subsidiary, Varun Beverages (Zambia) Limited, to 90% from 60%. VBL has been
successfully running the Zambia operations since its acquisition in 2016. The increase in
stake reflects the company's confidence in the future growth prospects of the subsidiary
and will be an effective catalyst to drive further business growth in a fast-growing emerging
market.

On 9 March 2017, Varun Beverages Limited (VBL) announced that it has divested 41% stake
in its Mozambique subsidiary, Varun Beverages Mozambique Limitada. The divestment of
the stake is in view of limited opportunity to scale-up operations which would have enabled
the company to turnaround the loss making subsidiary. VBL continues to hold a residual
stake of 10% in the unit.

On 4 May 2017, Varun Beverages announced that the company has set up a new unit for
manufacturing of Pepsi range of products at District Hardoi, Uttar Pradesh and the
commercial production/operation has started with effect from 3 May2017.

On 28 September 2017, Varun Beverages announced that the company has concluded the
acquisition of PepsiCo India's previously franchised territories in the state of Odisha and
parts of Madhya Pradesh along with two manufacturing units at Bargarh and Bhopal
(Mandideep).

On 4 January 2018, Varun Beverages announced that it has further deepened its
relationship with PepsiCo by entering into a strategic partnership for the larger Tropicana
portfolio along with Gatorade and Quaker Value-Added Dairy in territories across North and
East India. This is part of VBL's strategy to expand its product portfolio through its valued
relationship with PepsiCo.

On 11 January 2018, Varun Beverages announced that it has concluded the acquisition of
PepsiCo India's previously franchised rights for the state of Chhattisgarh. The Board of
Directors of Varun Beverages at its meeting held on 17 January 2018 considered and
approved to acquire franchisee rights for PepsiCo India's previously franchised sub-territory
in the State of Bihar. Varun Beverages' subsidiary Varun Beverages (Zimbabwe) (Private)
started Commercial Production at a Greenfield facility for Pepsico's products with effect
from 16 February 2018.

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On 23 March 2018, Varun Beverages announced that it has concluded the acquisition of
PepsiCo India's previously franchised sub territory in the State of Jharkhand along with one
manufacturing unit at Jamshedpur. The company is now a franchisee for PepsiCo products
across 21 States and 2 Union Territories of India.

On 5 April 2018, Varun Beverages announced its plans to set-up a greenfield production
facility (subject to receipt of necessary approvals) to create in-house production capacity at
Pathankot district of Punjab for Tropicana fruit juices, Quaker Oats Milk based Beverages
and Gatorade. Spread over ~41 acres, it will be the first fully backward integrated facility in
India to manufacture the complete range of above products including carbonated soft
drinks (CSD) at a single location. The expansion is to take advantage of the growing demand
of Juice Based beverages for health conscious consumers.

On 3 May 2018, Varun Beverages informed the stock exchanges that a new unit at
Nawalparasi District in Napal, under Varun Beverages (Nepal) Private Limited, a wholly
owned subsidiary of the company, started commercial production with effect from 2 May
2018.

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Varun Beverages Ltd. Company History and Annual Growth Details

The Company was incorporated as Varun Beverages Limited on June 16, 1995 at New Delhi
as a public limited company under the Companies Act, 1956. the Company obtained a
certificate of commencement of business on July 4, 1995. We have been associated with
PepsiCo since the 1990s and have over two and half decades consolidated the business
association with PepsiCo, increasing the number of licensed territories and sub-territories
covered by us, producing and distributing a wider range of PepsiCo beverages, introducing
various SKUs in the portfolio, and expanding the distribution network. As of the date of this
Red Herring Prospectus, the Company has 53 Equity Shareholders. Major events and
milestones of the Company : The table below sets forth the key events in the history of the
Company: 1995 -Incorporation of the Company as public limited company 1996 -Started
operation at Jaipur 1999 -Started operations in Alwar, Jodhpur and Kosi 2004 -Merger of
DBL with the Company pursuant to the order of High Cthet of Delhi dated October 6, 2004
2012 -Merger of VBIL with the Company pursuant to the order of High Cthet of Delhi dated
March 12, 2013 2013 -The Company acquired the business of manufacturing and marketing
of soft drink beverages and syrup mix in Delhi, India 2015 -Business transfer agreement
through which the Company acquired PepsiCo IndiaÂ’s business of manufacturing,
marketing, selling and distributing soft drink beverages and syrup mix in the Indian states of
Uttar Pradesh (excluding certain territories), Uttarakhand, Himachal Pradesh, Haryana
(excluding certain territories) and the Union Territory of Chandigarh -Business transfer
agreement through which the Company acquired PepsiCo IndiaÂ’s business of
manufacturing, marketing, selling and distributing soft drink beverages and syrup mix in
Bazpur, Jainpur, Satharia and Panipat -The Company acquired the business of selling and
distribution of soft drinks beverages and syrup mix in one district undertaking situated in
Punjab 2016 -The Company acquired entire shareholding of Arctic International Private
Limited in Varun Beverages Mozambique, Limited. -The Company acquired entire
shareholding of Arctic International Private Limited in Varun Beverages (Zambia) Limited -
Incorporation of Varun Beverages (Zimbabwe) (Private) Limited -Acquisition of 85% of the
shareholding of VBZPL Awards and certifications received by the Company : The table below
sets forth the key awards and certifications received by the Company: 2009 -The Company
received BU Best Quality Plant Team Award for the production facility at Kosi. 2010 -The
Company received PepsiCo Amea Bronze Food Safety Award for the production facility at
Greater Noida I. -The Company received ISO 14001: 2004 certificate for the production
facility at Jainpur. 2011 -The Company received PepsiCo Amea Silver Food Safety Award for
the production facility at Greater Noida I. -The Company received PepsiCo Quality
Excellence Bronze Award for the production facility at Kosi. -The Company received ISO
14001:2004 certificate for the production facility at Bhiwadi. 2012 -The Company received
PepsiCo Amea Gold Food Safety Award for the production facility at Greater Noida I. -The
Company received ISO 14001:2004 certificate for the production facility at Kolkata. 2013 -
The Company received FSSC 22000:2010 certificate for the production facility at Greater

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Noida I. 2014 -The Company received OHSAS 18001:2007 certificate for the production
facility at Nuh. -The Company received ISO 14001: 2004 certificate for the production facility
at Nuh. -The Company received CII National Award for Food Safety for the production
facility at Nuh. 2015 -The Company received FSSC 22000 certificate for the production
facilities at Goa, Greater Noida II and Kolkata. -The Company received ISO 14001:2004,
OHSAS 18001:2007 and ISO 9001:2008 certificates for the backward integration facility at
Alwar. -The Company received ISO 22000:2005 and ISO 9001:2008 certificates for the
backward integration facility at Jaipur. -The Company received AIB International certificate
for the production facilities at Bhiwadi, Goa, Jainpur, Bazpur, Greater Noida II, Kolkata,
Satharia, Kosi and Greater Noida I 2016 -Varun Beverages are listed and admitted to
dealings on the Exchange in the list of 'B' Group Securities

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Product Portfolio

Our portfolio of beverage products includes some of the best recognized PepsiCo
trademarks in the world. Our product portfolio includes CSDs and NCBs.

Carbonated Soft Drinks

The following table sets forth certain information relating to the most significant PepsiCo
brands we produce and distribute:

Product Countries Description(1) Packages/SKUs(2)

Pepsi- India, Nepal, Cola,also available Glass bottles from 200

Sri Lanka, in the following ml, 250 ml, 300 ml, 350
Morocco, variants: Pepsi Max ml and 400 ml; PET
Zambia, and Diet Pepsi bottles from 250 ml to
Cola Mozambique 2250 ml; Cans of 250 ml
and 330 ml and post-mix
bags.

India, Nepal, Lemon-lime flavor. Glass bottles from 200

Sri Lanka, Also available in the ml, 250 ml, 300 ml, 350
Morocco, following variants: ml and 400 ml; PET
Zambia, Seven-Up Nimbooz bottles from 250 ml to
Mozambique Masala Soda(3) 2250 ml; Cans of 250 ml
Seven-Up and 330 ml and post-mix
bags

India, Nepal, Citrus flavor. Glass bottles from 200

Sri Lanka, Available in the ml, 250 ml and 300
Zambia following variant: ml;PET bottles from 250
Mountain Dew Mountain Dew ml to 2250 ml;Cans of
250 ml and 330 ml and
post-mix bags

India, Nepal, Orange flavor. Glass bottles from 200

Sri Lanka, Available in the ml, 250 ml, 300 ml, 350
Morocco, following variants: ml and 400 ml;PET
Zambia, Mirinda Orange, bottles from 250 ml to
Mirinda Mozambique Mirinda Pineapple, 2250 ml;Cans of 250 ml
Mirinda Apple and and 330 ml and post-mix
Mirinda Lemon bags

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Product Countries Description(1) Packages/SKUs(2)

India, Nepal, Soda,also available Glass bottles of 250 ml

Sri Lanka, in the following and 300 ml;PET bottles
Evervess Zambia, variants: Evervess, of 330 ml, 400 ml and
Mozambique Teem Soda, and 600 ml;Cans of 250 ml
Duke’s Soda

(1) All product variants / flavours are not sold in all territories.
(2) Includes packages / SKUs relating to the relevant products; packages / SKUs may
however, vary from territory to territory.

(3) Seven-Up Nimbooz Masala Soda is manufactured only in India.

Non-Carbonated Beverages
The following table shows our major non-carbonated beverage brands:

Product Countries Description(1) Packages/SKUs(2)

Tropicana India, Mango based drinks Glass bottles of 200 ml and 250 ml;
Nepal variants PET bottles from 350 ml to 1,750 ml;
and 200 ml Tetra Pak cartons
Slice

India Lemon based drink PET bottles of 350 ml to 1,200 ml

variants

Nimbooz

Tropicana India, Sri Lychee, Apple, PET bottles of 200 ml,350 ml 500 ml
Lanka Mango, Mix Fruit and and 1,000 ml
Orange flavors
Frutz

(1) All product variants / flavours are not sold in all territories.
(2) Includes packages / SKUs relating to the relevant products; packages / SKUs may
however, vary from territory to territory.
Packaged Drinking Water
The sole packaged drinking water brand of PepsiCo we franchise is Aquafina. During the
2010-15 period, Aquafina has demonstrated the highest volume CAGR of 28.1% among
leading packaged drinking water brands in India.

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Product Countries Description(1) Packages/SKUs(2)

India, Sri Packaged Drinking PET bottles from 500 ml to 2,000

Lanka Water ml & bulk Jars

Aquafina

(1) All product variants / flavours are not sold in all territories.
(2) Includes packages / SKUs relating to the relevant products; packages / SKUs may
however, vary from territory to territory.

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REVIEWS OF EMPLOYEES ON VARUN BEVERAGES

productive

Sales Executive (Current Employee) – New Delhi, DL – August 25, 2015

As a part of sales team in varun beverages ltd..i learned a lot.top management is very
supportive to make front line team responsible by showing trust & given charge independtly
to show his capabilities & get promoted to next level if all challenges meet

Pros

independent working

Cons

long hours

Good working culture.

Sr Customer Executive (Former Employee) – Etawah, Uttar Pradesh – March 17, 2019

Varun beverages have a good management &Good working culture . It is also giving a
balance work life and full of training and Education . I think it is a best MNC beverages
Company in INDIA .

Pros

Free lunches provided by him in training programs & Interview time .

Cons

Long hours

Good productivity and large sector.

Shift Engineer (Production) (Current Employee) – Jamshedpur, Jharkhand – March 13, 2019

Excellent organization among all beverages unit. It is world's second largest beverages unit.
Work environment also good.here I am working since last 2 year.

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some of my statements and fun

Operator machine (Current Employee) – guwahati – February 18, 2019

generally the company was good and we have to do night shift .i have learn how to operate
robot and functioning its feature such as sensor etc.But i want to learn lot of new thing so i
need a better job where i can get lot new thing to learn .Place of company was good and
management too and friends. I had never found any problem or any hard time.i have enjoy
my work with sincerely. .

Pros

whenever we want we get leave and we get party easly.

Cons

increment is little bit low

pepsico dsitributor

Sr.Sales officer/Sr.Customer Executive (Former Employee) – Ghaziabad, Uttar Pradesh –

September 20, 2018

not a good company.....distribution house for pepsico,.....salary and other perks are almost
negligible....poor rating ...................................

Rate your recent company

Share your experience to help others

Good Work Culture

Deputy Manager - Finance & Accounts (Current Employee) – Gurgaon, Haryana – June 9,
2018

Growing company focus on Employees growth as well with company growth.

Good Management.

Disciplined Work Culture/ Flexible Timings.

I like the working culture.

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Was this review helpful?

Much more to learn

Customer executive (Current Employee) – Noida, Uttar Pradesh – January 22, 2018

Hardcore sales company.

Every month is full of work pressure.

Growth takes too much time.

company never do any extra-curricular activity for employees.

Pros

Job security

Cons

No weekly off

Better work place

Assistant manager (Current Employee) – Noida, Uttar Pradesh – January 8, 2018

Work environment of varun beverages limited is very friendly. it is one of the best industry
for learning. Varun beverages is the better startup for anyone.

Growth and a lot to learn

Marketing Executive (Former Employee) – Lucknow, Uttar Pradesh – January 4, 2018

Varun beverages is a company which is providing you knowledge in retail sales so deeply.

It's a very good platform to start your career in sales and marketing.

We want to help you find great companies. Help us be the best!

Do these reviews help you learn more about working at Varun Beverages Ltd?

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Not fully satisfied

Management Trainee Customer Executive (Current Employee) – Shahjahanpur, Uttar

Pradesh – December 12, 2017

This company is the largest franchise in world of carbonated or non carbonated soft drink
.Working culture is not very good according to the sales employee .

Pros

Cons

more productive

Electrician (Former Employee) – Jainpur, Uttar Pradesh – August 27, 2017

It is nice company according to work culture, environment and infrastructure. I have learned
more from this company as a electrician during my training period.

Productive and Learning

Sale Support Staff (MIS Department) (Former Employee) – Kota, Rajasthan – August 4, 2017

The culture is the best part of working for The Results Company. It is a place where if you
have the right person who wants to help. I learned many things, Management is good .it is
good company I have worked for and if you are the right fit you might just like it there.

Pros

Full time

Cons

Long Hours

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Good Learning Environment.

Key Accounts Manager (Current Employee) – Agra, Uttar Pradesh – August 2, 2017

VBL provides excellent opportunities to learn & grow.

1. Extensive work to keep you very busy.

2. Supportive seniors to help out every time.

3. Good management and policies.

Challenging and interesting

CUSTOMER EVECUTIVE (Current Employee) – Guwahati, Assam – July 10, 2017

I learned a lot from this company, in day to day work life a found a lots of new face as my
customer i have to make good relation with them , i have to teach my team how to deal in
touch situation and find the ways to enjoy work life , over all i have to deal with distributor
and have to make good relation on behalf of my company, I always create a good working
condition so that my subordinate can freely work

Pros

Team work

Cons

Time Schedule

I am do hard work and all management is good.

Forklift Operator (Current Employee) – Jodhpur, Rajasthan – July 8, 2017

I am happy to work with company.all members of this company is very hardworking and
well management. I have 3 year experience in this company. And enjoying with work.

Pros

1 hours

Cons

Long hours

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Do not join

Assistant Manager (Maintenance) (Current Employee) – Panipat, Haryana – June 30, 2017

The company has a poor work culture despite being a big group having more than 20 plants.
The management is not supportive and it is a union driven company.

Nice house

Territory Development Manager (Former Employee) – Ganganagar, Rajasthan – April 16,

2017

It is good company to work and management is very nice and working culture is very open .
it was new industry for mr to work but i never felt that i am working in new industry.

Good place to sharpen your skills

Astt Vice President Sales West (Current Employee) – Noida, Uttar Pradesh – April 10, 2017

Great company to work. You get lot of liberty at wok. Company is at a nascent stage and in a
mode to expand exponentially. We are world's 2nd largest bottler.

Good working culture

Production Manager (Current Employee) – Alwar, Rajasthan – March 27, 2017

Nice and good working culture. Some times working hours can go long due to the
responsibility you are given with, but it's OK as you have to take care of things. Overall good
company.

Pros

Timely promotions

Cons

Long hours

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Working

all jobs (Current Employee) – sandila – March 24, 2017

Intended to build a career in excellent environment which help me to Realize my potential

and my education, wheat I can knowledge as well as personal attributes to achieve the
organization goals

Pros

free lunch

Cons

long

Job Culture below standard

Sales Manager (Former Employee) – Delhi, U.P, Bengal – March 17, 2017

Work Life Balance is hard to maintain. Good learning opportunities. Support from superiors
lacking. Adequate training workshops. Regional management not very proffesional.

Pros

Incentives

Cons

Long hours

Work place

Customer Executive (Former Employee) – Agra, Uttar Pradesh – November 18, 2016

Varun Beverage is a best fmcg company, its a great place for learning & working with good
professionals.

good part of this company is its co workers ,they are very supporting.

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Good working atmosphere and lot to learn

Assistant Manager-Quality Control (Current Employee) – Guwahati, Assam – December 14,

2015

I love my company because it has a good working atmosphere and all are very supportive,
and we can gain knowledge on daily basis .

Pros

Free tea and sports

Cons

long hours

dusty wearhouse with a boring atmosphere

Warehouse Assistant (Current Employee) – Kolkata, WB – August 17, 2015

A typical day at work of mine is the day i was in work and my co-staff didn't came on that
day not even my warehouse incharge due to some strike issue only some securities are
there with me and i had managed worked either it system work or it stock yard.

Rate your recent company

Share your experience to help others

Learning Exp.

Customer Executive (Former Employee) – Noida, UP – February 19, 2015

1st company after MBA ,so it was good Learning Exp.& exposure in real world.had really
hard core sales exp.which was really helpfull to shape up as professional .

Pros

Good exposer

Cons

long hours

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Very learning experience in this company

Executive Engineer Production (Current Employee) – Nuh, HR – October 13, 2014

Gain a lots of experience regarding work and life.

Learn lots of about tpm.

Learn about 6 sigma

Learn about 5s

learn about SAP

Pros

Independent responsiblity

Cons

location problem

Plant Maintenace and project

Deputy Manager (Current Employee) – Noida, UP – February 12, 2014

Maintenance & Operations Manager

B-tech in Electrical Engineering & attended several training programmes. Presently

associated with Varun Beverages Ltd., Greater Noida as Deputy Manager, having around 11
years of experience in operations & maintenance of electrical equipments/ machineries of
various industries like Paint, Power, and Mouldings & FMCG & Chemical Business. Proficient
in commissioning activities and implementing process enhancement & quality control
techniques to ensure smooth operations at the site. Expertise in managing project and
handling operations, maintenance of electrical, electronic parts and automation. Team
player with ability to lead a team by example and motivate them to achieve desired
objectives.

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Core Skills:

Project Management Operations & Maintenance Manpower Management Machine

Management Shift Operations Management

Resource ManagementProcurement Management Quality Documentation Inventory

Management

Installation & Commissioning Operation & Maintenance Process/ Cost Optimization

PSP Module L&T Switch Gear PLC Automation

Pros

long hours

Cons

hard worker

Respectable

Customer Executive (Current Employee) – UP – December 29, 2013

During our visit its a typical day for us. and working on hot tempreture.

i learned how to work with distributors means channel sales specialy for FMCG FIELD.

MANAGEMENT IS VERY STRICT THERE IS NO JOB SECURITY.

My co- workers is very experienced and on working on the same post from lat 15-20 years
from company, there is a gap amongst us.

No job security.

Performing well during the precious time.

Pros

if your work is ok you can take a leave for the day

Cons

otherwise work till your work not finished.

We want to help you find great companies. Help us be the best!

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Do these reviews help you learn more about working at Varun Beverages Ltd?

Not so good

Customer Executive (Current Employee) – Rewari, Haryana – December 17, 2013

Every day is typical

Management in not good

Co workers are good

from morning to night headache

more than 3 years work exp. in purchase & supply chain

Purchase Assistant under Finance & Accounts Head (Current Employee) – Noida, UP – June
14, 2013

About my current employer, it has a very good learning environment.

co-workers are very helpful & friendly. Job profile is good but in the peak season it is very
hard to adjust because of work load.

overall I enjoy my job.

Hectic Work Place with 12 Hour Shift

Trainee Production Engineer (Former Employee) – Greater Noida – May 18, 2013

i handled full shift over there, i am working as a line engineer, I will make their full schedule
from starting a product to the end including labour raw material maintenance break down
during production, maintaining excellent quality. i learned lots of management from there.
the hardest part of my job that i have 6 month full 12 hour shift without any holiday, even
they don't give leave on sunday too.

the most enjoyable part is that i can drink as much cold drink i want, i learned lots
mechanical things how to tackle the break down , how we will go for maintenance and
better trouble shooting

Pros

only free cold drinks

Cons

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12 hour shift no holiday on Sunday, when you will change your shift then you have to work
24 hours

Freedom of work but lack of prefessionalism

AVP-Marketing Equipments (Current Employee) – Jaipur - Rajasthan – March 20, 2013

Handling burning issues most of the time

Continue work in all circumstrance

Management is getting professional

Co-workers are good, honest, sincere and hard working

Reporting to mutiple bosses

Pros

start work early

Cons

working @ late hours

POLICIES

 EHS (Environment, Health and Safety) Policy.

 Code of Practice and Procedure for Fair Disclosure of UPSI
 Code of Conduct for Prohibition of Insider Trading
 Policy On Related Party Transactions
 Corporate Social Responsibility Policy
 Policy For Determination Of Material Subsidiary And Governance Of Subsidiaries
 Policy For Determination Of Materiality Of Events Or Information
 Code Of Conduct For Board Of Directors And Senior Management
 Archival Policy
 Vigil Mechanism Policy
 Remuneration Policy

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What is SWOT analysis? What are the major elements of SWOT analysis?

SWOT Analysis is a strategic methodology to analyze the - Strengths & Weaknesses that
Varun Beverages possess, and Opportunities & Threats that the firm faces because of
competitive and macro-economic factors.

SWOT analysis provides key insights into both internal and external factors that can impact
the performance of an organization. It can help the strategy makers of the organization to
optimize performance, look for new opportunities, manage competition, maximize return
on resources employed, and minimization of various business and policy making risks.

What should be included in a SWOT analysis of Varun Beverages?

There are four major elements / components of SWOT analysis - Strengths, Weaknesses,
Opportunities, and Threats. Varun Beverages can divide these four elements into two broad
categories - Internal Factors and External Factors.

SWOT Analysis of Varun Beverages

STRENGTHS OF VARUN BEVERAGES

WHAT ARE "STRENGTHS" IN SWOT ANALYSIS?

Strengths are the firm's capabilities and resources that it can use to design, develop, and
sustain competitive advantage in the marketplace

- Talent management at Varun Beverages and skill development of the employees - Human
resources are integral to the success of Varun Beverages in Beverages (Nonalcoholic)
industry.

- Diverse Revenue models - Over the years Varun Beverages has ventured into various
businesses outside the Consumer/Non-Cyclical sector. This has enabled the company do
develop a diversified revenue stream beyond Consumer/Non-Cyclical sector and Beverages
(Nonalcoholic) segment.

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- High margins compare to Beverages (Nonalcoholic) industry's competitors - Even though

Varun Beverages is facing downward pressure on profitability, compare to competitors it is
still racking in higher profit margins.

- Wide geographic presence - Varun Beverages has extensive dealer network and associates
network that not only help in delivering efficient services to the customers but also help in
managing competitive challenges in Beverages (Nonalcoholic) industry.

- Market Leadership Position - Varun Beverages has a strong market leadership position in
the Beverages (Nonalcoholic) industry. It has helped the company to rapidly scale new
products successes.

- Track record of innovation - Even though most players in the Consumer/Non-Cyclical strive
to innovate, Varun Beverages has successful record at consumer driven innovation.

WEAKNESSES OF VARUN BEVERAGES

WHAT ARE "WEAKNESSES" IN SWOT ANALYSIS?

Weaknesses of Varun Beverages can either be absence of strengths or resources of

capabilities that are required but at present the organization doesn't have. Managers have
to be certain if the weakness is present because of lack of strategic planning or as a result of
strategic choice.

- High cost of replacing existing experts within the Varun Beverages. Few employees are
responsible for the Varun Beverages's knowledge base and replacing them will be extremely
difficult in the present conditions.

- Loyalty among suppliers is low - Given the history of Varun Beverages coming up with new
innovations to drive down prices in the supply chain.

- Niche markets and local monopolies that company’s like Varun Beverages able to exploit
are fast disappearing. The customer network that Varun Beverages has promoted is proving
less and less effective.

- Declining market share of Varun Beverages with increasing revenues - the Beverages
(Nonalcoholic) industry is growing faster than the company. In such a scenario Varun
Beverages has to carefully analyze the various trends within the Consumer/Non-Cyclical
sector and figure out what it needs to do to drive future growth.

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- Extra cost of building new supply chain and logistics network - Internet and Artificial
Intelligence has significantly altered the business model in the Consumer/Non-Cyclical
industry and given the decreasing significance of the dealer network Varun Beverages has to
build a new robust supply chain network. That can be extremely expensive.

- Declining per unit revenue for Varun Beverages - competitiveness in the industryname
industry is putting downward pressure on the profitability. A starting guide to manage this
situation for companyname is – objectively assessing the present value propositions of the
various products.

OPPORTUNITIES FOR VARUN BEVERAGES

WHAT ARE "OPPORTUNITIES" IN SWOT ANALYSIS?

Opportunities are potential areas where the firm chan identify potential for - growth,
profits, and market share.

- Lower inflation rate - The low inflation rate bring more stability in the market, enable
credit at lower interest rate to the customers of Varun Beverages. This will increase the
consumption of Varun Beverages products.

- Opportunities in Online Space - Increasing adoption of online services by customers will

also enable Varun Beverages to provide new offerings to the customers in Beverages
(Nonalcoholic) industry.

- Customer preferences are fast changing - Driven by rising disposable incomes, easy access
to information, and fast adoption of technological products, customers today are more
willing to experiment / try new products in the market. Varun Beverages has to carefully
monitor not only wider trends within the Beverages (Nonalcoholic) industry but also in the
wider Consumer/Non-Cyclical sector.

- Local Collaboration - Tie-up with local players can also provide opportunities of growth for
the Varun Beverages in international markets. The local players have local expertise while
Varun Beverages can bring global processes and execution expertise on table.

- Rapid Expansion of Economy As the US economy is improving faster than any other
developed economy, it will provide Varun Beverages an opportunity to expand into the US
market. Varun Beverages already have know-how to operate into the competitive US
market.

- Lowering of the cost of new product launches through third party retail partners and
dedicated social network. Varun Beverages can use the emerging trend to start small before
scaling up after initial success of a new product.

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THEATS TO VARUN BEVERAGES

WHAT ARE "THREATS" IN SWOT ANALYSIS?

Threats are factors that can be potential dangers to the firm's business models because of
changes in macro economic factors and changing consumer perceptions. Threats can be
managed but not controlled.

- Shortage of skilled human resources - Given the high turnover of employees and increasing
dependence on innovative solution, companyname can face skilled human resources
challenges in the near future.

- Growing technological expertise of local players in the export market - One of the biggest
threat of tie-up with the local players in the export market for Varun Beverages is threat of
losing IPR. The intellectual property rights framework is not very strong in emerging markets
especially in China.

- Competitive pressures - As the new product launch cycles are reducing in the
Consumer/Non-Cyclical industry. It has put additional competitive pressures on players such
as Varun Beverages. Given the large customer base, Varun Beverages can't respond quickly
to the needs of the niche markets that disruptors are focusing on.

- Competitors catching up with the product development - Even though at present the
Varun Beverages is still leader in product innovation in the Beverages (Nonalcoholic)
segment. It is facing stiff challenges from international and local competitors.

- Commoditization of the product segment - The biggest challenge for Varun Beverages and
other players in the industry is the increasing commoditization of the products in
Consumer/Non-Cyclical industry.

- Trade Relation between US and China can affect Varun Beverages growth plans - This can
lead to full scale trade war which can hamper the potential of Varun Beverages to expand
operations in China.

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The table below sets forth the key certifications received by our Company:

Year Particulars

2010 Our Company received ISO 14001: 2004 certificates for the production facilities at Jainpur

2011 Our Company received ISO 14001:2004 certificate for the production facilities at Bhiwadi

2012 Our Company received ISO 14001:2004 certificate for the production facilities at Kolkata

2013 Our Company received FSSC 22000:2010 for the production facilities at Greater Noida-1

2014 Our Company received OHSAS 18001:2007 certificate for the production facilities at Nuh

2014 Our Company received ISO 14001: 2004 certificate for the production facilities at Bhiwadi and
Nuh

2015 Our Company received FSSC 22000 for the production facilitiess at Goa, Greater Noida II.and
Kolkata

2015 Our Company received ISO 14001:2004, OHSAS 18001:2007 and ISO 9001:2008 certificates for
the backward integration facility at Alwar.

2015 Our Company received ISO 22000:2005 and ISO 9001:2008 certificates for the backward
integration facility at Jaipur

2015 Our Company received AIB International certificate for the production facilitiess at Bhiwadi, Goa,
Jainpur, Bazpur Greater Noida-2, Kolkata, Satharia, Kosi and Greater Noida-1

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Methodology

The research methodology I used for this project is simple and easy in comprehending. I
have used two methods for collecting the desired information regarding PepsiCo Human
Resource Management and Performance appraisal which were primary and Secondary data
collection method. I have conducted a field study by visiting the HRM department of Varun
Beverages. I have interviewed the Head of the HR department Ms. Jyoti Verma. and got the
following information.

The data source:

Primary as well as Secondary.

The research approach:

Survey Method.

The research instrument:

Questionnaire.

The respondents:

The Managers & Employees of Varun Beverages. The primary data was collected with the
help of survey information. A concise questionnaire was prepared keeping in mind the
information specifications

Type of Research

A Research design specifies the methods and procedures for conducting a particular study.
It is a map (or) blue print to which the research is to be conducted. The research design will
give a clear cut idea of the procedure to be followed for the completion of the project. The
research has been carried out with certain focused objectives which need to be fulfilled
after the completion of the study. The completion of these objectives will throw some light
on the problem.

EXPLORATORY research

design has been considered as a suitable methodology for present study and for data
analysis.

Sample size and method of selecting sample:

Sampling refers to the method of selecting a sample from a given universe with a view to
draw conclusion about that universe. A sample is a representative of the universe selected
for study. Convenience sampling is used in exploratory research where the researcher is

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interested in getting an inexpensive approximation of the truth. As the name implies, the
sample is selected because they are convenient.

This non probability method is often used during preliminary research efforts to get a gross
estimate of the results, without incurring the cost or time required to select a random
sample.

There are two types of sampling:

Random Sampling

Random Sampling is a process of selecting the sample size randomly and no choice or
preference to be made about the selection of respondents for the market survey and
Questionnaire to be put forth against him.

Systematic Sampling

It is a sampling where the limited number of selected respondents is figure out based on
some criteria so that only those respondents can be asked for the purpose of filling
questionnaire.

Sample size:

The sample size for the survey conducted was 50 respondents. All were employees of VBL
PepsiCo.

Random sampling Technique was used in the survey conducted.

RESEARCH DESIGN

Research design is the overall description of all the steps though which the projects have
preceded from the setting of objectives to the writing of the project report. The success of
the project depends on the soundness of the research design, which includes problem
definition, specific method of data collection and analysis and time required for the project.

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SOURCES OF DATA COLLECTION

THE PRIMARY SOURCES

•Collection of data

with the help of questionnaire related to performance and personal traits of employees and
workers.

•Use of company’s performance appraisal form designed by the company’s HR Manager.

THE SECONDARY SOURCES

•Books related to performance appraisal & induction policy.

•Handbook of the company.

•Internal survey of the organization.

•Searching on the internet for the significant information.

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VARUN BEVERAGES LTD.Feedback Approval

Name: …………………
Dept
: ………………… Reporting to …………………

Designation: ……………..
Grade: Staff/ Worker (Plz Tick)Note: (To be filled by Dept Head as per Job
Description)KRAs: (Key Responsibility Areas of the Assess)
2. ………………………………………………………………….

3. ………………………………………………………………….

4. ………………………………………………………………….
Performance Assessment Report:Factors: (Please Tick)Job Knowledge
Serious Satisfactory Well Good ExceptionalGap Knowledge Informed Knowledge Expertise
Attitude
No Careless Interested Enthusiastic AlwaysInterest Indifferent in work at Job very Enthusias
tic
Quality of
Below Somewhat Good Very Excellent
Work
Standard on mark Satisfactory Good
Contribution
Poor Average Good Excellent
To Work

Contact
Poor Average Good Excellent
With otherDisciplined
Poor Average Good Excellent
Attendance
Poor Average Good Excellent
Report of HR & AdminDept
………………………………………………………………………………………………………..……………………………………
………………………………………………………………………………………………………………………………………………
…………………………………………

Approved by Managing Director:

…………………………………………………………………

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FACTS AND FINDINGS DATA INTERPRETATION

Facts and findings:-

1.
Majority of respondent come under the age group of 25-30.
2.
In the 50 respondent 50% of the respondent are male and 50% of the respondent
arefemale.
3.
50% of the respondents have got the experience of 5-10 years
4.
40% of the respondents are getting the salary range between 8000-10000.
5.
100% of the respondents are getting the on the job training.
6.
Majority of the respondents are satisfied with their present salary.
7.
60% of the respondents are satisfied with the incentives scheme.
8.
50% of the respondents are aware with the job responsibility.
9.
60% of the respondents believe they possess the leadership qualities in them.
10.
40% of the sample size reveals that qualification is an important factor in the processof
recruitment and selection

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Suggestions

This is one of the most important and most difficult parts of the study. I arrived
at certain recommendations for varun beverage. Some of the important
recommendations are as follows:

 Company should adopt aggressive marketing strategy that it could reach each
and every place

 Company should have better logistic facility for making reach the product at
retailers door at a right time

 Marketing development coordinators/ marketing executives / sales executives of

the company must focus more for making better relationship with retailers

 Company should provide visi cooler to every retailer. Because who is having visi
cooler of which company they are promoting the same brand to the consumer

 Company should mere focus on youth of the country because youths more prefer
the soft drink

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Bibliography

Website :

www.rjcorp.com

www.google.co.in

www.21food.com

wekipedia.com

 Photographs at site of different units

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QUESTIONNAIRE FORM

1. NAME: …………………………………

2. ADDRESS: ………………………………

3. PHONE NO.: ……………………………

4. AGE

20-30
30-40
40-50
50 and above

5. Are you satisfied with the working conditions Process?

a) Yes
b) No.

6. How frequently should the working conditions be conducted in the Company?

a) After 3 months
b) After 6 months
c) Once in a year

7. Do you think the Company should stick to the same working techniques forever?

a) Yes
b) No

8. Do you have sufficient knowledge of the present job?

a) Yes
b) No.

9. Is working conditions really effective in enhancing the productivity?

a) Yes
b) No

10. Do you think you have achieved the target satisfaction level with working conditions
of the company?

a) Significantly
b) Partially

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11. What role does the working conditions play in the overall success of the Company?

a) Significantly
b) Partially
c) Minor

12. Is there a need of better working environment in the Organization?

a) Yes
b) No

13. Do you enjoy the work in this environment?

a) Yes
b) No

14. What role does the working conditions play in maintaining the cordial relationship
between superiors and subordinates?

a) Major
b) Minor

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