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    Excess2sell: Study by Corporate Strategy

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    Suberna
    Excess2Sell is an Indian B2B online marketplace that facilitates the liquidation of excess, overstock, and aging inventory. It operates in the growing $700 billion Indian B2B e-commerce market and addresses the issue of unsold inventory. The company has grown revenue at 60% annually since 2016 and mobilized over $12.3 million in inventory. It utilizes an asset-light model and is seeking funds to further grow operations through talent acquisition, platform development, logistics integration, and marketing.

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    Excess2sell: Study by Corporate Strategy

    Uploaded by

    Suberna
    109 views11 pages
    Excess2Sell is an Indian B2B online marketplace that facilitates the liquidation of excess, overstock, and aging inventory. It operates in the growing $700 billion Indian B2B e-commerce market and addresses the issue of unsold inventory. The company has grown revenue at 60% annually since 2016 and mobilized over $12.3 million in inventory. It utilizes an asset-light model and is seeking funds to further grow operations through talent acquisition, platform development, logistics integration, and marketing.

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    Study on b2b ecommerce marketplace excess2sell

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    Excess2sell

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    Excess2Sell is an Indian B2B online marketplace that facilitates the liquidation of excess, overstock, and aging inventory. It operates in the growing $700 billion Indian B2B e-commerce market and addresses the issue of unsold inventory. The company has grown revenue at 60% annually since 2016 and mobilized over $12.3 million in inventory. It utilizes an asset-light model and is seeking funds to further grow operations through talent acquisition, platform development, logistics integration, and marketing.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    109 views11 pages

    Excess2sell: Study by Corporate Strategy

    Uploaded by

    Suberna
    Excess2Sell is an Indian B2B online marketplace that facilitates the liquidation of excess, overstock, and aging inventory. It operates in the growing $700 billion Indian B2B e-commerce market and addresses the issue of unsold inventory. The company has grown revenue at 60% annually since 2016 and mobilized over $12.3 million in inventory. It utilizes an asset-light model and is seeking funds to further grow operations through talent acquisition, platform development, logistics integration, and marketing.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 11

    Excess2sell

    Study by Corporate Strategy


    Company Snapshot
    Private, Indian ,
    company registered in
    April, 2016

    having registered office at Navi Mumbai, India , in the business of

    B2B online excess inventory marketplace .


    https://checkersindia.com/index.html,
    Company websites are

    https://www.excess2sell.com/

    CIN is U72900MH2016PTC273768 .
    Proprietary and Confidential
    Market Snapshot
    B2B eCommerce market in India 1.2 mn transactions take place daily in the e-
    tailing marketplace, the top categories being:
    Expected to reach to $700 bn by 2020
    Baby
    products Others
    2% 7%
    Has 14 mn retailers fueling the market; 50
    mn B2B businesses supply goods to this 14 Books
    mn retailer base 7%

    Home & Electronics


    Furnishings 46%
    Needs solution to the issues of excess and 8%
    ageing inventory

    Apparels
    30%
    Checkersindia operates in this niche
    segment of unsold inventory This gives huge opportunity to churn the unsold,
    excess inventory in this ecosystem

    Proprietary and Confidential


    Company Financials
    Revenue and Profit Trend (Value in Rs. Lacs)
    1290

    Authorised Capital

    Rs. 20,00,000

    Networth

    42
    Rs. 13,46,694

    FY18 FY17 -34


    -57
    Revenue PAT Source: MCA site
    Proprietary and Confidential
    Business Model Canvas
    Key Partners Key Activities Value Propositions Customer Customer Segments
    Relationships
    • Buyers Enabling inventory Offering a technology • Sellers (who list their
    • Sellers liquidation for excess, platform for the B2B • Customer support excess inventory in
    • Logistics partners overstock and ageing ecosystem to liquidate • Promotional the website)
    • Payment gateway assets their overstock, excess offers
    partners and ageing assets in a • Buyers (who search
    Confidential, products in the
    Anonymous and Neutral website)
    (CAN) manner
    Key Resources Channels

    • Employees • Website
    • Technology • Mobile app

    Cost Structure Revenue Streams

    • Salaries and benefits to employees • Transaction margin for individual transactions post free
    • Technology set up and running expenses registration and listing
    • Subscription fees for packaged offerings (Refer Annexure)

    Proprietary and Confidential


    Business Model
    The Buyer’s Journey

    1 Register

    Delivery 7
    at doorstep* 2 Login

    Shipping / 6 3 Search
    Track order Product

    Payment to 5 4 Place Order


    Checkersindia

    * Return & refund available for wrong /defective /damaged product


    Proprietary and Confidential
    Business Model
    The Seller’s Journey

    1 Register

    6
    2 Login
    Payment from
    Checkersindia*

    How 3
    Avail logistics by
    To Sell List
    Checkerindia to
    ship products 5 Products

    Manage Orders 4
    In Merchant dashboard

    * Payment for successful orders credited to Seller’s Bank account


    Proprietary and Confidential
    Key features : Business Model
    Payment cycle for sellers aligned to payment received from buyers :
    Hence, although
    Payment is routed through Checkersindia and is made as per following payment cycle
    ‘Purchases of stock in
    Payment from Buyer: Payment to Seller: trade’ appear in the
    • 1st to 10th day 30th of same month P&L of Checkersindia,
    there is no net effect of
    • 11th to 20th day 15th of the next month the same on profit or
    • 20th to 31st day 30th of the next month loss

    Doorstep collection and delivery of products: This attracts both


    Checkersindia enables collection of packaged products from the doorstep pf the buyers and sellers
    across locations.
    sellers as well as delivery of the same to the doorstep of the buyers. Logistics cost The company presently
    is borne by seller and covered by the price quoted by seller for listed products. has a registered
    partners base of over
    21,000 pure B2B
    players
    Proprietary and Confidential
    Conclusion

    • Excess2Sell.com has grown at 60% CAGR since its inception in 2016 and has mobilized over $12.3
    mn worth of excess inventory till FY19.

    • The company operates in an asset lite model.

    • The company mentions in its website that it is looking for funds. The funds will be primarily utilised
    for achieving the next level of growth post their business model consolidation. This include:
    i. Talent acquisition
    ii. Phase II platform development with a focus on technology enablement
    iii. Capital expenditure to equip field team for customer acquisition and to reach top 100 locations
    plus 100K registered partners
    iv. Virtual warehousing and logistics integration
    v. Meeting fixed operational expense
    vi. Marketing and brand building across B2B and partner-to-partner avenues
    vii. Being ready for post-GST surge in platform acceptance as a pan India B2B aggregator

    Proprietary and Confidential


    Thank You
    Annexure : Pricing and Plans

    Proprietary and Confidential

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