UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Hons.) Sales Management (Marketing Specialization) TIME ALLOWED: 3 Hrs. PAPER: 1 MAX. MARKS: 100 eeeee NOTE: Attempt any FIVE questions. All questions carry equal marks. 1. Amarketing manager has decided to use personal selling as a strategy. Describe at least five advantages and five disadvantages that would result fram the use of personal seling? 2. Determine when a sales manager would use a strategic account organization structure? When would it aot be appropriate? 3. Explain the importance of sales teritories from the stand point ofthe sales organization? 4. What are the important elements of design sales territories? What can be the impact of a poorly designed territory? 5. Whatare the qualities and duties of a sales manager? 6. Explain the importance and objectives of training of sales persons? 7. What are the methods advpted by sales managers for remunerating sales persons? 8. Explain the following a. Exhibitions b. Reverse Marketing © Follow Up 4. Direct Marketing AppraisalsUNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Hons.) Subject: Managerial Accounting (Finance Specialization) PAPER: 1 NOTE: Attempt any FIVE questions. All Questions carry equal marks. Extra attempt of any question will not be considered. Question 1. During May, Joliet Fabries Corporation manufactured 500 units ofa special multilaye ‘The following information from the stylex production department also pertains to May. ric with the trade name Stylex Direct material purchased: [8000 yards at $1.38 per yard... evceue $24,840 Direct material used: 9,500 yards at $1.38 per yard 13,110 Direct labor: 2,100 hours at $9.15 per hour - 19,215 ‘The standard prime costs for one unit of Stylex ave as follows: Direct material: 20 yards at $1.35 per yard - 327 Direct labor: 4 hours at $9.00 per hour . 36 ‘Total standard prime cost per unit of output iB Compute: 4), Direct material price and quantity varianees. »)__Divect labor rete and efficiency vatiances (20 marks) Question 2. 8) How is management's function of control executed through a budgetary contol system? b) Differentiate between Financial accowating and Cost accounting (20 marks) Question 3. The Galway Company produces numerous related smal! parts. Its cost department has always prepared 2 labor budget n dollars only, sinee no information regarding the number of parts manufactured is available, During the past year, direet tabor cost by quarters were repcrted as follows: Quarters Machining Department. Finishing Departrent First 815813 25% 34416 23% Second. . 18,072, 26 4,608 2 Third, 20,331 27 4,992 26 POUR eens 2108428 5.184 Tol@loveveennnn — $75.300 Jag s12200 100 ‘The ratios of direct labor to total manufacturing cost during the past year averaged: Machining Dept... 23.75% Finishing Dept 25.00% ‘These ratios are expected to remain the same for the coming year, The manufacturing cost excluding direct labor has been budgeted for the coming year. with $244,000 for the machining dept. and $90,000 for finishing dept. The percentage distribution of labor requirements for each quarter will be the same for tke coming year Required: ‘The direct labor cost requirements for each quarter of tie coming budget period, (20 marks) Question 4. Hydro Systems engineering associates, INC, provides consulting services to city water authorities. The consulting firm's ‘contribution margin ratio is 20 percent, and iis annual fixed expenses are $120,000. The firm's income tax rate is 40 percent Required: @) Calculate the firn’s break-even volume of service revenue ») How much before tax income must the firm earn to make an after tax net income of $48,000? ©) What level of revenue for consulting services must the firm generate to eam an after tax net income of $48,000? (20 marks) P.T.O.Question 5, Easton Pump Company's planned production for the year just ended was 20,000 units, This production level was achieved, and 21,000 units were sold. Other data follow: Direct material used.. ss $600,000 Direct labor incurred, 300,000 Fixed manufacturing overhead... 420,000 Variable manufacturing overhead...... - vee 200,000 Fixed selling and administrative expenses... - 350,000 Variable selling and administrative expenses......... 105,000 Finished goods inventory, Jantary Ve.e..ssecscsssssesseesee 2,000 units ‘There were no work in process inventories ar the beginning or end of the year. Required: a) What would be Easton Pump Company's finished goods inventory cost on December 31 under the marginal costing method? )_ Which costing method, absorption or variable costing, would show a higher operating income for the year? By what amount? 20 marks) Question 6. The following data are provided by the controller of the Metaxen Corporation: C2Shsosceernsinstensiisetinetinsisetseeecnen $240,000 Accounts Receivable. — a 348,000 Inventories: January 1 December 31 Finished go0ds...-.csccsccsctessseseee $44,200 $66,000 Work in process...cresssessense 29,800 38,800 Materials... os see 88,000 64,000 Material purchased. ; ve seceeenee $366,000 Sales discount....-.o.e.. = Correos 3 8,000 Factory overhead (excluding depreciation). ; pseetenense 468,400 Marketing and administrative expenses (excluding depreciation)... . 344,200 Depreciation (90% manufacturing, 10% marketing and administrative expenses) 116,000 Sales... . . ee es 1,844,000 Direct labor.. ve seen 523,600 Freight on material purchased Corer . 6,600 Rental income.seeeseistees 64,000 Interest on bonds payable Ee CE ECO 16,000 Required: Cost of goods sold statement. (20 marks) Question 7. Asa result of an expansion program, Whitworth Enterprises, INC. has excess capacity of 20,000 machine hours, which is expected to be absorbed by the domestic market in few years, ‘The company has receive inquiries from two companies located in another country. One offers to buy 210,000 units of the product F-W at $.60 per unit, the second offers to buy 300,000 units of product D-FW at $.70 per unit. Whitworth Enterprises can accept only one of these to offers. ‘The standard costs for these products are as follows: FW DFW Materials. Sears $.25 8.35 Direct labor......s.cc.. — 10 12 Factory overhead... — 20 28 “Total Standard Cost OLE Factory ovethead is applied on a machine-hour basis at $5.60 per hour; 75% of the factory overhead is estimated to be fixed, No marketing and administrative expenses would be applicable to either order; transportation charges are to be paid by the buyer. Required: ‘The order that should be accepted. (20 marks)UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 geseeneeneeneeneenneenen Examination: B.B.A. (Hons.) Subject: Financial Analysis (Finance Specialization) ‘TIME ALLOWED: 3 Hrs. PAPER: MAX. MARKS: 100 NOTE: Attempt any FIVE questions including question # 1 which is Compulsory. All questions carry equal marks. Objective Part Q.No. 1 Briefly explain any ten (10) terms given below:- What are the determinants of stock price? List down the Stock valuation models What is the role of Beta Factor? Growth company Vs. Growth stock Define debt service coverage ratio Define time interest earned What is meant by shareholders value added? What is meant by value added? What is meant by economic value added? 10.What is meant by diluted EPS? 11. How you will define return on assets? 12. Define dividend payout 13. Define book value per share 14, How you will defire Cash and cash equivalents? 15.What is meant by Intrinsic value of stock? CONDAAWNA Page 1 of 3Subjective Part Q.No. 2 The assets of XYZ Limited consists of fixed and current while its current Ilabilities comprise bank credit and trade credit in the ratio of 2:1. From the following figures relating to the company for the year 2017. Share capital Rs.199,500 Working capital 45,000 Gross profit 20% Stock tumover 6 Average collection period 2months Current ratio 15 Quick ratio 09 Reserves and surplus to cash 3 Required: Prepare its balance sheet showing the details for working: Q.No. 3 | The following are the Balance Sheet of Sunshine Limited for the years ending 31° December, 2016 and 2017. [-Tiabilities ~ 2017 [2016 ~ Assets | 2017 2016 | Rs._|_ Rs. |__Rs. Rs. | Equity share capital | 330,000 | 200,000 |Fixed assets less | Pref. Shares Capital | 150,000 } 100,000 | Depreciation | 350,000 | 240,000 | Reserves | 30,000 | 20,000 | Stock | 50,000 | 40,000 Profit and Loss A/c 20,000 | 15,000 | Debtors 125,000 | 100,000 Bank overdraft 50,000 | 50,000 | Bills Receivables | 60,000 | 20,000 Creditors 50,000! 40,000 | Prepaid expenses 42,000} 10,000 | Provision for taxation | 25,000 | 20,000 | Cash in hand 53,000 | 40,000 Proposed dividend | 25,000 | 15,000 | Cash at bank 30,000 | 10,000 Total [880,000 | 460,000 | Total [680,000 | 460,000 Required: Prepare a comparative Balance Sheet of the company and study its financial position, Q.No. 4 The following information pertains to Mughal Steels Mills Limited. Rs. Profit after tax (PAT) 300,000 Ordinary dividend 200,000 Share capital (100,000 shares of Rs.10 each) 1,000,000 Market price per share 25 Retained Earnings 500,000 You are required to calculate: Dividend cover Earning per share (EPS) Dividend per share (DPS) Earning yield Dividend yield Price earning ratio Payout ratio Book value per share Page 2 of 3 @NOGRONSQ.No. 5 From the summarized balance sheet given below of a company calculate: i) Stock turnover ratio ii) Debtors turnover ratio iii) Working capital turnover ratio iv) _ Fixed assets turnover ratio (LIABILITIES Rs. ASSETS — __Rs. | Equity 124,000 | Fixed assets 2,08,000 Long term loans 110,000 | Stock 46,000 | Current liabilities | 74,000 | Debtors | 44,000 | Cash | [Total ~j Tl Total Additional information: Sales Rs. 400,000 Gross Profit 20% Q.No. 6 In which manner the Short term liquidity and Efficiency of a firm is analyzed. Please discuss in detail Q.No. 7 How you will review the annual report of a public limited company keeping in view the following features: Chairman Review CSR Report Corporate Governance Report Risk Management Report Page 3 of 3UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Hons.) Subject: Marketing Research (Marketing Specialization) PAPER: 2 MAX. MARKS: 100 NOTE: Attempt any FIVE questions. Question # 1 is Compulsory. iefly discuss the following: (8 x5). (Marks: 40) 1, Sampling Error Ul. Longitudinal Research Ill. Past Information and Forecasts IV. Resources and Constraints of Marketing Research V. Budgeting of a Research Project Q, 2: Write a detailed note on survey research method. Also discuss the survey methods classified by the modes of administration. Support your answer with the help of examples. (Marks: 15) Q. 3: What are the main research design classifications? in detail, discuss the descriptive research design? (Marks: 15) 0.4; What is the importance of marketing research for an organization? Describe the nature and process of marketing research. (Marks: 15) Q.5: In detail discuss the process of defining a research problem and developing an approach? Also discuss the importance of discussions with decision makers and tasks involved in this process. (Marks: 15) (0.6: What is meant by secondary data? Why this type of data needs to be used in marketing research? Also discuss the classifications and criteria for evaluating secondary data (Marks: 15) Q. 7: Briefly explain the interview and observation methods of data collection? What are the merits and demerits of these two methods of data collection? (Marks: 15)UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Hons.) Subject: Small Business Management TIME ALLOWED: 3 Hrs. (Marketing / Finance Specialization) MAX. MARKS: 100 PAPER: 3 ‘NOTE: Attempt any FIVE questions. Question # 8 is Compulsory. [a1] What makes a small business? Differentiate entrepreneurial ventures and small 175 business. | 0:3.) What are the factors that contribute to the success ofa smallbusiness? ——=—=~S*Y' 7S [eS ~FWhatis business plan? Explain in detail the outline ofa business plan? as Gia What do you know about SWOT analysis? ars @:5” | What are operation and production plan? Explain with is major contents [G6 Vikatare 20tepenivepreneuralcharacenstis? 7s | 0:7 | iin in deta tea by sep approach or develope of new anal ale | @8 [Define any TEN ofthe following ——— ca a) SMEDA b) Intellectual property of a business \ | ©) Manager vs entrepreneur | | 4) Social entrepreneur i | €) Direct compensation vs indirect compensation | f) Ratio analysis ' 8) Shopping Goods i h).Breakeven Point | 1) Controlling { i) Features of service ! k) Leading | ) Franchise m) Brain storming rn). Field force analysis ©) Domestic entrepreneurUNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Hons, Subject: Pakistan Economy TIME ALLOWED: 3 Hrs. (Marketing / Finance Specialization) MAX. MARKS: 100 PAPE) TE: Attempt any FIVE questions. All questions carry equal marks. Q.NoLExplain the land reforms in Pakistan? What is the impact of land reforms in the history of Pakistan? How far government of Pakistan was successful? Dis Q.No2. Give an overview of agriculture sector of Pakistan? Why there is less production in agriculture? “How can we increase agriculture yield in Pakistan? Give measures? Q.No3. Define balance of payments? Why Pakistan has been facing deficit in balance of payments? How can we correct the adverse balance of payments in Pakistan? Q.No4. Define poverty? Diferentiate between absolute and relative poverty? Identify major causes of poverty in Pakistan? Analyze the efforts by current government for poverty alleviation? Q.NoS. Define monetary policy? Explain various objectives and tools of monetary policy? Discuss the effectiveness of monetary policy in Pakistan? Q.No6. What is meant by small scale and cottage industries? Discuss the role of government in uplifting the cottage industries in Pakistan? . Write a short note on any TWO of the Zollowings? a. Agriculture Price Policy b. Agriculture Marketing, ©. Trade Policy (20) (20) 20) (20) (20) (20) 20)UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 g Examination: B.B.A. (Hons.) Subject: Mathematics (Advanced) (Marketing / Finance Specialization) PAPER: 5 Section 1 Attempt all Questions 1, Define the following terms. All questions carry equal marks 20 i. Continuous function fi, Coordinate system iii, Undefined slope iv. Limiting Value v. Discontinuous function Definite integral State power rule of integration Differential equation Slope-intercept form of line x. Slope Section 2 Attempt any Four Questions. 2a, Suppose the total cost of manufacturing q units of a certain commodity is 10 C thousand dollars for q quantity, where C = 0.9q + 2. a. Compute the cost of manufacturing 10 units. b. Compute the cost of manufacturing the 10th unit, ». A candidate for the position of governor of a Midwestern state has an 10 advertising budget of 1.5 million rupees. The candidate's advisors have identified four advertising options: newspaper, radio, TV and billboard advertisements. The cost of these media options average 1500, 2500, 10000, and 7500 rupees respectively. If x; is the number of unit purchased of media option j then write an equation which requires total advertising expenditure of 1.5 million. If it has been determined that 100 newspaper ads, 300 radio ads and 50 bill board ads will be used then how many TV ads they can purchase 3a. Since the beginning of the year, the price of a bottle of soda at a local 10 discount supermarket has been rising at a constant rate of 2 cents per month. By November first, the price had reached $1.56 per bottle. Express the price of the soda as an equation of time and determine the price at the beginning of the year. P.T.O.4a, Determine an equation for the line (a) passing through (2, 5) and parallel to the x axis b) passing through origin and perpendicular to line discussed in part ‘a’ of the question. Decide whether the function is continuous or not, if not identify the points of discontinuity £@) = 3x7 6x49 Find limit of following x24+x~6 lim > xh x Integrate following functions [Pc8-6x+ dx [G-2*+7) ae Solve following Definite Integrals In2 I (ete at 2 ye i wri The population of a newly discovered species of rabbit appears to be growing exponentially. When first identified in South American country, the population was estimated at 500, Two years later the population was estimated to equal 1,250, Determine the exponential growth function which describes the population P as a function of time t, measured in years since the discovery of the species. 10 10 10 20 20 20UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 0 Examination: B.B.A. (Hons.) Subject: Financial Management (Advanced) TIME ALLOWED: 3 Hrs. (Finance Specialization) MAX. MARKS: 100 PAPER: 6 NOTE: Attempt any FIVE questions. All Questions carry equal marks. Q.Nowd (20) Becon Enterprises is attempting to evaluate the feasibility of investing $85,000. CF, in a machine having a S- ‘Year life. The firm has estimated the cash inflows associated with the proposel as shown below, The firmn has a 12.% cost of capital ; Ena of Tear 1) ~~] Cash flows (CF 1 320000 | 2 00, __ 327000 4 31500 (a) Calculate the payback period for the proposed investment. (b) Calculate the NPV and IRR for the proposed investment, (©) Evaluate the acceptability of the proposed investment using NPV and IRR. What recommendation Would you make relative to implementation of the project? Why? QNo.2 (20) A firm expects to have eamings before interest and taxes (EBIT) of $160,000 in each of the nev: 6 years. It $10 000 inerest of $1,500, The firm is considering the purchase of an asset that costs $140,000, requires $10,000 in installation cost, and hes a recovery period of 5 years, It will be the firm's only essen, and the asset's depreciation is already reflected in its EBIT estimates. & Celeulate the annual depreciation forthe asset purchase using the MACRS depreciation percentages in Table 3.2 on page 100. Calculate the annual operating cash flows for each of the 6 years, using both the accounting and the finance definitions of operating cash flow. Assume that the firm is subject toa 40% ordinary tax rate & Say the firm's net fixed assets, current assets, accounts payable, and accruals had the following values at the start and end ofthe final year (year 6). Calculate the firm's free cash flow (FCF) for that year [Account r 6 | Year 6 End | t 7 $7500.80" 90,000. 110,000 __ 000) J 4 20) Assume that the risk-free rate, RF, is currently 8%, the market return, km, is 12%, and asset A has a beta, b of 1.10 a Draw the security market line (SML) on a set of “non diversifiable risk (x axis)-required return (y axis)” axes, b. Use the CAPM to calculate tne required return, , on asset A, and depict asset A's beta and required Fetumn on the SML drawn in part a. © Assume that as a result of recent economic events, inflationary expectations have declined by 2%, lowering RF and dm to 6% and 10%, respectively. Draw the new SML on the axes in part ay and calculate and show the new required return for asset A G.Assume that as a result of recent events, investors have become more risk averse, causing the market return to rise by 1%, to 13%. Ignoring the shift in part ¢, draw the new SMI. on the same set of axes ‘that you used before, and calculate and show the new required return for asset A P.T.O.e. From the previous changes, what conclusions can be drawn about the impact of (1) decreased inflationary expectations and (2) increased risk aversion on the required returns of risky assets? Q.No.4 (10'Each) a. Diversification in a portfolio context b. Credit collection policies Q.No.5 (20) Wilkins Manufacturing has sales of $4 million and a gross profit margin of 40%. Its end-of-quarter inventories are Quarter Inventory 1 $ 400.000 2 800.000 3 1,200,000 4 200,000 a. Find the average quarterly inventory and use it to calculate the firm’s inven- tory turnover and the average age of inventory. b. Assuming that the company is in an industry with an average inventory turnover of 2.0, how would you evaluate the activity of Wilkins’ inventory? © Benefits of inventory management? QNo. 6 (20) Newlin Electronics is considering additional financing of $10,000. It currently has $50,000 of 12% (annual interest) bonds and 10,000 shares of common stock outstanding. The firm can obtain the financing through « 12% (annual intérest) bond issue or through the sale of 1,000 shares of com- mon stock, The firm has a 40% tax rate a. Calculate two EBIT-EPS coordinates for each plan by selecting any two © their associated EPS values, Plot the two financing plans on a set of EBIT-EPS axes. ©. On the basis of your graph in part b, at what level of EBIT does tic oond plan become superior to the stock plan? IT values and finding QNo.7 (40, 10) a. Major areas and opportunities in Finance b. Sole proprietorshipUNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Hons.) Subject: Advertising (Marketing Specialization) TIME ALLOWED: 3 Hrs. PAPER: 6 MAX. MARKS: 100 NOTE: Attempt any FIVE questions. All Questions carry equal marks. Qa Define Advertising. Why do students need to study (20) advertising? Also describe the difference between publicity and advertising. Qu Enlist different media being used in advertising. Also (20) discuss the role of electronic media in advertising sector Q3. A) Explain the importance of ‘Copy Rights’. (10) B) Importance of ‘Slogans’ in Advertising (10) Cor} Discuss in detail the role and importance of (20) Advertising agency for marketing and sales promotion. Qs Explain the procedure for advertising layout. (20) 26. Explain in detail the growth strategies for successful (20) advertising Q. Explain in detail strength and weakness of different (20) mediums of media Qs. How can a Media Plan be implemented? Explain it (20) with respect to advertising,UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Hons.) Subject: Consumer Behaviour (Marketing Specialization) TIME ALLOWED: 3 Hrs. PAPER: 7 MAX. MARKS: 100 NOTE: Attempt any FIVE questions in all. Question # 1 is Compulsory. SECTION 1 QNo.1 Define any TWENTY (20) terms. Each carries equal marks. (2*20=40) 1, Upward Mobility 2. Materialism 3. Market Myopia 4. Interview 14.Showzooming 15 Forgetting 16.Customer Value T7Reinforcement 5. Focus Group 18.Cues 6 Qualitative Research 19Secondary Data 7. Survey 20.Needs 8. Likert Scale 21 Sensory Store 9. Ambush Marketing 2.Brand Loyalty * 10. Weber's Law 23.Rehersal 11. Sensation 24.Eg0 12. Dogmatism 25 Interest 13, Reliabilty SECTION 2 (15*4=60) Q.No2.Diflerentiate between qualitative and motivational r weh? What are strengths and weaknesses of motivational research? Q.No3.Differentiate between primary and secondary data? Discuss major advantages and limitations of secondary data? Q.No4.Define consumer learning? What are its major elements? Explain some major objectives of consumer learning? Q.NoS.Explain consumer research with the help of model? What are the objectives of consumer research? Q.No6. Define personality trait theory? How personality trait theory can be used in consumer research? Give examples? Q.No7. Explain consumer imagery? Discuss major elements of consumer imagery?UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Hons.) ‘Subject: Taxation Management (Advanced) [Finance Specialization] TIME ALLOWED: 3 Hrs. PAPER: MAX. MARKS: 100 NOTE: Attempt any FIVE questions in all. Question # 1 is Compulsory. QNo.1 a) b) 4d) °) 2) h) Q.No.2 QNo.3 Q.No. 4 Q.No.S QNo6 All Questions carry equal marks Section 1 Define any five of the following terms with reference to Income Tax Ordinance 2001; Imputable Income Intangible Principal Officer ‘Taxpayer Tax Turnover Speculation Business Startup Section 2 State whether the following incomes are exempt from tax or not, if exempt from tax, state the conditions for exemption: Foreign source income of returning expatriates Amount of Gratuity or Commutation of Pension, Profit on debt. A) Give ten examples of income from other sources under section 39 of the Income Tax Ordinance, 2001 B) What are the allowable deductions from “Income from other sources?” Discuss the powers and functions of Chief Commissioner Inland Revenue. What penalties can be imposed? i) Penalty for making a false statement etc. ii) Failure to maintain prescribed accounts iii) Failure to furnish return of income iv) Failure to deposit the additional tax Define the following terms under the Sales Tax Act 1990: a) Active Tax Payer b) Output ‘Tax ©) Supply 4) Manuiacturer of Producer P.T.O.QNo.7 Mr. Muhammad Saeed received the following amounts during the year ended on 30" June 2017. You are required to calculate his taxable income and the amount of tax payable by him. Basic Salary (Rs, 50,000-5000-60,000) Rs. 50,000 p.m a Cost of living allowance Rs. 110,000 b, Free accommodation provided by employer. He was entitled to a house allowance of 70% of basic salary, if accommodation was not provided to him ©. Cost of motor vehicle (conveyance provided by employer for personal & official use) Rs 14,00,000 d Loan obtained from employer @ 12% p.a. Rs. 22,00,000 e Hospitalization Charges Rs. 100,000 f Agricultural income Rs 350,000 9. Special allowance Rs 1,80,000 h Income from fish catching business Rs. 30,000 i Rental income from property is Rs. 580,000. i Zakat paid under Zakat and Ushar Ordinance Rs 50,000 k Tax deducted from salary by employer Rs. 20,000 1 He donated Rs. 45,000 to Lahore College for Women University, Lahore. Extract of Rates of Tax for salaried persons for Tax Year 2017 1. | Upto Rs. 4,00,000 [Nit 2. | RS. 400,000 to Rs. 5,00,000 2% of the amount exceeding Rs. 4 00,000 3. | Rs. 500,000 to Rs. 7,50,000 | Rs. 2000 + 5% of the amount exceeding Rs. 5,00,000 4. Rs, 750,000 to Rs. 14,00,000 | Rs. 14,500 + 10% of t ‘amount exceeding Rs. 7,50,000 5 | Rs. 1400,000 to Rs. 15,00,000 | Rs. 79,500 + 12.5% of the amount exceeding Rs. 14,00,000 & | Rs. 1500,000 to Rs. 18,00,000 _ | Rs. 92,000 + 15% of the amount exceeding Rs. 15,00,000 | i Rs. 1800,000 to Rs. 25,00,000 | Rs. 137,000 + 17.59% of the amount exceeding Rs. 18,00,000 | & Tis. 2500,000 to RS 30,00 000 | Rs. 259 500+ 20K ofthe amount exceeding Re. 35,00,000UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: ions. fi ; Hrs. Subject: Statistics (Advanced) TIME ALLOWED: (Marketing / Finance Specialization) MAX. MARKS: 100 PAPER: 8 Section 1 Attempt all Questions 1. Define the following terms. All questions carry equal marks. 20 i. Unweighted Index Number ii, Time Series iii, Parameter iv. Stratified Random Sampling v. Inferential Statistics vi. Null and Alternative Hypothesis vii. Type 1 Brror viii. Properties of Chi-square distribution ix. Acceptance and Rejection Region x. Sketch the ANOVA Table for two way classification Section 2 Attempt any Four Questions. 2. Following are the quantities and prices for the years 2000 and 2009 for 20 Kinzua Valley Geriatrics. Use 20000 as the base period. _ 2000 [item Price $ Quantity | Syringes 6.10 2,000 (dozen) - “Thermometers Advil (bottle) _| 4 Patient record forms (box) _ | Computer paper | 12.00 30 13.65 40 L@ox) Determine Fisher's ideal index 3. The following table lists the annual amounts of glass cullet produced by 20 Kimble Glass Works Inc, Year Code [Scrap | Year Code] Serap | tons) | _| (ons) 2006 ‘| 1 2 2009 4 5 _| 2007 2 [4 2010 [5 6 2008 3 3 _ _ Determine the least squares trend equation. Estimate the amount of scrap for the year 2012. P.T.O.Sa. 6a, Ta. Draw all possible random samples of size n)=2 with replacement from a finite population consisting of 4, 6, 8,. Similarly draw all possible random samples of size nz=2 with replacement from another finite population consisting of 1, 2, 3. Find the possible sample differences between the sample means of two populations. Construct the sampling distribution of the differences of sample means and compute its mean and variance, Then verify the results of mean and variance of sampling distribution of difference of sample means with the population. ‘A sample of 81 observations is taken from a normal population with a standard deviation of 5. The sample mean is 40. Determine the 95 percent confidence interval for the population mean Schadek Silkscreen Printing Inc. purchases plastic cups on which to print Jogos for sporting events, proms, birthdays, and other special occasions. Zack Schadek, the owner, received a large shipment this morning. To ensure the quality of the shipment, he selected a random sample of 300 cups. He found 15 to be defective, a. What is the estimated proportion defective in the population? b. Develop a 95 percent confidence interval for the proportion defective. ¢. Zack has an agreement with his supplier that he is to return lots that are 10 percent or more defective. Should he return this lot? Explain your decision, Gibbs Baby Food Company wishes to compare the weight gain of infants using its brand versus its competitor's. A sample of 40 babies using the Gibbs products revealed a mean weight gain of 7.6 pounds in the first three months after birth. For the Gibbs brand, the population standard deviation of the sample is 2.3 pounds. A sample of 55 babies using the competitor's brand revealed a mean increase in weight of 8.1 pounds. The population standard deviation is 2.9 pounds. At the .0S significance level, can we conclude that babies using the Gibbs brand gained less weight? Compute the p-value and interpret it. GfK Custom Research North America conducted identical surveys five years apart. One question asked of women was “Are most men basically kind, gentle, and thoughtful?” The earlier survey revealed that, of the 3,000 women surveyed, 2,010 said that they were. The later revealed 1,530 of the 3,000 women surveyed thought that men were kind, gentle, and thoughtful. At the .05 level, can we conclude that women think men are less kind, gentle, and thoughtful in the later survey compared with the earlier one? A study of 20 worldwide financial institutions showed the correlation between their assets and pretax profit to be .86. At the .05 significance level, can we conclude that there is positive correlation in the population? The regression equation is Y*= 11.18 - 0.49X, the sample size is 12, and the standard error of the slope is 0.23. Use the .05 significance level. Can we conclude that the slope of the regression line is less than zero? 20 10 10 10 10 10UNIVERSITY OF THE PUNJAB‘ Roll No. in Fig... Fourth Year: Annual - 2018 Roll No, in Words... Examination: B.B.A. (Hons. ‘. t: E-Cor ‘keting / Finance Specialization] MAX. TIME: 1 Hr... PAPER mamerce [Marketing coors MAX. MARKS: 50 ‘. Signature of Supdt.: Attempt this Paper on this Question Sheet only. Please encircle the correct option. Division of marks is given in front of each question. ‘This Paper will be collected back after expiry of time limit mentioned above. NOTE: Attempt all questions: QA): Mark T for True and F for False. (20x2=40) 1. _ EBay facilitates consumer-to-consumer e-commerce. 2. The forerunner of modern e-commerce is EDI. 3. Value-added networks (VANs) provide a direct link for data transmission. 4. The two most widely used EDI standards are ANSI X.12 and UN/EDIFACT. 5. Anintranet use Intemet technologies for internal company applications. 6 1 8 9. ‘An extranet connects the intranet of two or more firms. Authentication is a process that confirms the identity of a remote user. Supply chain management is a prime candidate for an extranet. A portal is an access point through which online access to an organization is provided. 10. EBay is famous for its reverse auction Web site. 11. _ A product without tangible feagtures is called a virtual product. 12. Intemet commerce is the component of web commerce conducted strictly over the World Wide Web. 13, Web technologies also allow integration of information via websites, which can be linked to corporate database to provide real-time access to information. 14, Revenue models describe how firm will eam revenue, generate profits and produce a superior return on invested capital. 15. The stages of “Stages of B2C” electronic commerce are e-information, e-integration, and e-brochure. 16. Anextranet enables two or more firms to use the intemet to do business together. 17. Extranets require large expenditures to train users on the technologies. 18. Electronic payments can be easier to audit and monitor than payments. 19, Sellers and buyers in commodity markets experience significant transaction costs. 20. _ IBM defines electronic business as “The transformation of key business process. © ).1(b) What does the following stands for: (10) B2B CBMS IsP pss OOPL 10S DED, EFT FAT. 10. EDI ypenravaeneUNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Hons, Subject: E-Commerce [Marketing / Finance Specialization) TIME Ee 2 Hrs. PAPER: 9 mae ATTEMPT THIS (SUBJECTIVE) ON .TE ANSWER SHEET PROVIDED SUBJECTIVE PORTION ATTEMPT ANY three QUESTIONS. EACH QUESTION CARRIES EQUAL MARKS: (3x10=30) QNo.2 a) What types of business processes are well suited to electronic commerce? b) What is consumer behavior model explain its functionality in detail Q.No.3: a) Define and explain internet protocols in detail also discuss its functions. b) Describe the three categories of electronic commerce that are most commonly used Q.No.4: a) What are the key business issues of E-Commerce b) How to sell on internet and advantages and disadvantages do you face Q.No5: a) What is the difference between a public network and a private network? b) What is direct market explain its procedures in detailSubject: Financial Institutions and Services UNIVERSITY OF THE PUNJAB Fourth Year: Annual - 2018 Examination: B.B.A. (Marketing / Finance Specialization) PAPER: 10 NOTE: Attempt any FIVE questions. Question # 7 is Compulsory. Define the term “Financial Institution” and Explain in detail different types of | a) Saving Accounts b) ATM o) Primary Market d) Letier of Credit |e) NIT | Bank Assurance . | ) Capital Market | h) Reinsurance | : 5 _ ou __| financial institution. 7 _ . 1S | Q:2 | “Goverment has a major role to play in strengihening Financial Markets®. | 5 ac Discuss. _ _ | q:3° | Define Insurance’ and explain in detail the nature of Business of Insurance |), | a Q.4 | Write a detailed note on role of ZTBL in Promoting Agriculture Sector of i ~ L | Pakistan. —— QS _| Define Mutual | Fund and Explain different types of Mutual Funds. | Q:6 _ . | What are different types of Securities accepted by Financial Institution? | 4s | Q7 ”) Write Short Notes on: | GX8) 40