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On Optimal Rule Discovery

Association bundles are a new pattern for association analysis that were presented by Huang et al. in 2006 as an alternative to association rules. Association bundles can identify meaningful associations that rules cannot and are described across four aspects: structure, measure, threshold setting, and identification algorithms. The document provides an overview of association bundles and compares them to association rules.

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0% found this document useful (0 votes)
33 views1 page

On Optimal Rule Discovery

Association bundles are a new pattern for association analysis that were presented by Huang et al. in 2006 as an alternative to association rules. Association bundles can identify meaningful associations that rules cannot and are described across four aspects: structure, measure, threshold setting, and identification algorithms. The document provides an overview of association bundles and compares them to association rules.

Uploaded by

Srinivas
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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Association Bundle Identification

CONCLUSION Huang, W., Krneta, M., Lin, L. & Wu, J. (2006),


Association bundle – A new pattern for association A
In this article we describe the notion of Association analysis. In Proceedings of the Int’l Conf. on Data
Bundle Identification. Association bundles were pre- Mining - Workshop on Data Mining for Design and
sented by Huang et. al. (Huang, Krneta, Lin & Wu, Marketing.
2006) as a new pattern of association for data mining.
Li, J. (2006). On optimal rule discovery. IEEE Trans-
On applications such as the Market Basket Analysis,
actions on Knowledge and Data Engineering, 18(4),
association bundles can be compared to, but essentially
460-471.
distinguished from the well-established association
rules. Association bundles present meaningful and Liu, B., Hsu, W. & Ma, Y. (1999). Mining association
important associations that association rules unable rules with multiple minimum supports. In Proceedings
to identify. of the 1999 ACM SIGKDD International Conference
We describe association bundles over four aspects on Knowledge Discovery & Data Mining, 337-341.
- association structure, association measure, threshold
Mannila, H. (1998), Database methods for data mining,
setting, and identification algorithms - and try to clarify
KDD-98 tutorial.
these ideas via comparisons between association
bundles and association rules. Omiecinski, E.R.(2003). Alternative interest measures
for mining associations in databases. IEEE Transactions
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