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Research and Development

This document discusses the application of data mining techniques to recommender systems. It provides references to several papers on using association rules, collaborative filtering, and other techniques to make personalized recommendations. The key terms defined are association rules, which find relationships between items in a database, and collaborative filtering, which selects content based on the preferences of similar users.

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25 views1 page

Research and Development

This document discusses the application of data mining techniques to recommender systems. It provides references to several papers on using association rules, collaborative filtering, and other techniques to make personalized recommendations. The key terms defined are association rules, which find relationships between items in a database, and collaborative filtering, which selects content based on the preferences of similar users.

Uploaded by

Srinivas
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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The Application of Data-Mining to Recommender Systems

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Good, N. et al. (1999). Combining collaborative filter- Association Rules: Used to associate items in a
ing with personal agents for better recommendations. database sharing some relationship (e.g., co-purchase
In Proceedings of Sixteenth National Conference on information). Often takes the for “if this, then that,”
Artificial Intelligence (AAAI-99) (pp. 439-446), Or- such as, “If the customer buys a handheld videogame
lando, Florida. then the customer is likely to purchase batteries.”
Herlocker, J., Konstan, J.A., Borchers, A., & Riedl, Collaborative Filtering: Selecting content based
J. (1999). An algorithmic framework for performing on the preferences of people with similar interests.
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