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The document provides guidance for creating key visuals to showcase the theme of "Variety" for different marketing channels. It includes details on the company's color palette and fonts to incorporate the look and feel. The key visuals should each include one motion graphic and be suitable for a billboard, flyer, and social media platforms. Creativity is encouraged while working within the provided brand guidelines.

Uploaded by

Syeda Maahrukkh Anwer
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© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
22 views

Test

The document provides guidance for creating key visuals to showcase the theme of "Variety" for different marketing channels. It includes details on the company's color palette and fonts to incorporate the look and feel. The key visuals should each include one motion graphic and be suitable for a billboard, flyer, and social media platforms. Creativity is encouraged while working within the provided brand guidelines.

Uploaded by

Syeda Maahrukkh Anwer
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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more

more
and more.
Variety of different cuisines is one of our key points that we offer to our customers.
Please explore your creativity and create a Key Visual to show ‘Variety’.
This should be used for three different creatives and includes one motion, each for
different channel (eg. Billboard, Fiyer and Social Media — Facebook,Instagram). Ideally
online and offline channel mix.

Show us your own style,


but try to show us as well that you can work within our look and feel.
colours

PINK
PRIMARY colour
CMYK 10 l 100 l 30 l 0
RGB 215 l 15 l 100
HEX #d70f64

CMYK 60 l 0 l 0 l 75
RGB 37 l 77 l 94
HEX #1f4d5d

BLUE CMYK 40 l 20 l 20 l 0 CMYK 50 l 24 l 24 l 4


SECONDAY colour
CMYK 20 l 8 l 8 l 0 RGB 155 l 180 l 190 RGB 153 l 177 l 188
RGB 212 l 223 l 231 HEX #9cb4bf HEX #8aa7b3
HEX #d4dfe6

PINK
THIRD colour

BLACK
logo

font

Avenir black
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!Ҥ$%&/()=?

Avenir book
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!Ҥ$%&/()=?
good
luck.
feel free to ask us if you have any Qs.

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