Scribd
Upload
43 views1 page

Global Info Sys

GIS is a system used to store, retrieve, map and analyze geographic data using hardware, software, personnel and data. Spatial features are stored with coordinates and descriptive attributes in tables that can be layered together for mapping and analysis. GIS differs from other graphics systems by geographically referencing spatial data to a map projection within an earth coordinate system. GIS has widespread uses including land management, emergency planning, crime analysis and redistricting.

Uploaded by

Ralph R. Villanueva
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
43 views1 page

Global Info Sys

GIS is a system used to store, retrieve, map and analyze geographic data using hardware, software, personnel and data. Spatial features are stored with coordinates and descriptive attributes in tables that can be layered together for mapping and analysis. GIS differs from other graphics systems by geographically referencing spatial data to a map projection within an earth coordinate system. GIS has widespread uses including land management, emergency planning, crime analysis and redistricting.

Uploaded by

Ralph R. Villanueva
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
You are on page 1/ 1

Define Global Information Systems

GIS is a system of hardware and software used for storage, retrieval, mapping, and
analysis of geographic data. Practitioners also regard the total GIS as including the
operating personnel and the data that go into the system. Spatial features are stored in
a coordinate system (latitude/longitude, state plane, UTM, etc.), which references a
particular place on the earth. Descriptive attributes in tabular form are associated with
spatial features. Spatial data and associated attributes in the same coordinate system
can then be layered together for mapping and analysis. GIS can be used for scientific
investigations, resource management, and development planning.

GIS differs from CAD and other graphical computer applications in that all spatial data is
geographically referenced to a map projection in an earth coordinate system. For the
most part, spatial data can be "re-projected"from one coordinate system into another,
thus data from various sources can be brought together into a common database and
integrated using GIS software. Boundaries of spatial features should "register"or align
properly when re-projected into the same coordinate system. Another property of a
GIS database is that it has "topology,"which defines the spatial relationships between
features. The fundamental components of spatial data in a GIS are points, lines (arcs),
and polygons. When topological relationships exist, you can perform analyses, such as
modeling the flow through connecting lines in a network, combining adjacent polygons
that have similar characteristics, and overlaying geographic features.

Among the earliest and still most widespread applications of the technology are land
information and resource management systems (for example, forest and utility
management). Other common uses of GIS in an urban policy context include
emergency planning, determination of optimal locations for fire stations and other public
services, assistance in crime control and documentation, and electoral and school
redistricting.

Uses of GIS have spread well beyond geography, the source discipline,
and now involve most applied sciences, both social and physical, that deal with spatial
data. The nature of the applications of GIS in these areas ranges from simple thematic
mapping for illustration purposes to complex statistical and mathematical modeling for
the exploration of hypotheses or the representation of dynamic processes.

Marketing research
The process of gathering, analyzing and interpreting information about a market, about a product or service
to be offered for sale in that market, and about the past, present and potential customers for the product or
service; research into the characteristics, spending habits, location and needs of your business's target
market, the industry as a whole, and the particular competitors you face.
and thorough information is the foundation of all successful business ventures because it provides a wealth of
information about prospective and existing customers, the competition, and the industry in general. It allows
business owners to determine the feasibility of a business before committing substantial resources to the
venture.

Market research provides relevant data to help solve marketing challenges that a business will most likely
face--an integral part of the business planning process. In fact, strategies such as market segmentation
(identifying specific groups within a market) and product differentiation (creating an identity for a product or
service that separates it from those of the competitors) are impossible to develop without market research.

You might also like