Group 7 Questions SMWA
Group 7 Questions SMWA
Group 7 Questions SMWA
Healthcare Industry
1. How should the structure of a company in the healthcare be adapted for successful
social media strategy execution?
2. How can social media help in adapting the structure to changing competition?
3. How has the marketing function been structured after the advent of social media?
4. How does social media help the company’s disease control departments during times
of crisis?
5. How does social media bring more transparency for a given organization structure?
6. How can the IT team be structured to capture the new trends affecting the company
and industry?
7. How has social media changed the recruitment and selection process for the
companies in the healthcare industry?
8. How can social media be used for training and development of the new employees
especially during change of org structure?
9. How has the customer service department structure changed with extensive use of
social media?
10. How does social media help in integrating the various customer communication in a
healthcare company?
E-commerce Industry
1. How do you think social media can affect the structure of a company?
2. How has the organizational structure changes with the advent of social media in
Ecommerce Industry?
3. How social media helps in increased motivation and retention among employees in
Ecommerce industry?
4. How can social media help in Change management or restructuring of an organization
in Ecommerce Industry?
5. How can social media help in enhancing the Recruitment and Selection process in
Ecommerce Industry?
6. Is there any disadvantage of using social media on the organizational structure in
Ecommerce Industry?
7. Why is Employee Behavior important while defining an organizational structure in
Ecommerce Industry? How can social media help in tracking Employee behavior?
8. How can social media add to customer satisfaction in an organization structure in
Ecommerce Industry?
9. How does social media helps in creating transparency in Ecommerce industry ?
10. What is the application of social media in Influencing Organizational Culture or
Change in Ecommerce Industry?
Tourism Industry
1. What is a social destination and how does social media impact tourism or destination
marketing organizations (DMOs)?
2. What social strategy programs do companies adopt and what is Social Media Centre
of Excellence?
3. What is the application of social media in Recruitment & Selection in
Tourism/Destination Marketing Organization?
4. What is the application of social media in Socialization and Onboarding in
Tourism/Destination Marketing Organization?
5. What is the application of social media in Training and Development in
Tourism/Destination Marketing Organization?
6. What is the application of social media in Knowledge Sharing and Transfer in
Tourism/ Destination Marketing Organization?
7. What is the application of social media in Branding and Marketing in Tourism/
Destination Marketing Organization?
8. What is the application of social media in Creative Problem Solving in Tourism/
Destination Marketing Organization?
9. What is the application of social media in Influencing Organizational Culture or
Change in Tourism/ Destination Marketing Organization?
10. What is Social Destination Leadership and how is social media changing leadership?
Aviation Industry