ST Bugakovoi O
ST Bugakovoi O
ST Bugakovoi O
Olga Bugakova
Teacher of English
Krasnoyarsk Teacher Training College №1
Teaching culture and developing intercultural skills have become fashionable phrases in foreign
language teaching in the last ten years. However, this is hopefully not only a superficial and quickly
passing fad since many language teachers and researchers (e.g., Ortuno, 1991; Alptekin, 1993;
Coffey, 1999; Martinez-Gibson, 1998; McKay, 2000) have established that the primary aim of
foreign language acquisition is to enable learners to communicate with people coming from different
linguistic and cultural backgrounds in a multicultural world. Since there is an increasing need to be
able to deal with cultural diversity effectively and appropriately, students also need to acquire
intercultural communicative competence. Therefore, we can safely recommend that while teaching
linguistic skills, foreign language teachers should also integrate a variety of cultural elements in
their language lessons.
Despite the recommendations of European and national curricula for language teaching, the
focus of language teaching and language teacher education is still, to a large extent, the
development of grammatical and lexical competence. However, a good knowledge of grammar
rules, a rich vocabulary, a few memorized speech acts and cultural facts will not sufficiently help
non-native speakers of a foreign language to socialize, negotiate or make friends in the foreign
language. Furthermore, native or near native fluency alone will not necessarily help native or non-
native speakers of a language to successfully communicate with people from other cultures either.
Culture, an integral aspect of language learning, sometimes fades into the background in the
language classes. The emphasis tends to be placed on the development of the basic skills, i.e.,
speaking, listening, reading, and writing. Many teachers believe in the “teaching language first, and
introducing culture later” approach discussed by Omaggio (1993). However, other researchers
(Brislin and Yoshida, 1996) stress that communication is an interrelationship between a language
and its people and if cultural information is not taught as a part of communicative competence,
complete communication cannot happen. Besides, with the emergence of English as the chief
medium of international communication, there is a need and desire to communicate with people of
other countries. Whenever two people from different cultures meet and use English to communicate
with each other, they will use it in culturally distinct ways. Therefore, it is apparent that teaching
intercultural interaction competence in English may well be among the most significant activities at
the lesson. It stands to reason that culture needs to be integrated into the teaching of all language
skills so that learners can learn to speak and to write, in culturally appropriate ways.
The levels of intercultural competence
What are the characteristics of effective intercultural communicators? Descriptions are found
throughout the literature on intercultural effectiveness. Baxter (1993) summarizes these, suggesting
that an effective cross-cultural communicator needs not only to tolerate ambiguity well but also be
able to adapt to “new social conventions and behaviour demands” , and then understand his or her
own cultural roots and the effect of other cultures on personal behaviour.
Similarly, Gudykunst (1997) also sees the effectiveness of intercultural communication being
determined by our “ability to mindfully manage our anxiety and reduce our uncertainty about
ourselves and the people with whom we are communicating”.
The first thing a language teacher will ask is: Can this be taught? How can the learners acquire this
in the language classroom?
A number of researchers (Brislin et al, 1996; Gudykunst & Nishida, 1998; Martin 1994; Brislin &
Yoshida, 1996; and others) have tackled these questions. In designing cross-cultural training for the
development of intercultural communicative competence, they suggest there is a need to address the
three areas of cognition, affect, and behaviour.
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Cognition
To support cognition, several researchers (Lambert, 1999; Schmidt, 2000) advocate introducing
specific knowledge regarding topics such as history, geography, politics, and economics which help
the students engage in communicating with people from the host culture. To some extent, this
approach can provide students with a certain understanding of specific areas of culture such as the
artefacts which the culture uses, so that they have the basis for intelligent conversations with the
people of the host culture, and “help decrease stress” (Weaver, 1993). However, this aspect of
culture does not greatly influence communication. If the interlocutors do not understand the rules of
behaviour, they are likely to face misunderstandings and failure in intercultural communication. On
the other hand, the danger of this approach is that too many facts are presented and there are too
many challenges to the students’ memory and their tolerance. It can never be sufficient and learning
such information can be time consuming and tedious (Brislin and Yoshida, 1996).
Developing intercultural communicative competence needs to go beyond the mere transmission
of facts about a culture and provide knowledge to enhance participants’ understanding of how and
why people perform certain actions and have certain attitudes during cross-cultural encounters. As
Brislin (1994) points out, “misunderstanding is reduced when people know when, how, and why
certain attributions will be made”. To provide this knowledge, Brislin and Yoshida (1996) suggest
that a language program which develops students’ awareness of cross-cultural communication
should initially concentrate on culture-general cognitive training and should include familiarisation
with the major differences in fundamental cultural patterns of attitude and behaviours. Such
knowledge refers to specific theories or themes that are commonly encountered in cross-cultural
interaction regardless of the cultures involved.
Cognition can be considered as the first step in any intercultural training. In particular, this
stage focuses on knowledge and awareness, aiming to help students understand how their culture
influences their interaction with people of other cultures. To accomplish this in a language program,
the language teacher can give lectures or present readings, or listening materials or, as Brislin et al
(1996) suggest, foreign language learners should take part in problem-solving activities, and the
analysis of critical incidents which can develop their awareness of how behavioural attributions are
made during interaction.
Affect
All intercultural interactions involve some degree of stress, adjustment, anxiety and uncertainty
in participants due to unfamiliarity and cultural differences. It is understood that participants may
face complex emotions such as confusion, and anger. Therefore, several researchers (Brislin &
Yoshiba, 1996; Gudykunst et al, 1996; Kim, 1991; Lamber, 1999) have emphasized the higher aims
of cross-cultural awareness at the affective level, which is to enable the students to effectively
manage their emotional reactions, thus maximising the effectiveness of their interactions with
members of other cultures. This leads to the “readiness to accommodate intercultural challenges”
(Kim, 1991). Sharing this idea, Gudykunst et al (1996), Burleson (1993), and Weigel & Howes
(1995) believe that the challenge for intercultural training is not only to provide learners with the
necessary awareness of why uncertainty and anxiety occur and to provide them with the “tools and
information” to manage that anxiety , but also to encourage them to confront their biases and
prejudices so that they can more effectively deal with them. Gradually, they can accept the
viewpoint that people from different cultural backgrounds have different ways to behave and
interpret their behaviours, but that difference does not mean deficiency.
Numerous authors (for example, Baxter, 1993; Brislin & Yoshiba, 1996; Gudykunst et al, 1996)
have suggested different kinds of activities to develop learners’ cross-cultural awareness at the
affective level. Among these, it is worth mentioning case studies, discussions, simulations, role-play,
and cultural assimilators involving the use of critical incidents. At this stage, the use of critical
incidents is an effective way to understand the viewpoints of culturally different people, prompting
discussion concerning the participants’ emotional reactions, and developing the ability to identify
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culturally appropriate behaviours (Brislin & Yoshida, 1994; Black & Mendenthall, 1990).
Meanwhile, a well-prepared simulation or a role-play helps students to put themselves in the shoes
of others and experience such emotions, paving the way to understand how culture influences their
behaviours and emotions. In these activities, which may be culture-general or culture-specific, the
learners are required to consider and discuss either their own reactions or those of others when they
take part in observing “posed” cross-cultural interactions. The object of these activities is that
participants become aware of the many and varied emotional reactions that may arise during cross-
cultural contact and learn, through the discussion stage of the activities, the reason for the emotional
reaction given the background, thus providing the basis for the development of cultural empathy and
sensitivity (Irwin, 1996).
However, it is not sufficient for a language learner to have knowledge of another culture and some
degree of affective identification, because without an understanding of the behaviours and social
skills necessary to accompany communication, breakdowns in the process will occur. The next part,
therefore, will discuss the behavioural dimension of intercultural training.
Behaviour
Awareness and knowledge of how to face emotional challenges are not sufficient for success in
intercultural interaction. According to several researchers (Brislin & Yoshida, 1996; Gudykunst et al,
1996), practice in engaging in behaviour must be increased to develop student’s intercultural
communicative competence. More particularly, in developing learners’ cross-cultural awareness, the
teachers need to help them recognize that changes in behaviours lead to greater probability of
success in interaction with culturally different people. In turn, this develops the ability to read the
behaviour of other participants in cross-cultural encounters and learn a repertoire of social skills in
effective cross-cultural interactions (Cushner & Landis, 1996). In the behavioural dimension, a
student needs “to develop their ability to be flexible and resourceful in actually carrying out what he
or she is capable of in the cognitive and affective dimensions” (Kim, 1991). In other words, it is the
ability to discover, interpret, relate and adapt to the requirements posed by different contexts
(Byram, 1997).
It is obvious that if a cross-cultural training integration is to maximize its effectiveness, it needs to
incorporate all three domains – cognitive, affective, and behavioral. However, the next question is
how to use these three domains in EFL teaching to develop EFL learners’ intercultural
communication understanding as well as their skills to deal with barriers in intercultural
communication in the classroom. The following teaching and learning activities are put forward to
achieve those aims.
Learning activities
With an appropriate cultural orientation, most learning activities can take on intercultural aspects,
offer obvious opportunities for developing cultural and interactional competence in addition to
communicative competence . For that purpose, we suggest the following activities:
Cultural assimilators
A cultural assimilator is a brief description of critical incidents of cross-cultural behaviors that
would probably be misunderstood by students. After the description of the incident, the students are
presented with explanations from which they are asked to select the correct one, followed by
possible responses. Cultural assimilators are not only more fun to read but also help the students to
identify differences in cultural values. This increases students’ understanding of culturally complex
issues, which serves to develop their cognitive and affective dimensions. It encourages greater
sensitivity to differences in cultures.
Cultural capsule
Cultural capsules are brief presentations showing one or more essential differences between
cultures, accompanied by visuals that illustrate these and a set of questions to stimulate class
discussion. Cultural capsules can be recorded or written.
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Mini-drama
The mini-drama consists of from three to five brief episodes, each of which contains one or more
examples of miscommunication. A discussion is led by the teacher after each episode. The purpose
of the mini-drama is to provide cultural information and to evoke an emotional response .
Role play
In role-play activities, students imagine themselves in an intercultural situation outside the
classroom, and perform a role-play about a situation within one’s own culture or another culture.
Experiencing the situation from different perspectives can contribute to a clearer perception, greater
awareness and a better understanding of one’s own culture and culture of other people.
Cultural simulation games
Simulation developers state that the purpose of the games is to simulate culture shock. They
maintain that experiencing cultural shock prior to field experience will cushion actual shock by
increasing awareness of cross-cultural problems. Therefore, students can become sensitized to the
helplessness of people from different cultural backgrounds when confronted with a totally new and
foreign situation. The preparation for intercultural interaction provided by rehearsal and practicing
in the games can make a measurable difference in the stress inherent in these situations.
Discussion
Discussion involves various topics about intercultural aspects, contributing greatly to learner’s
motivation and critical thinking. Discussion activity can provide students with good learning
atmosphere in which students can cooperate better with one another, learn from the content of
discussion and from one another. Discussion activities in the class can be in pairs or in groups.
Inviting Foreigners
People from other cultures are invited into the class to talk about their culture or their experience.
This activity is useful in helping students experience real life intercultural interactions. However,
this type of activity can be considered optional because it is not always easy to invite people from
other cultures to come to class. It is possible that the teacher encourages students to interact with
foreigners and recall their experience.
Association games
A very simple way to make students aware of the fact that words and notions cannot be fully
understood without thick definitions, examples and explanations. The word ‘breakfast’ for example,
can be easily translated as завтрак, Frühstück, petit-déjeuner or reggeli, but the mental image people
have of this notion can be very different in different parts of the world. An effective awareness
raising game in this area is to ask students what they associate the word ‘breakfast’ with in their
home culture.
At a later stage, the teacher can experiment with more abstract notions like respect, admiration,
prestige, power, cooperation, criticism, etc., as well as typical behaviour patterns, and the underlying
values.
Projects
Tell your students to observe the behavior of people from other cultures in different situations. If
they do not live in the target language culture(s), they can also do this task by watching (assigned)
movies or situational comedies or by reading short stories or newspaper articles selected for this
purpose by the teacher/trainer. If it is also possible and feasible for them to interview people from
other cultures, they could be asking their interviewees just a few questions about a certain topic area
discussed and agreed on in class (e.g. attitudes to time, table manners, schooling, work ethic). The
results of their little ethnographic projects could be presented in class with the help of posters or
videos.
Another area worth exploring is the students’ own culture. It is important for them to try to adopt
an outsider perspective in order to understand how people from other cultures may see them. This
can either be the topic of observations and interviews as above, or it can take the form of a project
where they have to collect pictures, objects and texts that they would use to describe their own
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culture and explain their own values to students or trainees in another country.
There are many variations on the above activities depending on the age and proficiency level of
the group, the aims of the course, the available materials and the teacher’s personality and
preferences. Each activity described has some merits, and it seems likely that a combination of
activities would be the most effective. Besides, these activities will engage students in using the
language interactively, and communicatively for the meaning. These activities, if handled correctly
by the language teacher, can develop students’ intercultural communicative competence, build up
their vocabulary, expand their grammatical accuracy, and develop their communicative competence.
Conclusion
It is obvious that intercultural communication is significantly important in English language
teaching as English has increasingly become an international language and Russian learners have
more and more chances to be involved in intercultural communication. It is clear that the
integration of cross-cultural awareness into language teaching is of immense value in developing
students’ communicative competence. If EFL teaching aims at maximizing the effectiveness of
intercultural communicative competence, it needs to incorporate all three domains – cognitive,
affective, and behavioral. Given the fact that English has become a means of intercultural
communication, integrating intercultural communication learning into English language teaching is
both necessary and possible.
References:
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guide. California: Sage Publications, 1996.
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Sage Publications, 1996
3. Byram, M. Teaching and assessing intercultural communicative Competence. Clevedon:
Multilingual Matters, 1997
4. Byram, M., Nichols, A., & Stevens, D. Developing intercultural competence in practice.
Clevedon: Multilingual Matters, 2001
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