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Swot Analysis of Internet Cafe PDF

The TOWS analysis examines the internal strengths and weaknesses of SURF UP, an Internet and gaming business, and the external opportunities and threats. Some strengths include knowledgeable staff, modern equipment, an upscale ambiance, and a clear vision. Weaknesses are a dependence on changing technology and costs of maintaining hardware. Opportunities are a growing number of daily Internet users and social bonds formed online. Threats include falling costs of Internet access and rising local competitors.

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hangyul yuri
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293 views2 pages

Swot Analysis of Internet Cafe PDF

The TOWS analysis examines the internal strengths and weaknesses of SURF UP, an Internet and gaming business, and the external opportunities and threats. Some strengths include knowledgeable staff, modern equipment, an upscale ambiance, and a clear vision. Weaknesses are a dependence on changing technology and costs of maintaining hardware. Opportunities are a growing number of daily Internet users and social bonds formed online. Threats include falling costs of Internet access and rising local competitors.

Uploaded by

hangyul yuri
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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TOWS ANALYSIS

The TOWS analysis provides us with an opportunity to examine the

internal strengths and weaknesses of SURF UP (Internet/gaming haven) must

address. It also allows us to examine the opportunities presented to SURF UP as

well as potential threats.

Threats
1. Rapidly falling cost of Internet access.

2. Rising local competitors.

Opportunities
1. Growing population of daily Internet users.

2. Social bonds fostered by the new Internet communities.

Weaknesses
1. A dependence on quickly changing technology.

2. Cost factor associated with keeping state-of-the-art hardware.

Strengths
1. Knowledgeable and friendly staff.

2. Modern equipment.

3. Up-scale ambiance.

4. Clear the vision of the market.


MONTH OF JULY

AY 2011

SURF UP (Internet / gaming haven)

TIME TABLE

JULY 28, 2011 The formation


formation of the group
group ± members
members has already
already determined
 per group.

JULY 5, 2011 Decision made


made to go
go for
for the Internet Café
Café Business Venture.
Preparation for some of the
t he Preliminary Section.

JULY 13, 2011 Submission


Submission of the Draft of the Title Page, Preface,
Preface, Approval
Sheet and Executive Summary.

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