IE Singapore MRA Grant

MARKET
READINESS
ASSISTANCE
(MRA) GRANT
The MRA Grant supports Singapore SMEs
taking their business overseas for the first
time. We support pre-determined activities
to help you set up overseas, identify
business partners, and promote
your products overseas.
FUNDING SUPPORT
• 70% of the eligible costs for MRA
Grant activities, capped at S$20,000 per
company per fiscal year.
• Maximum of two applications per
fiscal year, starting 1 April and ending
31 March the following year.
(Any application submitted after 10 March
will be regarded as application for the
new financial year).
• Limited to one activity (eg business
matching, market entry, or participation
in a trade fair) per application.

01// OVERSEAS MARKET SET-UP

Supportable Activities Deliverables
Market entry Advisory, legal and documentation expenses Proof of completion includes but
relating to: not limited to:
• Name search • Relevant filing documents
• Intellectual Property (IP) search and application submitted to authorities
• Filing and registration for sales/ representative • Copies of certificates, permits
offices or equity entity and licenses obtained
• Implementation of recommended tax structures
• Import and export licenses
• Drafting of franchising, licensing, agency,
distributorship and joint venture agreements
(limited to only the first set of such agreements)
02 // OVERSEAS BUSINESS PARTNERS

Business Third-party costs incurred to identify potential Detailed profile report of the
matching business partners and/ or customers (B2B) including potential customers/ partners
the following: for the company in the selected
• Licensees/ franchisees market and business matching
• Agents and distributors outcomes
• Joint venture partners
03// OVERSEAS MARKET PROMOTION

Overseas marketing Third-party costs incurred for: Proof of completion should include
and PR activities • Marketing and PR activities including but not be limited to the following:
launch of in-store promotions, road • Event write-up attached with
shows, pop-up stores executed using an corresponding materials such
appointed Marketing and/ or PR agency as photographs and publicity
• Pitching fees at overseas business/ materials
trade conferences • Invoices/ receipts/ bank
statements for payment made to
third-party vendor such as proof
of payment for costs incurred
Participation in Third-party costs incurred for: Proof of completion should include

overseas trade fairs • Space rental but not limited to the following:
NOT supported (capped at 36 square metres) • Event write-up attached with
under International • Booth design and construction corresponding materials such as
Marketing Activities (capped at 36 square metres) exhibitor listing, photographs and
Programme (iMAP) publicity materials
• Invoices/ receipts/ bank
statements for payment made
to third-party vendor such as
proof of payment for the costs
incurred
2 // Market Readiness Assistance (MRA) Grant

DO YOU QUALIFY? TO APPLY
To qualify for financial support, you need Please visit www.iesingapore.gov.sg/MRA
to fulfil the following criteria:
Global HQ anchored in Singapore For Claims:
SMEs with annual turnover of less than Please note if the claim amount for the
S$100 million per annum based on the Project is above S$5,000, the company shall
most recent audited report appoint an independent auditor to verify
the accuracy of the expenses. Companies
*Retrospective applications will not be who use IE’s appointed auditors are eligible
accepted. Please submit the application for an audit fee grant, capped at S$500 or
through Business Grants Portal (BGP) before 70% of the audit fee, whichever is lower.
proceeding with any of the below: The appointed auditors’ contact details are
available in the Letter of Offer which will be
Making a payment including initial deposit uploaded in the Business Grants Portal
Signing contractual agreement or upon approval.
purchase order
Commencement of the project MRA grant is provided on reimbursement
basis. Please submit the claim to
* Exception: Trade Fair applications may be made IE Singapore for reimbursement within
retrospectively (e.g. applicants may sign agreements,
begin preparations, etc). However, trade fair applications
3 months from the project end date.
must be submitted at least one working day before the
actual event day.
Companies may submit their applications

no earlier than six months before project
start date.
FOR MORE INFORMATION

Please email us at
[email protected]
HOW THE MRA GRANT HELPED A COMPANY

file and register IP in market and support legal and documentation expenses
Company C, a provider of proprietary software, wanted to have its IP protected as it expanded

its international business by incorporating an entity in Myanmar to provide services to clients
in that market.
How we supported Company C: Grant support for the company to file and register its IP in Myanmar.
The grant also supported Company C’s legal and documentation expenses including those incurred in
filing documents with authorities and in obtaining business licenses and permits.
How the project helped Company C: The company successfully incorporated a fully operational legal
entity in Myanmar, and was able to protect its IP for the proprietary solutions it offered to clients.
3
INTERNATIONAL
ENTERPRISE
SINGAPORE
IE Singapore is the government agency that promotes
international trade and partners Singapore companies
to go global.
IE Singapore attracts and anchors global trading

companies in Singapore by promoting Singapore’s
unique advantages as a global trading hub. Today,
Singapore is home to a complete ecosystem for the
energy, agri-commodities and metals & minerals
trading clusters.
Through the agency’s network of over 35 overseas

centres and comprehensive assistance programmes,
IE Singapore partners Singapore companies to
strengthen their global competitiveness.
OUR GLOBAL NETWORK

ABU DHABI // ACCRA // BANGKOK // BEIJING
CHENGDU // CHENNAI // CHONGQING// DALIAN
DUBAI // FRANKFURT // GUANGZHOU // HANOI
HO CHI MINH CITY // ISTANBUL // JAKARTA
JOHANNESBURG // KUALA LUMPUR // LONDON
LOS ANGELES // MANILA // MEXICO CITY
MOSCOW // MUMBAI // NEW DELHI
NEW YORK // QINGDAO // RIYADH // SÃO PAULO
SEOUL // SHANGHAI // SURABAYA // SYDNEY
TAIPEI // TOKYO // WUHAN // XI’AN // YANGON
International Enterprise Singapore

230 Victoria Street #10-00
Bugis Junction Office Tower
Singapore 188024
www.iesingapore.gov.sg/MRA
Information correct at time of printing // V1/Jun 2017
This brochure is printed using soy ink on recycled paper.
4 // Market Readiness Assistance (MRA) Grant

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MARKET

01// OVERSEAS MARKET SET-UP

02 // OVERSEAS BUSINESS PARTNERS

03// OVERSEAS MARKET PROMOTION

Participation in Third-party costs incurred for: Proof of completion should include

2 // Market Readiness Assistance (MRA) Grant

Companies may submit their applications

FOR MORE INFORMATION

HOW THE MRA GRANT HELPED A COMPANY

Company C, a provider of proprietary software, wanted to have its IP protected as it expanded

IE Singapore attracts and anchors global trading

Through the agency’s network of over 35 overseas

OUR GLOBAL NETWORK

International Enterprise Singapore

This brochure is printed using soy ink on recycled paper.

4 // Market Readiness Assistance (MRA) Grant

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