Scribd
Upload
69 views11 pages

Introdution To Printing Industry

The document provides an overview of the printing industry, including both conventional and digital printing methods. It discusses common print products and their associated printing methods. It also summarizes key steps in the printing process from image creation and color conversion, to page assembly, imposition, plate making, and finishing. Major cost components are production at 45%, paper at 45%, and printing at 40% of total publishing costs.

Uploaded by

vinodbala
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
69 views11 pages

Introdution To Printing Industry

The document provides an overview of the printing industry, including both conventional and digital printing methods. It discusses common print products and their associated printing methods. It also summarizes key steps in the printing process from image creation and color conversion, to page assembly, imposition, plate making, and finishing. Major cost components are production at 45%, paper at 45%, and printing at 40% of total publishing costs.

Uploaded by

vinodbala
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 11

Introdution

to printing
industry
Printed media

• Conventional printing methods

• Offset
• sheet-fed, heatset, coldset
• Gravure
• Flexo
• Letterpress
• Silk screen
• Others

• Digital printing methods

• Laser (electro photography)


• Ink jet
• Others
Products

Offset
Gravu-
Flexo Digi
Sheet- Heats Colds re
fed et et
Magazines,
X X X
catalogues
Brochures,
annual reports X X
etc.
Direct marketing X X X X X

Books X X X

Newspapers X X

Packages,
X X X
wrappers
Placement of printing methods

High
Ink-jet
Sheet-fed offset Heatset offset Gravure
Quality
Medium

Electro photo-
graphy
Low

100 1 000 10 000 100 000 1 000 000 10 000 000


Run length
Workflow in printing industry

Publisher
Repro company
- scanning
- page assembly Printer’s Printer
Ad agencies - proofing repro dep.
- colour correction
and conversion
etc…
- imposition

Finishing
Companies
and others • File formats

• Layout programs: Adobe InDesign, PageMaker, Quark Xpress


• Design programs: Adobe Illustrator, Macromedia Freehand
• PDF
• Pictures: TIFF, JPG, EPS all in either RGB or CMYK
• Office programs: Word, PowerPoint NOT recommended!
landscape conversion in e.g. in
Photoshop
RGB image
CMYK image
camera

printing
CTP

print
PDF/publishing
software

proofing

proof
Image creation • RGB is a device dependent colour space

• red, green and blue


• Images from • used for digital images or for colour displays
• eg. scanners and digital cameras operate in
• Digital camera RGB space
• RGB
• Image banks
• RGB/CMYK
• Conventional camera
• Needs scanning  RGB

• Done usually at repro


• CMYK is a device dependent colour space

• cyan, magenta, yellow and black


• used for four-colour prints
Color conversion and correction

• Color conversion

• Changing colour space from RGB to CMYK


• Can be done e.g. by Photoshop or workflow programs
• Needs ICC-profile

• Color correction

• Can be done with RGB or CMYK images


• Changing image white balance etc.
• Correcting image faults (scars etc..)

• Done usually at repro

conversion in
RGB e.g. in CMYK
image Photoshop image
Page assembly and figures

• Figures i.e vector graphics

• drawings made with


• Adobe Illustrator
• Freehand

• Page assembly

• Combining text, images and figures using


• Adobe InDesign
• Quark Xpress
• (Pagemaker)
• Creating A4 (A3) PDF's
Imposition and plate making

• Imposition

• Done usually at the printer


• Depends on what press is used
• 16/32/48/64 pages
• Special software used

• Plate making

• From imposition layout


Publishing industry - costs

Distri-
bution
~10%
Paper
~45%

Publishing Printing
~50% ~40% Production
~45%

Other ~10%

Payed by:

Readers Advertisers
30-70% 70-30%

You might also like