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MGT269

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Siti Zaleha Mohd Isa
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838 views3 pages

MGT269

mgt

Uploaded by

Siti Zaleha Mohd Isa
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF or read online on Scribd
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CONFIDENTIAL BAJJUN 2018/MGT269 UNIVERSITI TEKNOLOGI MARA FINAL EXAMINATION COURSE : BUSINESS COMMUNICATION COURSE CODE : MGT269 EXAMINATION : JUNE 2018 TIME 2 HOURS INSTRUCTIONS TO CANDIDATES 1 ‘This question paper consists of four (4) questions. 2. ‘Answer ALL questions in the Answer Booklet. Start each answer on a new page. 3, Do not bring any material into the examination room unless permission is given by the invigilator. 4, Please check to make sure that this examination pack consists of i) the Question Paper ji) an Answer Booklet — provided by the Faculty 5. Answer ALL questions in English DO NOT TURN THIS PAGE UNTIL YOU ARE TOLD TO DO SO This examination paper consists of 3 printed pages © Hak Cipta Universiti Teknologi MARA CONFIDENTIAL CONFIDENTIAL, 2 BA/JUN 2018/MGT269 QUESTION 1 a) Define non-verbal communication. (5 marks) b) Explain the four (4) types of grapevine of transmitting information. (10 marks) ©) _ Briefly explain the complete process of communication. (10 marks) QUESTION 2 a) Explain the five (5) main items in the introduction section of a report. (10 marks) b) The table below shows the number of estimated Toyota car sales in 2017 in Malaysia. Draw a pie chart and provide explanation based on the information given below: Vios 30,000 Prius 15,000 Camry 45,000 Altis 30,000 Yaris 40,000 Celica 5,000 (15 marks) QUESTION 3 a) Explain five (5) different types of formal meeting, (15 marks) b) Briefly explain the advantages and disadvantages of a combination format resume. (10 marks) (© Hak Cipta Universiti Teknologi MARA CONFIDENTIAL CONFIDENTIAL 3 BA/JUN 2018/MGT269 QUESTION 4 You are working as a Marketing Manager in a SMF Global Cruise. Your department has received the following letter. Dear Sir, My neighbour, Mr Rahman Yunus has recently recommended your luxury cruises to me. He and his wife have often taken the SMF Global Cruise and speak very highly of them. My wife and | are thinking of celebrating our 25" wedding anniversary in August on your cruise. Please send me a copy of your current brochure showing the cost of your cruise together with the departure dates. | hope to hear from you soon. Yours faithfully, Anna Maya Please reply the above letter by giving all the relevant information and express the hope of good business relations. (25 marks) END OF QUESTION PAPER (© Hak Cipta Universiti Teknolog! MARA. CONFIDENTIAL

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