The El Hogar During The 1920s. © Philippine History and Architecture
The El Hogar During The 1920s. © Philippine History and Architecture
The El Hogar During The 1920s. © Philippine History and Architecture
It was said to be a wedding present for Doña Margarita Zóbel y de Ayala and Spanish
businessman Don Antonio Melián Pavía. The building housed the Sociedad El Hogar
Filipino, a financing cooperative, and the whole Melián business empire composed of
Filipinas Compañía de Seguros, Tondo de Beneficiencia, Casa de España, and Casa de
Pensiones. Other tenants were Ayala y Compañía, Sociedad Lizárraga Hermanos, and
Smith, Bell and Company.
The El Hogar Filipino, one
of the city's oldest American era structures, now on the verge of destruction. © Historic
Preservation Journal
As of the moment, the building's title belongs to a certain Ritz Premiere Corporation,
which wishes to demolish the building.
Heritage advocates are calling on celebrities to help in resisting the demolition and
promote awareness for the preservation of the building's and the city's rich history.
"Napakarami na tayong mga heritage structures na nawawala. Mas mabuti 'yung nakikita
natin 'yung mga palatandaan ng ating pinagmulan," said Isidra Reyes of the Heritage
Conservation Society in an interview with ABS-CBN.
(Video report from Ces Drilon, ABS-CBN News. Photos from Arquitectura Manila.)
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The building, which has elements of Renaissance and Neoclassical styles, is one of the
few remaining early American-era structures along the historic Pasig River.