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    Evidencia 6 Segmentacion Clients

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    Rosa Gil Martínez
    The document discusses promoting a new avocado product to potential clients in Holland. It first describes the avocado, highlighting its organic and nutritional qualities. It then notes that the target population is chain supermarkets and European Union intermediaries. Finally, it provides a 5 question survey in English that could be used to gather information from this target population about their familiarity with Hass avocados, current purchasing behaviors, and distribution practices.

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    Evidencia 6 Segmentacion Clients

    Uploaded by

    Rosa Gil Martínez
    34 views3 pages
    The document discusses promoting a new avocado product to potential clients in Holland. It first describes the avocado, highlighting its organic and nutritional qualities. It then notes that the target population is chain supermarkets and European Union intermediaries. Finally, it provides a 5 question survey in English that could be used to gather information from this target population about their familiarity with Hass avocados, current purchasing behaviors, and distribution practices.

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    evidencia 6 segmentacion

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    The document discusses promoting a new avocado product to potential clients in Holland. It first describes the avocado, highlighting its organic and nutritional qualities. It then notes that the target population is chain supermarkets and European Union intermediaries. Finally, it provides a 5 question survey in English that could be used to gather information from this target population about their familiarity with Hass avocados, current purchasing behaviors, and distribution practices.

    Copyright:

    © All Rights Reserved
    34 views3 pages

    Evidencia 6 Segmentacion Clients

    Uploaded by

    Rosa Gil Martínez
    The document discusses promoting a new avocado product to potential clients in Holland. It first describes the avocado, highlighting its organic and nutritional qualities. It then notes that the target population is chain supermarkets and European Union intermediaries. Finally, it provides a 5 question survey in English that could be used to gather information from this target population about their familiarity with Hass avocados, current purchasing behaviors, and distribution practices.

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    © All Rights Reserved
    of 3

    LUIS GIL MARTINEZ

    Actividad de aprendizaje 3

    Evidencia 6: Segmentation “Describing Potential Clients”

    1. Resuelva en inglés las preguntas que se le presentan a continuación:

    o Where do you usually buy your cleaning products?

    Usually I buy cleaning products in the Chain store. Almost always I am searching
    economics products.

    o Do you consider yourself as a neat person? Why?

    Of course, I am a neat person. The cleaning has been a flag in my family

    o Do you feel satisfied with the cleaning products you buy? Why?

    My bag feel satisfied because the salary increase is little. However, I think so it´s
    economic are expensive .

    o What kind of cleaning product would you like it to be improved? Why?

    I would like it to be improved non-trademark products because I don't know that so


    good. The products with trademark is very important. I think so we know of the
    quality then the products are better and increase the sales.

    o Mention 5 cleaning product brands you consider as the best ones

    Trademark: Ariel, Fab, Puro, Lavomatic, Dersa.

    o Which are the most important aspects to be taken into account to choose a
    cleaning product brand?

    The most important aspects are the quality. Also, the products must be friendly
    with the environment. We need a world better.

    o Imagine you are promoting a new product. Describe it and write in ten lines the
    reasons to convince your potential clients to buy your product.

    Ladies and gentleman Dutch , I have a new product for yourself. The product has
    the registration established for its commercialization.This has the standards set for
    consumption and it is a product of excellent quality. I am talking about avocado.
    Avocado is an organic product, it is rich in vitamins and vegetable oils that benefit
    our health.Its physical characteristics facilitate its commercialization and time of
    maturation is long. Its flavor is similar to butter and you can use it in various
    LUIS GIL MARTINEZ

    preparations such as salads, mashed avocado. It can be a companion to other


    typical food of Colombia. Avocado can be used for face masks and hair treatments.
    This is a natural product that helps us control saturated fats in our body. Although
    its seed is not Colombian this is a flag product of our country

    2. Describa en inglés el tipo de población a la que pretende proyectar el producto o


    servicio, de acuerdo con el país ya seleccionado.

    We select Holland and the population that we want to reach is the chain
    supermarkets and intermediaries for the entrance of the product to the European
    Union

    3. En base a la población descrita con anterioridad elabore una encuesta en inglés


    para ser aplicada a esta población.

    1. Do you know the Hass Avocado?

    Yes ___

    No ___

    2. How often do you use it?

    Everyday ___

    Never ____

    3 times a week _____

    3. What country do you buy it?

    Colombia ____

    Mexico _____

    Chile _____

    Perú ______

    4. How many units do you buy from avocado?

    0 - 1.000 ______
    LUIS GIL MARTINEZ

    More than 1.000 _____

    How many ? ______

    5.Where do you dustribute it?

    In the country ________

    Other countries, which? ______

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