41 Simple Closing Questions or Statements
41 Simple Closing Questions or Statements
by Michael D. Hargrove
2) 1. Don’t always judge success by the “yes” answers you get. Measure your attempts.
Set a goal for the number of times you’ll ask for the business today. Celebrate when
you reach that goal. The sales naturally follow.
4) 3. Instead of jumping on the first buying signal you hear, question it to help them
strengthen their convictions. If they said, “This really would work for us,” ask them,
“In what areas would you show the most benefit?”
5) 4. Closing Question: “Kelly, what can we do together to speed up the process and
make this happen?”
7) 6. Closing Question: “Are you thinking about getting three of them?” Use whatever
amount would be
just a tad higher than what they likely would do. This prompts a decision, or more
conversation.
9) 8. Those who expect more, get more. Don’t sell yourself short when asking for the
sale. Ask big.
10) 9. A question to help them determine what should happen next: “What is the next
step?”
11) 10. Closing Question: “We could have this delivered and operational by Tuesday.
What would you like me to do?”
12) 11. To upsell, don’t mention the next price break, as in “You can get a better deal if
you buy 50.” Instead, simply mention how many more they need to get the price.
“You’ll save $1.50 per unit by getting only five more.”
13) 12. Help them visualize themselves owning and using your product/service. “If you
had this, how do you feel you’d utilize it?”
14) 13. Trial Closing Question: “Amy, do you think you would be happy with this type
of service?”
15) 14. Maintain a positive, confident, steady tone of voice and rate of speech when
asking for the sale or commitment. Some reps clutch up and lose it at this point.
16) 15. State the agreement you’ve reached, then ask for the major commitment: “Jan,
since we’re in agreement that this is what you’re looking for, and it’s within your
budget, let’s go ahead and get the paperwork started, OK?”
17) 16. Closing question: “Sounds to me like you’ve already decided to go with this. Am
I right?”
18) 17. Closing question: “Do you have further questions, or are we ready to proceed?”
19) 18. Closing question: “Is there anything else you need to know to move ahead with
this order?”
20) 19. Listen for “possession signals,” signs that they’ve already visualized themselves
using your product/service. “What we’d likely do is train a couple of people at each
location.”
21) 20. The main reason customers don’t buy more from their vendors: they aren’t
asked to by the vendor. Be sure you’re satisfying every need you possibly can.
22) 21. When you’re writing up an order, don’t say, “Anything else?” We’re all
conditioned to say “No.” Instead, make a tangible recommendation based on what
they’re already getting, then ask for the sale.
23) 22. Buying signals can indicate the time to begin closing. But, consider asking
another question or two. This can help them further strengthen their reasons for
agreeing with you.
24) 23. “Pushiness” only occurs when you try to sell someone something they don’t
want or need. Asking for the sale is not being pushy, assuming you’ve questioned
effectively and made the appropriate recommendation.
25) 24. Don’t just wish for the sale: “I just wanted to let you know these do come in
several colors, and we could even custom order one for you.” Be sure there is no
question that you are ASKING for it.
26) 25. Tie the timing of the next call into their commitment to take some action. “What
day do you feel we should speak again, so that you’ll have had enough time to collect
those figures?”