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Chapter 1: Introduction To Electronic Commerce Tutorial One

Electronic commerce involves business transactions conducted over digital networks like the internet. Some factors that may discourage e-commerce include sales of impulse items, low-value transactions, and used goods. The first wave of e-commerce introduced basic online shopping, while the second wave expanded internationally. E-commerce provides benefits like lower costs and increased sales opportunities, but also challenges like difficult implementation and cultural obstacles.

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0% found this document useful (0 votes)
123 views

Chapter 1: Introduction To Electronic Commerce Tutorial One

Electronic commerce involves business transactions conducted over digital networks like the internet. Some factors that may discourage e-commerce include sales of impulse items, low-value transactions, and used goods. The first wave of e-commerce introduced basic online shopping, while the second wave expanded internationally. E-commerce provides benefits like lower costs and increased sales opportunities, but also challenges like difficult implementation and cultural obstacles.

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anon_767436780
Copyright
© © All Rights Reserved
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Chapter 1: Introduction to Electronic Commerce

Tutorial one

1. Explain electronic commerce.

Electronic commerce means the business transactions and/or activities conducted using digital
technology such as exchange of value across organizational or individual boundaries in return
for products or services via the internet and the World Wide Web.

2. Describe three factors that would cause a company to continue doing business in traditional
ways and avoid electronic commerce.

a. Sales or purchase of impulse items for immediate use

b. Low-value transactions

c. Sales or purchases of used, unbranded goods

3. Describe the difference between the first way and second wave of electronic commerce.

The first wave of electronic commerce was just the introduction of e-commerce into the internet
businesses to set the stage for significant future growth while the second wave of electronic commerce
was the evolution from the first wave to the second wave in terms of expending its uses to the
international scope.

The first wave of electronic commerce was predominantly a U.S. phenomenon. Web pages
were primarily in English, particularly on commerce sites, while the second wave is
characterized by its international scope, with sellers doing business in many countries and in
many languages.

4. Explain two advantages and disadvantages of implementing an Electronic Commerce.

Advantages Disadvantages
 A business can reduce the cost by using  Some business processes are difficult to
electronic commerce in its sales support be implemented through electronic
and order-taking processes commerce.

 Electronic commerce increases sales and  Return-on-investment is difficult to apply


purchases opportunities for the seller to electronic commerce.
and the buyer.
 Businesses face cultural and legal
obstacles to conducting electronic
commerce.

5. What are transactions cost? Provide an example.

Transaction costs are the total of all costs that a buyer and seller incur as they gather
information and negotiate a purchase-and-sale transaction.

For example, the investment a seller makes in equipment or in the hiring of skilled employees
to supply the product or service to the buyer.

6. Provide an example of how electronic commerce could help change an industry’s economy
structure from hierarchy to a network.

7. How might managers use SWOT analysis to identify new application for electronic commerce
in their strategic business units?

8. In about 200 words, explain the difference between language translation and language
localization.

Language transaction
Language localization is actually a type of language translation that considers multiple elements
of the local environment, such as business and cultural practices, in addition to local dialect
variations in the language.

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