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Questionnaire: Category Marico Others

This document is a questionnaire for an outlet regarding fast moving consumer goods (FMCG) companies. [1] It asks which FMCG companies directly service the outlet and which product categories the outlet carries. [2] It then asks about category mappings and competitor products. [3] The remaining questions ask why some products may not be kept, which companies offer credit, the credit duration, satisfaction with profit margins, and allows for any additional comments.

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soumya Ranjan jena
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166 views3 pages

Questionnaire: Category Marico Others

This document is a questionnaire for an outlet regarding fast moving consumer goods (FMCG) companies. [1] It asks which FMCG companies directly service the outlet and which product categories the outlet carries. [2] It then asks about category mappings and competitor products. [3] The remaining questions ask why some products may not be kept, which companies offer credit, the credit duration, satisfaction with profit margins, and allows for any additional comments.

Uploaded by

soumya Ranjan jena
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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QUESTIONNAIRE

BEAT: -

OUTLET NAME:- LANDMARK:-


EXISTING:- Y N CONTACT:-

NEW:- Y N

Q1) Which FMCG Companies provide you direct service?

HUL P&G Godrej Dabur Marico

Q2) Which category do you have in the outlet?

Category Marico Others

Hair Oil

Hair Gel

Edible Oil

Deodorants

Oats

Conditioner

Q3) category mapping vis - a vis others in outlets?


Coconut Oil: - Parachute Uttam
Oils of Malabar

Hair Oil: - Nihar Jasmine

Hair & Care Advanced

Hot Oil

Edible Oil & Foods: - Saffola Active Saffola Gold

Saffola tasty Saffola Oats

Saffola Masala Oats

Youth Segments:- Set-wet Gel Set-wet deo

Livon Medicare

Silk n Shine Parachute Advanced Cream


Body Lotion
Q4) Why are they not keeping our Products?

Lesser Margin Awareness

Credit Promotional Schemes

Q5) Which are the FMCG companies which gives you credit?

Dabur P&G HUL

Marico Godrej

Q6) If credit is given, what is the duration of the credit in days?

1 day 1-5 days 5-10 days

Q7) What is your satisfaction level in relation to the profit margin?

Very Satisfied Satisfied Neutral

Dissatisfied Very Dissatisfied

Q8) Any Suggestions comment below

…………………………………………………………………………………………………
…………………………………………………………………………………………………
…………………………………………………………………………………………………

Date: (Signature)

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