Customer Questionnaire
Customer Questionnaire
I am a Research scholar, perusing my Ph. D. on the topic “Psychographic and Demographic Profile of Internet
Users: A Study on Frequency and Usage Pattern”. I am conducting a research study to understand the behaviour
of people towards internet Use. The study is for educational purpose only and complete confidentiality will be
maintained. It will take approximately 20 minutes to complete the questionnaire. Kindly extend your cooperation in
filling up this questionnaire.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this study.
However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is
very important for us to learn your opinions and your cooperation will be highly obliged.
Data from this research will be reported only in the aggregate. Your information will be coded and will remain
confidential.
Age:
Gender:
a. Male b. Female
c. Graduate/BE/B.Tech. d. Post-graduate
a. Bhubaneswar b. Cuttack
c. Rourkela d. Berhampur
e. Housewife
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1. Do you use Internet?
Yes No
3. On the average, how much time (per week) do you spend with internet?
a. 0 – 5 hrs b. 6- 10 hrs
Very good
Good
Satisfactory
Sufficient
Unsatisfactory
Insufficient
6. How often did you access the Internet in the last 1 year?
*Tick any one in each group
a. Cable Modem
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b. Dial-up
a. Communication (E-mail, Instant Messaging, Bulletin Boards, News Groups, Chat, etc.)
b. Information Gathering (Research, News, Sports scores, Search for employment, etc.)
9. Overall, In terms of Frequency of Internet Usage, How would you describe yourself?
10. What are the Problems you face while using Internet?
11. What may be the Ways to Browse Information from the Internet :
Time saving
More informative
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More useful
Less expensive
More preferred
13. Has using the Internet changed the amount of time you spend?
14. How would you describe its impact of internet on your life? (Answer every step…..)
15. To assess your level of addiction, answer the following questions using this scale:
1= 2= 3= 4= 5=
Statements
Rarely. Occasionally Frequently Often Always.
How often do you find that you stay on-line
longer than you intended?
How often do you neglect household chores
to spend more time on-line?
How often do you prefer the excitement of
the Internet to intimacy with your partner?
How often do you form new relationships
with fellow on-line users?
How often do others in your life complain to
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you about the amount of time you spend on-
line?
How often do your professional works suffer
because of the amount of time you spend on-
line?
How often do you check your e-mail before
something else that you need to do?
How often does your job performance or
productivity suffer because of the Internet?
How often do you become defensive or
secretive when anyone asks you what you do
on-line?
How often you feel that The internet offers
you a huge quantity of information, but you
just can't use it in an positive way
How often do you find yourself anticipating
when you will go on-line again?
How often do you fear that life without the
Internet would be boring, empty, and joyless?
How often do you lose sleep due to late-night
log-ins?
How often do you try to cut down the amount
of time you spend on-line and fail?
16. What do you think is the most appropriate metaphor for the Internet?
1= 2= 3= 4= 5=
Statements
Rarely. Occasionally Frequently Often Always.
Gateway or mosaic
Reference library
It's mostly called "web" but I think it's more
like a human organism with its impulses and
responses - quick and exact information
exchange.
Information-Highway
The net
An overcrowded place
A garbage pin
A constructive resolution of a destructive
problem
Quite an overcrowded place
Strongly Strongly
Statements Agree Neutral Disagree
agree disagree
Internet service is anyway a familiar
device
Internet services is always save time
Using Internet services is independent
Service quality does not change, it is
routinized
Sufficient guidance in using Internet
services
Using Internet services is fast and
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effortless
Pace of development in Internet
services is fast
Strongly Strongly
Statements Agree Neutral Disagree
agree disagree
I use the Internet for imaginative
applications
I use the internet to buy things
I use the internet to get the information
I need
I use the internet for innovative
applications
I use the internet to surf for fun
I use the internet to communicate with
others
I prefer to use the Internet to speaking
on the phone
Pleasant Shopping Environment
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Referred by my teachers
Widely used by my peers
By its popularity
If the information is up to date
If the information is accurate based on my
judgment
The author is well known
The web page looks attractive
The web site is trustworthy
I spend time in critical evaluation of the
information
I seek different information sources and
compare them.
21. During surfing of internet, what are the important Promotional Campaigns you are coming across:
Finance: Banking and Loans
Recruitments
Education and Training
Entertainment
IT: Computer, Laptop Equipments
Matrimonial
Personal Products
Investments and Mutual Funds
Insurance
Travels
22. Thinking back to your online buying experience, please indicate your degree of agreement with the
following statements.
Strongly Strongly
Statements Agree Neutral Disagree
agree disagree
I prefer making a purchase from internet
to using local offices, malls or stores
I prefer internet over other home
shopping services (i.e., catalogs, "1-800"
services or television)
Internet doesn't just sell products or
services--it entertains me
I received special rewards and discounts
by buying at Internet.
I say positive things about online buying
to other people.
I consider Internet to be my first choice
when I need any product or service.
The "look" of online retailer web sites is
appealing to me
I really like doing buying at Internet.
I intend to continue to visit online
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shopping sites in the future.
I intend to purchase from Internet in the
future.
Internet is one of the first places I intend
to look when I need any type of
merchandise or services it provides.
The products and/or services I purchased
from Internet were of a good value.
23. Please indicate your agreement or disagreement with the following statements.
Strongly Strongly
Statements Disagree Neutral Agree
disagree agree
Perceived ease of use
Learning to use the Internet would be easy
for me.
I would find it easy to use the Internet to do
what I want to do.
It would be easy for me to become skilful at
using the Internet.
I would find the Internet easy to use.
Perceived usefulness
Using the Internet improves my work
performance.
Using the Internet increases my work
productivity.
I find the Internet useful for my work.
Using the Internet enhances my effectiveness
in my work.
Using the Internet provides me with
information that would lead to better
decisions.
Perceived enjoyment
Using the Internet is Fun:
Using the Internet is Pleasant
Using the Internet is Negative
Using the Internet is Pleasurable
Using the Internet is Exciting
Using the Internet is Foolish
Using the Internet is Enjoyable
Satisfaction with the Internet
Using internet makes me more efficient
The internet makes me feel intelligent
The internet enables me to do things I won’t
be able to do otherwise
The internet can facilitate human
togetherness and give individuals sense of
belonging
The internet is a good way to communicate
and encourage human interactions
Incompetence with Internet usage
I don’t know much about using the internet
I often return items I have purchased
I’m not good at finding what I want on the
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internet
Using the internet makes me feel
incompetent
The internet makes me feel dumb
Trust
Internet is a secured medium.
Internet is a reliable medium and can
transmit the information accurately.
Help assistance is always there during use of
Internet.
Feel safe that the particulars used for the
intended purpose
Feel safe to give out financial details
It’s hard to judge merchandise quality on the
internet
Internet shopping is easy, fun and
convenience
Internet shopping is easier than local retail
stores
I like having merchandise delivered to me at
home
Online buying is fun
Internet shopping offers better selection
Extensive product information
Please do not hesitate to fill up your details : ( This will kept confidential)
1. NAME :
2. ADDRESS :
(Present communication address with mobile no. & mail id)
Thank you very much for your valuable support and time…..