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Business Allocation Plan for the Executive Board
of adidas AG
I.
The business area of the Chief Executive Officer (Herbert Hainer) comprises i. a.
the following:
• Control of lead management and business development including the
coordination of the business areas, brands and markets
• Personnel matters in relation to key executives
• Operative responsibility for the brands adidas and Reebok in the Market
North America
• Sports Relations
• Group Internal Audit
• Group Legal & Compliance and Social & Environmental Affairs
• Global IT
• Corporate Communications
• Brands TaylorMade-adidas Golf, Rockport and Reebok-CCM Hockey
• Provision of a risk management system in the concerned business area for
recording, controlling and monitoring essential strategic and operating
risks and essential risks related to compliance and support in the
implementation of a reporting system for proving the effectiveness of this
risk management system
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II.
The business area of the Chief Financial Officer and Labor Director (Robin J.
Stalker) comprises i. a. the following:
• Commercial Finance
• Group Finance
• Group Taxes
• Group Treasury
• Group Functions Finance
• Investor Relations
• Mergers & Acquisitions
• Corporate Real Estate
• Service Center Finance
• Center of Excellence Finance
• Financial and accounting matters including finance and investment
planning and its control
• Personnel matters as far as the key executives are not concerned
• Matters concerning occupational medical care, workplace planning,
occupational safety and data protection
• Representation of the company towards the employees, the Works Council,
the Standing Committee on Industry and Trade and any other institutions
required by the works constitution laws
• Representation of the Company towards third parties (e.g. Chambers,
journalistic media, employers’ federations, trade unions, social security
bodies) in personnel and social matters
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• Provision of a risk management system in the concerned business area for
recording, controlling and monitoring essential strategic and operating
risks and essential risks related to compliance and support in the
implementation of a reporting system for proving the effectiveness of this
risk management system
III.
The business area of Global Brands (Erich Stamminger) comprises i. a. the
following:
• Brand positioning and strategic orientation
• Global Brand Marketing for Brands adidas and Reebok
• Global Product Marketing
• Global Sports Marketing
• Digital Marketing
• Research & Development
• Provision of a risk management system in the concerned business area for
recording, controlling and monitoring essential strategic and operating
risks and essential risks related to compliance and support in the
implementation of a reporting system for proving the effectiveness of this
risk management system
IV.
The business area Global Operations (Glenn Bennett) comprises i. a. the
following:
• Global Brand Operations for the brands adidas, Reebok and TaylorMade-
adidas Golf concerning footwear and textiles
• Global Sourcing
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• Supply Chain Management
• Global Operations Strategy
• Center of Excellence Global Operations
• Provision of a risk management system in the concerned business area for
recording, controlling and monitoring essential strategic and operating
risks and essential risks related to compliance and support in the
implementation of a reporting system for proving the effectiveness of this
risk management system
V.
The business area Global Sales (Roland Auschel) comprises i. a. the following:
• Operative responsibility for the brands adidas and Reebok in all Markets
except in North America
• Global Wholesale, Global Retail and Global eCommerce for the brands
adidas and Reebok
• Center of Excellence Global Wholesale
• Center of Excellence Global Retail
• Center of Excellence Global eCommerce
• Provision of a risk management system in the concerned business area for
recording, controlling and monitoring essential strategic and operating
risks and essential risks related to compliance and support in the
implementation of a reporting system for proving the effectiveness of this
risk management system
GO_Vorstand_GVP_2013_e
