2 Copy Reading & Headline Writing

COPYREADING &
HEADLINE WRITING
Ana Marie Contreras-Calapit
[email protected]
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Persuade / Excite readers
HEADLINES
Break up the page
GOOD HEADS DO THREE THINGS:

Tell the reader what the story is about
Give this information in quick and easy form
Entice the reader to follow the story and read all about
it
CRHW prepared by
USE THE PRESENT TENSE
Bohol food crisis feared
vs
Bohol dads fear food crisis
Microcredit access for Agri sector backed

vs
Agri Party-list backs microcredit access
CRHW prepared by
Clara airport devt fund sought
vs
Solons bat for airport fund
Misuari trial transferred to Taguig

vs
SC moves Misuari trial to Taguig
CRHW prepared by
Services resumed
vs
DFA reopens services
Ukay-Ukay traders charged

vs
Customs charge Ukay-Ukay traders
CRHW prepared by
20 were hurt 20 are hurt
as trains crash
as trains crash
ASEAN, US hold special
ASEAN, US meeting
special meeting
held Drug sting nets 3
3 drug pushers
arrested
CRHW prepared by
USE ACTIVE VOICE
Polls decided by coin toss
vs
Coin toss break poll ties
Whistle-blowers are sued by solon

vs
Bong sues whistle-blowers
CRHW prepared by
USE ACTIVE VOICE
Presidents DAP stand is backed by allies
vs
Allies back Noy on DAP stand
Top police officials

are sent back to school by NCRPO
vs
NCRPO sends top police officials
back to school
CRHW prepared by
USE ACTIVE VOICE
Man with P25-M shabu is arrested by police
vs
Makati sting nets man with P25-M shabu
1 dead, 7 hurt in Zambo blast

vs
Zambo blast kills 1, hurts 7
CRHW prepared by
USE ACTIVE VOICE
Bank manager
Masked men
is shot by masked men
shoot bank
Grocery robbed by
children manager
Two jail guards caught Children rob
gambling fired
grocer
Chief fires
gambling jail
guards
CRHW prepared by
IN CONTRAST
Loyal bashers ni Nancy nabuhay
Higanteng buwaya nahuli sa Palawan
Coup vs Pnoy inimbento ni Trillanes
Budget sa SONA tinipid
Abad ginisa ng Senado sa DAP
FUTURE EVENT USE
INFINITIVE TO
P8 billion to solve Bataan flooding
Surigao to boost seaweed industry
DOJ panel to pursue raps vs Misuari et al.
CamSur power rates to increase in December
Japan to spend $500 million to fix Fukushima leaks
CRHW prepared by
PANGHINAHARAP
2 LPA pa nagbabanta
Jinggoy hindi pa suspendido
DAP ng PNP, pinasisiyasat ng VACC
DAP gagawing legal
Pope Francis bibisita sa Pinas (sa Enero 2015)
Inday lalabas sa Biyernes
Inday palabas na
IS, ARE, THE & A
The mayors wife is hurt Mayors wife
in a car crash
hurt in car crash
The forensic experts are
in Manila
An American tourist is Forensic experts
slain
arrive in Manila
Psycho slays
American tourist
CRHW prepared by
IS, ARE, THE & A
The cop in a lawyers slay surrenders
Cop in lawyers slay surrenders
The meteor showers are visible over PH

Meteor showers visible over PH
5 soldiers are hurt in a clash with the NPA rebels

5 soldiers hurt in clash with NPA rebels
CRHW prepared by
IS, ARE, THE & A
A suspected bomb-maker is gunned down
Cops kill suspected bomb-maker
The Comelec is urged to uphold the ouster of party-list groups

Poll watchdog urges Comelec to uphold ouster of party-list
groups
A barangay captain is slain in Abra

Hired guns slay Abra village chief
CRHW prepared by
ANG, SI, NG, AT, NANG
Ang bata, nahuli sa shabu
Bata, huli sa shabu
Senado at Kamara, nagbalik-sesyon
Senado, Kamara balik-sesyon
DAP gagawin nang legal
DAP gagawing legal
Si Napoles ay nasa Bicutan na
Napoles, nasa Bicutan na
LABELS
Tourism potentials
P210 million to boost Davao tourism
Auxiliary services
Civilian groups beef up Coast Guard
CRHW prepared by
LABELS
Day-care upgrading
Sarangani allots P2.5 million for day-care centers
Tagum port
P3-billion intl port construction to start in 2014
CRHW prepared by
USE VERBS THAT PAINT
Typhoon Pablo hits A PICTURE
Typhoon Pablo
Northern lashes Northern
Mindanao Mindanao
Tubbataha mgmt: Chinese boat wrecked

4,000 sq m of reef
Yolanda roars toward Visayas
Cyclone wreaks havoc in India
CRHW prepared by
AVOID WORDS THAT ADD
NOTHING TO THE POWER
Valuable jewelry stolen OF THE HEADLINE
Thieves grab
Big reduction in tax on
beer 15,000 gems
Presidents SONA Beer tax cut by
speech
20 percent
President
pledges better
conditions for
labor
CRHW prepared by
NOTHING TO THE POWER OF
THE HEADLINE
66K retiradong pulis, di makatatanggap ng pension
12.1 M Pinoy mahirap pa rin SWS
2.6 trillion budget sa 2015 isinumite na sa Kamara
THE HEADLINE
PLDT to expand fiber network investment in Bohol
PLDT to invest P1 billion
in Bohol fiber network
6 administration senators DAP recipients

6 senators get P100 million each from DAP
CRHW prepared by
THE HEADLINE
Salceda heads UNs climate change body
Albay governor leads UN agency
with $100 billion climate fund
Teachers say no to poll work

700 teachers shun poll duty
CRHW prepared by
4 judge kay Mam Arlene sisiyasatin
Ika-100 milyong Pinoy isinilang
Nawawalang P90-B savings hinahanap
kay Abad
38K pirma pabor sa FOI bill isiunumite sa
Palasyo
CRHW prepared by
Special allowance ng SC justices,
sisilipin ng Kamara
2K sako ng NFA rice nabawi sa Iloilo
BIR ihihirit uli ang SALN ng SC justices
ABBREVIATIONS
Government govt
Department dept
Intramurals intrams
Laban sa/kay; against vs
HEADLINE VOCABULARY
P23-B connector road awaits Aquino nod
UN, Iraq probe death of 52 Iran exiles in camp
Megan Young clinches Ms. World title
Korean firms eye Phl coconuts
HEADLINE VOCABULARY
Due Prod
Allay
OK
Nix
Row Eye
To bat Nod
Slate
Probe
Urge
Foil Clinches
Cited
Press
PUNCTUATIONS
Commas VP Binay, anak
Ridiculous
kinasuhan ng
Councilor
P1.5 B plunder
Calls rates rise
FOR PNoy sa mga

Ridiculous , kritiko:
Councilor
Magmahalan,
Calls rates rise
magtulungan
tayo
CRHW prepared by
PUNCTUATIONS
Dash
We will stay in powerPGMA
Wife tried to stab mecourt told
PNoy parang si Jesse Robredo noong
SONALeni
Colon
Abad: DAP hindi bago, hindi sikreto
DepED: Bonus ng guro, di galling sa
DAP
PNoy: DAP ideya ni Mabini
Binay: Pinupulitika ako
Combination
Glenda death toll: 80 na
4 nawawala--NDRRMC
Quotation marks:
To indicate doubt
- Dead man attends own funeral
- Lost boy safe in bed
- Show proof of corruption, senator urges critics
Names
- Inday palabas na,
- isa pang bagyo binabantayan
CRHW prepared by
SIMPLICITY IS THE KEY
Witnessed saw
Depart go
Consultations talks
Commence start
Purchase buy
Line-up slate
Recommend urge
Appropriate due
CRHW prepared by
for the reason that
VERBAL
-
DEADWOOD
because
a large proportion - many
at the present time - now
succumbed to injuries - died
at an early date - soon
is of the opinion that - believes
In the neighborhood of - near
In the event of - in case
CRHW prepared by
VERBAL DEADWOOD
In spite of the fact that- although
Draw attention of - remind
Tendered his resignation - resigned
Affixed his signature - signed
United in holy matrimony - married
Held a conference - met
Told his listeners - said
CRHW prepared by
UNIT COUNTING
jiltf - J I L T F- 1
? - 1 space - 1
All figures- 1 all small letters-1
dash- 1 small m, w- 1
M, W- 2
All caps except M W J I L T F 1
CRHW prepared by
COPY READING
SYMBOLS
SYMBOL MEANING
-Professor Juan Masipag
Abbreviate
-Prof. Masipag Spell out word
- Bought ten cans Set in numerals
- 8 participants Spell out
CRHW prepared by
SYMBOL MEANING
- Local govermnent
Transpose letters
- Administration school Transpose words
- Manila, philippines Set in capitals
- She Edited the Set in lower case
- occassion Delete letter
- The new recruits Delete & close up
- Pretty girl Insert word
- occurence Insert letter
CRHW prepared by
SYMBOL MEANING
over. He said
Begin a new
paragraph
anew dress separate
Gentle man Close up
Species Homo Set in italics

sapiens
CRHW prepared by
SYMBOL MEANING
Dr Juan Flavier
Put period
Mary s book Insert apostrophe

I dont believe it, Insert quotation
she said mark
,
Los Angeles California Insert comma
- -
six year old boy Insert hyphen
CRHW prepared by
POINT SIZES
CRHW prepared by
HEADLINE SCHEDULE
CRHW prepared by
HEADLINE SCHEDULE
A second principle of balance and
proportion: shorter heds have more lines,
longer heds fewer lines. Huge headlines on
small stories and small headlines on big
stories confuse both the eye and the brain.
CRHW prepared by

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COPYREADING &

GOOD HEADS DO THREE THINGS:

Microcredit access for Agri sector backed

Misuari trial transferred to Taguig

Ukay-Ukay traders charged

Whistle-blowers are sued by solon

Top police officials

1 dead, 7 hurt in Zambo blast

The meteor showers are visible over PH

5 soldiers are hurt in a clash with the NPA rebels

The Comelec is urged to uphold the ouster of party-list groups

A barangay captain is slain in Abra

Tubbataha mgmt: Chinese boat wrecked

6 administration senators DAP recipients

Teachers say no to poll work

FOR PNoy sa mga

anew dress separate

Gentle man Close up

Species Homo Set in italics

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