The document discusses key aspects of the research process. It begins by identifying that the research process starts with identifying research objectives. Research designs can be categorized as descriptive, causal, and experimental. An example of a case study is provided which is a 90-minute discussion between Roger and a manager to determine feasibility of a new product launch. Primary sources are defined as original works of research or raw data without interpretation. The goal of defining a problem is to translate a research problem into a managerial problem.
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Quiz 1
The document discusses key aspects of the research process. It begins by identifying that the research process starts with identifying research objectives. Research designs can be categorized as descriptive, causal, and experimental. An example of a case study is provided which is a 90-minute discussion between Roger and a manager to determine feasibility of a new product launch. Primary sources are defined as original works of research or raw data without interpretation. The goal of defining a problem is to translate a research problem into a managerial problem.
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1.
The research process begins with
_______ A. Identifying research objectives B. Forming hypothesis statements C. Problem discovery D. Observation and secondary data study 2. Research designs may be categorized according to their fundamental objective. Which of the following are research design categories? A. Scientific, exploratory, and descriptive B. Descriptive, causal, and exploratory C. Causal, experimental, and scientific D. Descriptive, experimental, and inquiry 3. Roger holds a 90-minute discussion with a manager in order to determine the managers ideas about the feasibility of a new product launch, his research is an example of a ________ A. Case study B. Ethnography C. Phenomenology D. Historical 4. These are original works of research or raw data without interpretation that represent an official opinion or position. A. Secondary sources C. Statistical sources B. Primary sources D. Bibliographies 5. The goal of defining the problem is ________ A. To state the research question clearly B. To have single hypothesis C. To translate a research problem into managerial problem D. To initiate exploratory research