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    Shimano Strategy Analysis

    Uploaded by

    DamTokyo
    This document compares Shimano and its competitors across 5 metrics: low price, discount, quality, parts diversification, and system parts. Shimano scores highest in quality, parts diversification, and system parts, with a 10 out of 10 for each. Competitors score highest in low price and discount, with a 10 out of 10 for each, but score lower than Shimano in quality, parts diversification, and system parts. A value curve graph shows Shimano providing higher value overall compared to competitors.

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    Shimano Strategy Analysis

    Uploaded by

    DamTokyo
    60 views3 pages
    This document compares Shimano and its competitors across 5 metrics: low price, discount, quality, parts diversification, and system parts. Shimano scores highest in quality, parts diversification, and system parts, with a 10 out of 10 for each. Competitors score highest in low price and discount, with a 10 out of 10 for each, but score lower than Shimano in quality, parts diversification, and system parts. A value curve graph shows Shimano providing higher value overall compared to competitors.

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    Shimano Strategy analysis

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    Shimano Strategy analysis

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    This document compares Shimano and its competitors across 5 metrics: low price, discount, quality, parts diversification, and system parts. Shimano scores highest in quality, parts diversification, and system parts, with a 10 out of 10 for each. Competitors score highest in low price and discount, with a 10 out of 10 for each, but score lower than Shimano in quality, parts diversification, and system parts. A value curve graph shows Shimano providing higher value overall compared to competitors.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Download as xlsx, pdf, or txt
    60 views3 pages

    Shimano Strategy Analysis

    Uploaded by

    DamTokyo
    This document compares Shimano and its competitors across 5 metrics: low price, discount, quality, parts diversification, and system parts. Shimano scores highest in quality, parts diversification, and system parts, with a 10 out of 10 for each. Competitors score highest in low price and discount, with a 10 out of 10 for each, but score lower than Shimano in quality, parts diversification, and system parts. A value curve graph shows Shimano providing higher value overall compared to competitors.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Download as xlsx, pdf, or txt
    of 3

    Low Price Discount Quality Parts Diversificstion System Parts

    Competitors 10 10 5 3 2
    Shimano 8 0 10 10 10

    High

    Value Curve (Shimano Vs. Competitors)


    Lo
    w
    Low Pri ce D

    Low Pri ce Di scount Qual i ty Pa rts Di vers i ficstion Sys


    Competitors

    Value Curve (Competitors)

    Competitors
    Shi mano

    o
    ce Di scount Qua l i ty Pa rts Di vers i ficstion System Parts
    Axis Title

    cstion System Parts


    Competitors

    System Parts

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