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Models of Communication Assignment

The document discusses 6 models of communication: 1) Aristotle's model involving a speaker, message, and listener. 2) Lasswell's model involving sender, message, receiver, and channel. 3) Shannon and Weaver's model involving information source, transmitter, channel, receiver, and destination. 4) Schramm's model similar to Aristotle's with encoder, message, and decoder. 5) Rileys' model emphasizing sociological implications with communicator, message, and receiver as part of social systems. 6) Berlo's S-M-C-R model involving source, message, channel, and receiver.

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Justine Ann Gonzales
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3K views

Models of Communication Assignment

The document discusses 6 models of communication: 1) Aristotle's model involving a speaker, message, and listener. 2) Lasswell's model involving sender, message, receiver, and channel. 3) Shannon and Weaver's model involving information source, transmitter, channel, receiver, and destination. 4) Schramm's model similar to Aristotle's with encoder, message, and decoder. 5) Rileys' model emphasizing sociological implications with communicator, message, and receiver as part of social systems. 6) Berlo's S-M-C-R model involving source, message, channel, and receiver.

Uploaded by

Justine Ann Gonzales
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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1. What are the 6 models of communication?

2. Explain each model.

There are many models of communication developed by noted theorists of different


disciplines. Among the theorists, Aristotle, Lasswell, Shannon, Weaver, McLuhan,
MacLean, Rileys, Westley, Gerbner, Rothstein, Schramn, Berlo, Osgood, Johnson,
Cherry are the renowned ones. Some important and well-known models are discussed
below:

1. Aristotles Model: Aristotle, your well known Ancient greek thinker, unveiled an
operation involving by oral communication within his / her creating 3 hundred years
prior to the birth involving Christ. The task is regarded worthy inside analyze involving
modern day communication. He articulates of any communication practice consisting
of a new loudspeaker, a message and also a listener. The Aristotelian model of
communication can be as follows:

Aristotle pointed out that the person at the end of communication process plays the key
role to whether or not communication takes place.

2. Lasswells Model: Harold Lasswell, a politics scientist, designed a communication


exchanges type mixing the main elements of communication exchanges. His model has
become widely discussed given that 1940s. He or she expressed the actual type because,
Who affirms exactly what, in which funnel, to be able to which, in doing what effect.
Which means, Lasswells style of verbal exchanges consists of several parts- Sender
(who), Message (what) in addition to receiver (whom). Lasswell included solely the
actual component-channel. The majority of modern-day theorists talk about these
several areas of the actual communication procedure by employing diverse terminology.
The particular Lasswells type can be found beneath:
3. Claude Shannon and also Warren Weaver Model: united States applied
mathematician Claude Shannon and also Industrial engineer Warren Weaver produced
a new mathematical theory regarding conversation within 1949 although working at
bell Mobile phone Laboratories in the United States. Afterwards his / her style has
grown to be well-known because information theory. Shannon and also Weavers
style is commonly recognized because the course from which communication studies
has exploded.

Shannon along with Weaver product contains the subsequent 5 things:

An data source, which usually yields an email


Some sort of transmitter, which encodes the particular communication in to
indicators
Some sort of sales channel, to be able to which usually indicators usually are
taken for sign
Some sort of receiver, which decodes (reconstructs) the particular
communication from the indication
Some sort of desired destination, in which the communication occurs.
In the model, they indicated a sixth element, noise as a dysfunctional factor. The
model is shown below:

Advantages of Shannon and Weavers model: The strengths of Shannon and


Weavers model are:

Simplicity
Generality and
Quantifiability
Such advantages made this model attractive to several academic disciplines.
4. Schramms Model: Wibur Scharmm, the well-known communication theorist,
designed an easy devices communication model in his book The course of action in
addition to Effects involving Mass Communication. Within the product, Schramm
found because Aristotle would, of which communication usually requires about three
elements-the resource, this communication plus the desired destination. Ultimately,
the original source encodes a communication in addition to direct that to its desired
destination via some programmers, in which the message is usually obtained in
addition to decoded. Schramms product is really as comes after:

5. The Rileys Model: John W. Riley and Matilda White Riley, a husband and wife
team of sociologists pointed out the importance of the sociological view in
communication. They developed a model to illustrate sociological implications in
communication. The model is shown below:

The mode indicates the communicator (C) emerges as part of a larger pattern , who
sends messages in accordance with the expectations and actions of other persons and
groups within the same social structure. it is also true in the case of the receiver (R) in
the communications process. in addition, both the communicator and receiver are part
of an overall social system. The model clearly illustrates that communication is a
two-way process.

6. Berlos S-M-C-R Model: David K. Berlo, a communication theorist and consultant


developed a model named S-M-C-R model of communication in 1960 in his book
The process of communication. Berlo pointed out the importance of the
psychological view in his communication model. The four parts of Berlos S-M-C-R
model are S = Source, M = Message, C = Channel and R = Receiver. The model is as
follows:

The elements of Berlos model are discussed below:

Source: The first element of Berlos communication model is the source. All
communication must come form some sources. The source might be one person, a
group of people of a company. Several things determine how a source will operate in
the communication process such as:i. Communication skills like abilities to think,
write, draw and speak.

ii. Attitudes toward audience, the subject matter etc.


Knowledge of the subject, the audience and the situation.
Social background, education, friends, salary, culture etc.
Message: Message is the information, views of thoughts to be sent by the source. The
source must choose the code or language for sending the message.

Channel: The channel is the method such as telegraph, newspaper, radio, letter,
poster or other media through which the message will be transmitted.

Receiver: Receiver is the final element in the communication process. The receiver is
the audience of the message.

7. Contemporary Model: The modern day style of communication features


developed primarily from the early on work associated with Shannon along with
Weaver along with Schramm. These experts have been related to expounding on the
process of communication in a way that may be useful in most situations.Off their
work the ultra-modern as well as modern day style of communication developed. The
normal regions of modern day style of communication incorporate communicator,
encoding, information, moderate, recipient, decoding, and suggestions along with

sounds.

6. What is the most effective communication model?

-- In my opinion, the most effective and yet the most simple model of communication
of all those stated above is Aristotles Model

It stands in its simplicity that communication isnt there without a sender, the
message and especially the receiver/listener. He also pointed out that
communication doesnt take place when one of the 3 keys are gone. So its
effectiveness is strongly put up by the three cores being together. We see in the
diagrams of the other models that its just almost the same as Aristotles but they just
specified key features of each core to be in the model.

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