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    Business Plan Outline: Title Page

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    Pravin Nishar
    The business plan outline provides the structure and sections needed to develop a full business plan, including an executive summary, company description, industry and market analysis, details on competition, marketing and sales strategies, operational plans, management team, capitalization and funding needs, development milestones, risks, and 3-year financial projections. The outline covers essential information on the business concept, products/services, customers, operations, and financial viability.

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    Download as DOC, PDF, TXT or read online from Scribd

    Business Plan Outline: Title Page

    Uploaded by

    Pravin Nishar
    88 views4 pages
    The business plan outline provides the structure and sections needed to develop a full business plan, including an executive summary, company description, industry and market analysis, details on competition, marketing and sales strategies, operational plans, management team, capitalization and funding needs, development milestones, risks, and 3-year financial projections. The outline covers essential information on the business concept, products/services, customers, operations, and financial viability.

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    Business Plan Outline

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    The business plan outline provides the structure and sections needed to develop a full business plan, including an executive summary, company description, industry and market analysis, details on competition, marketing and sales strategies, operational plans, management team, capitalization and funding needs, development milestones, risks, and 3-year financial projections. The outline covers essential information on the business concept, products/services, customers, operations, and financial viability.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    88 views4 pages

    Business Plan Outline: Title Page

    Uploaded by

    Pravin Nishar
    The business plan outline provides the structure and sections needed to develop a full business plan, including an executive summary, company description, industry and market analysis, details on competition, marketing and sales strategies, operational plans, management team, capitalization and funding needs, development milestones, risks, and 3-year financial projections. The outline covers essential information on the business concept, products/services, customers, operations, and financial viability.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    of 4

    Business Plan Outline

    Title Page

    Name of company, date, contact information, etc.

    Table of Contents

    Executive Summary

    1. Business Concept
    2. Company
    3. Market Potential
    4. Management Team
    5. Distinct Competencies
    6. Required Funding and its Use
    7. Exit Strategy

    Main Sections

    I. Company Description

    • Mission Statement
    • Summary of Activity to Date
    • Current Stage of Development
    • Competencies
    • Product or Service
    o Description
    o Benefits to customer
    o Differences from current offerings
    • Objectives
    • Keys to Success
    • Location and Facilities

    II. Industry Analysis

    • Entry Barriers
    • Supply and Distribution
    • Technological Factors
    • Seasonality
    • Economic Influences
    • Regulatory Issues
    III. Market Analysis

    • Definition of Overall Market


    • Market Size and Growth
    • Market Trends
    • Market Segments
    • Targeted Segments
    • Customer Characteristics
    • Customer Needs
    • Purchasing Decision Process
    • Product Positioning

    IV. Competition

    • Profiles of Primary Competitors


    • Competitors' Products/Services & Market Share
    • Competitive Evaluation of Product
    o Distinct Competitive Advantage
    o Competitive Weaknesses
    • Future Competitors

    V. Marketing and Sales

    • Products Offered
    • Pricing
    • Distribution
    • Promotion
    o Advertising and Publicity
    o Trade Shows
    o Partnerships
    o Discounts and Incentives
    • Sales Force
    • Sales Forecasts

    VI. Operations

    • Product Development
    o Development Team
    o Development Costs
    o Development Risks
    • Manufacturing (if applicable)
    o Production Processes
    o Production Equipment
    o Quality Assurance
    o Administration
    • Key Suppliers
    • Product / Service Delivery
    • Customer Service and Support
    • Human Resource Plan
    • Facilities

    VII. Management and Organization

    • Management Team
    • Open Positions
    • Board of Directors
    • Key Personnel
    • Organizational Chart

    VIII. Capitalization and Structure

    • Legal Structure of Company


    • Present Equity Positions
    • Deal Structure
    • Exit Strategy

    IX. Development and Milestones

    Time may be specified on a relative scale rather than specific calendar dates.
    Milestones may include some or all of the following:

    • Financing Commitments
    • Product Development Milestones
    o Prototype
    o Testing
    o Launch
    • Signing of Significant Contracts
    • Achievment of Break-even Performance
    • Expansion
    • Additional Funding
    • Any other significant milestones

    X. Risks and Contingencies


    Some common risks include:

    • Increased competition
    • Loss of a key employee
    • Suppliers' failure to meet deadlines
    • Regulatory changes
    • Change in business conditions

    XI. Financial Projections

    • Assumptions (Start date, commissions, tax rates, average inventory, sales


    forecasts, etc.)
    • Financial Statements (Balance Sheet, Income Statement, Cash Flow Statement)
    • Break Even Analysis
    • Key Ratio Projections (quick ratio, current ratio, D/E, D/A, ROE, ROA, working
    capital)
    • Financial Resources
    • Financial Strategy

    XII. Summary and Conclusions

    Appendices

    May include:

    • Management Resumes
    • Competitive Analysis
    • Sales Projections
    • Any other supporting documents

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