Fuse Chicken v. Amazon - Complaint
Fuse Chicken v. Amazon - Complaint
Fuse Chicken v. Amazon - Complaint
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COMES NOW, Plaintiff Fuse Chicken, LLC (Plaintiff and/or Fuse Chicken) and hereby
alleges as follows:
PARTIES
1. Plaintiff is now, and was at the time of the filing of this Complaint and at all intervening
times, an Ohio limited liability company, with its principal place of business in Cuyahoga Falls, Ohio.
2. Plaintiff alleges, upon information and belief, that Defendant Amazon.com, Inc.
(Amazon.com and/or Defendant) is a Delaware corporation, with its principal place of business
in Seattle, Washington.
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3. Amazon.com conducts business in the jurisdiction of the United States District Court
for the Northern District of Ohio by offering and advertising goods for sale in Cuyahoga Falls, Ohio
and other areas within this District, through the Internet, that infringe on the registered trademarks
of Plaintiff, the registered copyright images and videos owned by Plaintiff and common law
4. The true names and capacities, whether individual, corporate, associate or otherwise,
of Defendants herein named as DOES 1-10, inclusive, are unknown to Plaintiff. DOES 1-10 are
third-party sellers on Amazon.com and are selling counterfeit or knock-off Fuse Chicken products.
DOES may also be other entities controlled by Amazon.com. When the true names and capacities of
said Defendants have been ascertained, Plaintiff will amend this pleading accordingly.
5. Plaintiff alleges, upon information and belief, that DOES 1-10, inclusive sued herein
by fictitious names, are jointly, severally and concurrently liable and responsible with the Amazon.com
6. Plaintiff alleges, upon information and belief, that at all times mentioned herein,
Amazon.com and DOES 1-10, inclusive, and each of them, were the agents, servants and employees
of every other Defendant and the acts of each Defendant, as alleged herein, were performed within
JURISDICTION / VENUE
7. This Court has subject matter jurisdiction over this matter pursuant to 28 U.S.C.
1331 and 1338(a) and (b), in that the case arises out of claims for trademark infringement, false
designation of origin, unfair competition and dilution under the Lanham Act (15 U.S.C. 1051 et
seq.); and this Court has supplemental jurisdiction pursuant to 28 U.S.C. 1367(a) and 1338(a) and
(b).
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8. This Court has subject matter jurisdiction over this matter as Plaintiff and all
Defendants are citizens of different States and the amount in controversy exceeds $75,000.00.
9. This Court has personal jurisdiction over all Defendants since Defendants have
committed the tortious and illegal activities of trademark infringement and unfair competition in this
District, and/or Defendants have sufficient minimum contacts with this District such that the exercise
of jurisdiction over Defendants by this Court does not offend traditional notions of fair play and
substantial justice. Among other things, Defendants have purposefully advertised, offered to sell, have
sold and have purposely directed or sent to consumers within and to this District products that
infringe the trademarks of Plaintiff, and Defendants have purposefully availed themselves of the laws
and privileges of this jurisdiction by entering into contracts for the sale of goods with parties residing
in the District, including Plaintiff. Additionally, Defendants have purposefully offered to sell and
actually sold counterfeit and/or knock-off products (described more fully below) knowing or having
reason to know that consumers throughout the United States, including within this District, would
purchase such counterfeit and/or knock-off products from Defendants, believing that they were
10. Additionally, this Court has supplemental jurisdiction over Defendants because, upon
information and belief, Defendants conduct business in Ohio and in this District, or have otherwise
availed themselves of the privileges and protections of the laws of the State of Ohio, such that this
Courts assertion of jurisdiction over Defendants does not offend traditional notions of fair play and
due process. Further, the supplemental claims set forth herein arise from the same case or controversy
and same operative facts as the action over which this Court has original jurisdiction.
11. Venue is proper, inter alia, pursuant to 28 U.S.C. Section 1391(b) because, upon
information and belief, a substantial part of the events or omissions giving rise to the claims occurred
in this District, and have caused damages to Plaintiff in this District. The infringing [Fuse] Chicken
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products were advertised and purchased in Ohio and Defendants purposefully shipped infringing
products into Ohio. Defendants actions within this District directly interfere with and damage
Plaintiffs commercial efforts and endeavors and harm Plaintiffs goodwill within this District.
GENERAL ALLEGATIONS
smartphones and tablets. Fuse Chicken is widely recognized and highly acclaimed for its creative and
innovative solutions, including being the Toughest Cable on Earth. Plaintiff is one of the leading
companies in its industry and has gained recognition and numerous awards for its innovative products
and designs.
13. Plaintiff continually strives to discover and develop advanced technologies, coupled
with trend-setting designs to meet the voracious needs of the consumer electronics industry.
14. Plaintiff has spent substantial time, money, and effort in developing consumer
recognition and awareness of its marks. Through the extensive use of the Plaintiffs trademarks,
Plaintiff has built up and developed significant good will in its entire product line. Plaintiff is the
exclusive owner of federally registered and Common Law trademarks, (hereinafter Plaintiffs
Marks), including:
2017.
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15. Plaintiff has registered its [Fuse] Chicken Mark in the European Union as
16. Plaintiff has registered its [Fuse] Chicken Mark in the Peoples Republic of China as
registration number 19338823, registered on April 21, 2017 and currently has other trademarks
pending before the China Patent & Trademark Office covering its marks.
17. Plaintiff currently has several trademarks pending before the Intellectual Property
18. Plaintiff currently has two trademarks pending before the Korean Intellectual Property
2012-2017, which is the subject of a valid Certificate of Registration, Registration Number TX 8-278-
584, issued by the Register of Copyrights on December 2, 2016. That registered copyright includes
most of Plaintiffs advertising and product images. Those images are currently used by Plaintiff,
Amazon, and third-party sellers of Fuse Chicken product on Amazon.com. Plaintiff also has several
copyright applications pending before the United States Copyright Office for its product packaging.
20. Plaintiff has several patent applications pending in the United States Patent and
Trademark Office for its innovative designs, in a further effort to protect the integrity of its Fuse
Chicken brand.
21. Plaintiff was issued an Industrial Design Patent, patent number ZL201630527841.8
entitled FLEXIBLE DOCKING CABLE FOR MOBILE DEVICE, on October 26, 2016 by the
22. Fuse Chicken launched in May 2012 as a very successful Kickstarter campaign for one
product. Since then, Fuse Chicken has launched several products and has a comprehensive portfolio
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23. Fuse Chicken began selling on Amazon.com in 2013. Currently, Fuse Chicken sells
Chicken and sells the products as ships from and sold by Amazon through Amazon
Vendor Express.
b. Fuse Chicken uses the Fulfillment by Amazon (FBA) whereby Fuse Chicken ships
its products to Amazons fulfillment centers and Amazon picks, packs, ships and
c. Fuse Chicken sells its products on Amazon.com and ships the orders from Fuse
24. Upon information and belief, pursuant to Amazon.coms Limited License Agreement,
any Amazon.com seller that uploads materials, including product images, videos and text to be used
to sell products grants to Amazon.com and its affiliated companies a worldwide, royalty-free license
that continues in perpetuity including copyrights and trademarks associated with the materials.
25. Upon information and belief, for every product sold on Amazon.com, Amazon issues
an Amazon Standard Identification Number (ASIN) which may be linked to a products Universal
Product Code (UPC) or International Standard Book Number (ISBN). ASINs are unique blocks
26. Upon information and belief, Amazon.com has more than twenty (20) categories that
are open for selling on Amazon; products in these categories can be listed for sale without specific
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27. Fuse Chicken products are sold in the Electronics (Accessories) category. That
category is generally open to all sellers; while specific products may require pre-approval. Fuse
28. For each Fuse Chicken product sold on Amazon.com, Fuse Chicken created new
product detail pages and offerings using the Amazon.com Add a Product tool or through Amazon
Vendor Express.
29. All Fuse Chicken products have UPCs. Upon information and belief, when Fuse
Chicken added products on Amazon.com, Amazon.com used Fuse Chickens UPCs to assign ASINs.
30. Upon information and belief, once Fuse Chicken ASINs were assigned by
Amazon.com, any seller purporting to sell Fuse Chicken products, authentic or not, can click Sell
Yours Here and be listed as a Fuse Chicken seller under the product page created by Fuse Chicken
which is populated with Plaintiffs Marks and registered copyrighted materials. Upon information and
belief, Amazon makes no effort to determine whether the products sold by such third-party sellers are
authentic.
31. Upon information and belief, when Defendant receives inventory for sale and
purchases product through Amazon Vendor Express, or whether third party sellers send inventory
for Fulfillment by Amazon (FBA), all the inventory is co-mingled in Defendants distribution centers.
All such inventory is pooled together by ASIN, regardless of whether the inventory comes from the
manufacturers or other sellers. When a consumer places an order, Amazon.com picks the ordered
regardless of source, results in consumers being shipped product that was supplied by an entity other
than the seller from which the consumer purchased the product. As a result, a consumer may order
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product FBA or directly from the manufacturer and Defendant may fulfill that order with counterfeit
or knock-off product from third party sellers. This inventory and distribution process results in
33. Upon information and belief, Defendant has co-mingled genuine Fuse Chicken
product with counterfeit and/or knock-off products resulting in damage to the Fuse Chicken brand,
34. Beginning in November 2016, Fuse Chicken discovered several counterfeit and knock-
off products being sold as genuine Fuse Chicken product under its ASINs. Fuse Chicken immediately
contacted Jeremiah Price, its assigned Amazon Business Development Manager, to alert Amazon.com
of the counterfeits and knock-offs being sold under Fuse Chickens ASINs. Mr. Price directed Fuse
Chicken to file a complaint at [email protected]. Fuse Chicken did so. Fuse Chickens complaints
35. After repeated emails to Mr. Price regarding counterfeits and knock-offs, Mr. Price
stated that he was unable to assist or explain: (a) why Fuse Chickens complaints remained unanswered;
or (b) why Amazon.com continued to sell, or allow to be sold, counterfeit and knock-off Fuse Chicken
36. Upon information and belief, there are only two (2) avenues for Fuse Chicken to
determine whether product sold by such third-party sellers is genuine Fuse Chicken product: (a)
Plaintiff must place an order for the suspect product and inspect it when arrives; or (b) Plaintiff must
37. Because Amazon co-mingles product from all purported Fuse Chicken sellers, it is
impossible, without assistance from Amazon, to determine which seller actually sent counterfeit or
knock-off product to the Amazon distribution centers. Upon information and belief, Amazon.com
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has the internal capacity to determine which sellers supplied which product to its distribution centers,
38. On December 17, 2016, an Amazon.com customer who had purchased a purported
Fuse Chicken Bobine Auto iPhone Lightning Car Dock (MFI Certified) (ASIN B00V53FCOU)
posted a review of the product in Amazon.coms Customer Reviews. The reviewer gave the product
a one star review and stated that the product had broken in a week and was of [r]eally bad quality.
The reviewer also posted photos of the product. A true and accurate copy of the review and photos
39. Based upon the photos, Fuse Chicken determined that the product was counterfeit.
In response, Fuse Chicken replied to the review stating that the product was counterfeit, asked the
reviewer to contact Amazon directly to report the counterfeit product, and offered the reviewer a free
40. On December 24, 2016, Fuse Chicken sent a copy of the review to Defendants
employee, Mr. Price, told him that the product was counterfeit, and asked him to remove the one-star
review. Mr. Price, on behalf of Amazon.com, suggested that Fuse Chicken contact Amazon Vender
Express and ask for the removal of the review of counterfeit Fuse Chicken product. Ultimately,
Amazon.com took no action and the December 17, 2016 negative review is still posted on
Amazon.com and associated with genuine Fuse Chicken product, resulting in damage to Fuse Chicken
41. On May 8, 2017, Fuse Chicken placed order number 114-3710947-9469824 for a Fuse
Chicken product (ASIN B00HYY8CFK) sold by Amazon Warehouse Deals. Upon information and
belief, Amazon Warehouse Deals is a part of Amazon.com that specializes in selling products that
have been returned, warehouse-damaged, used or refurbished products that are in good condition,
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42. The product received by Fuse Chicken pursuant to order number 114-3710947-
9469824 was not genuine Fuse Chicken product. The product was a knock-off product labeled as a
Cable Data product. Neither the packaging or the Cable Data product itself referenced Fuse
Chicken. Additionally, the Cable Data product does not have a UPC on the packaging, unlike all Fuse
Chicken products. True and accurate photos of the knock-off product are included in Exhibit 1.
43. On or about September 13, 2015, Amazon.com began purchasing Fuse Chicken
products through Amazon Vendor Express. Upon information and belief, through Amazon Vendor
Express, Amazon.com purchases products directly from the manufacturer and becomes a full-time,
official, distributor of the products. Upon information and belief, products purchased by
Amazon.com via Amazon Vendor Express are sold through the manufacturers product page and are
44. In the fall of 2016, Defendant stopped purchasing certain Fuse Chicken products
through Amazon Vendor Express, yet Fuse Chicken products continued to be shipped from and
sold by Amazon.com.
45. Concerned that Amazon.com was selling counterfeit items, Fuse Chicken notified
Amazon.com through Mr. Price that Fuse Chicken believed that Amazons own stock may be
counterfeit. On November 29, 2016, Mr. Price responded by stating that Amazon.com had
purchased purported Fuse Chicken product from a third-party source because the price was much
lower than what Fuse Chicken was offering to Amazon.com. Mr. Price later stated that Amazon
should not be ordering product from anyone else directly since [Fuse Chicken is] the direct
manufacturer.
46. On December 19 and December 24, 2016, Fuse Chicken again communicated with
Mr. Price regarding counterfeit and knock-off listings on Amazon.com and provided Amazon.com
with more occurrences of counterfeit products, counterfeit sellers, and negative Customer Reviews
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resulting from counterfeit product. Fuse Chicken requested that all Fuse Chicken ASINs be closed
to any seller other than Fuse Chicken until the authenticity of the products could be verified. Again,
Mr. Price directed Fuse Chicken to Amazon Vender Express and told him to file another complaint.
47. In May 2017, Fuse Chicken received a vendor return of purported Fuse Chicken
product from Amazon Vendor Express. The returned product was Cable Data product, not genuine
Fuse Chicken product. Upon information and belief, the Cable Data product was knock-off product
that Amazon.com directly purchased from a third-party and sold as genuine Fuse Chicken product
under Fuse Chickens ASIN. True and accurate photos of the knock-off vendor return are included
in Exhibit 1.
48. In addition to the multiple complaints regarding counterfeit and knock-off product
made by Fuse Chicken to Mr. Price, through Amazon Vendor Express, and through Amazons Report
Infringement portal, on May 17, 2017, Fuse Chickens counsel sent a 10-page cease and desist letter
to David Zapolsky, Senior Vice President and General Counsel of Amazon.com. The letter outlined
Fuse Chickens concerns relating to counterfeit and knock-off product. The letter included several
verifiable examples of counterfeit and knock-off sales of Fuse Chicken product and requested specific
assistance from Amazon.com to address the issues. A true and accurate copy of the Cease and Desist
49. Amazon.com never responded to Plaintiffs letter, resulting in the filing of this action.
50. Plaintiff hereby incorporates by reference each of the other allegations set forth
elsewhere in this Complaint as though fully set forth in this cause of action.
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53. Plaintiff alleges upon information and belief that, as a proximate result of Defendants
54. At all relevant times, Defendants acted intentionally and/or willfully in using Plaintiffs
Marks in its advertising, knowing Plaintiffs Marks belong to Plaintiff, and that Defendants were not
authorized to use Plaintiffs Marks in advertising products other than those manufactured by Fuse
Chicken. Plaintiff is therefore entitled to recovery of treble damages pursuant to 15 U.S.C. 1117(a).
55. Defendants knowing, intentional and/or willful actions make this an exceptional case,
56. Defendants actions also constitute the use by Defendants of one or more counterfeit
marks as defined in 15 U.S.C. 1116(d)(1)(B). Plaintiff therefore reserves the right to elect, at any
time before final judgment is entered in this case, an award of statutory damages pursuant to 15 U.S.C.
Defendants have caused, and will continue to cause, Plaintiff irreparable harm unless they are enjoined
by this Court.
58. Plaintiff hereby incorporates by reference each of the other allegations set forth
elsewhere in this Complaint as though fully set forth in this cause of action.
violation of 15 U.S.C. 1125(a)(1)(A), as such actions are likely to: (a) cause confusion; (b) cause
mistake; or (c) deceive as to the affiliation, connection, or association of Defendants with Plaintiff
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infringement, Plaintiff has been damaged in an amount exceeding $75,000.00 to be proven at trial.
61. Plaintiff alleges upon information and belief that, as a proximate result of Defendants
62. Defendants acts of violating, directly and/or contributory, Section 1125 have caused,
and will continue to cause, Plaintiff irreparable harm unless they are enjoined by this Court.
63. Plaintiff hereby incorporates by reference each of the other allegations set forth
elsewhere in this Complaint as though fully set forth in this cause of action.
64. At all relevant times, Plaintiff has been the holder of the pertinent exclusive rights
December 2, 2016.
overlapping facts and have been willful, intentional, and in disregard of and with interference to, the
rights of Plaintiff.
67. The conduct of each Defendant is causing and, unless enjoined and restrained by this
Court, will continue to cause, Plaintiff irreparable injury, for which Plaintiff has no adequate remedy
at law. Pursuant to 17 U.S.C. 502 and 503, Plaintiff is entitled to injunctive relief prohibiting each
Defendant from further infringing Plaintiffs copyright and ordering that each Defendant destroy all
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68. Plaintiff hereby incorporates by reference each of the other allegations set forth
elsewhere in this Complaint as though fully set forth in this cause of action.
69. Defendants actions set forth herein constitute continued violations of Ohios
Deceptive Trade Practices Act, specifically, R.C. 4165.02(A)(1), (2), (3), (4), (7), (9), (10).
70. As a proximate result of Defendants deceptive trade practices, Plaintiff has been
71. Plaintiff alleges upon information and belief that, as a proximate result of Defendants
deceptive trade practices, Defendants have unlawfully profited in an amount to be proven at trial.
72. The conduct of each Defendant is causing and, unless enjoined and restrained by this
Court, will continue to cause, Plaintiff irreparable injury for which Plaintiff has no adequate remedy
73. Defendants have willfully and knowingly engaged in deceptive trade practices in
violation of R.C. 4165.02, and therefore Plaintiff is entitled to an award of reasonable attorneys fees
74. Plaintiff hereby incorporates by reference each of the other allegations set forth
elsewhere in this Complaint as though fully set forth in this cause of action.
75. As the developer, manufacturer and seller of genuine Fuse Chicken products, Plaintiff
possess a valid business expectancy, to wit: the expectation to sell and profit from Fuse Chicken
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76. As the owner of Plaintiffs Marks and other intellectual property, Plaintiff possesses a
valid business expectancy to solely, with the exception of licensees, use such intellectual property for
77. Upon information and belief, Defendants knew or should have known of Plaintiffs
valid business expectancies regarding the Fuse Chicken product, Plaintiffs Marks, and Plaintiffs other
intellectual property.
78. By knowingly and willingly: (a) buying and selling knock-off and counterfeit products;
(b) allowing third-parties to sell knock-off and counterfeit products under Fuse Chickens ASINs; and
(c) unlawfully using and infringing Plaintiffs Marks and other intellectual property, Defendants
79. Defendants cannot provide any legitimate justification for their intentional
business expectancies, Plaintiff has been damaged in an amount exceeding $75,000.00 to be proven at
trial.
WHEREFORE, Plaintiff Fuse Chicken, LLC, hereby respectfully requests the following relief
1. For an award of Defendants profits and Plaintiffs damages in an amount to be proven at trial
2. For an award of Defendants profits and Plaintiffs damages in an amount to be proven at trial
for false designation of origin and unfair competition under 15. U.S.C. 1125(c).
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3. In the alternative to actual damages and Defendants profits for the infringement of Plaintiff's
trademarks pursuant to the Lanham Act, for statutory damages pursuant to 15 U.S.C. 1117(c),
4. For an award of Defendants profits and Plaintiffs damages in an amount to be proven at trial
5. In the alternative to actual damages and Defendants profits for the infringement of Plaintiffs
copyrights, for statutory damages pursuant to 17 U.S.C. 504(c), which election Plaintiff will
6. For an award of Plaintiffs actual damages in an amount to be proven at trial for deceptive
7. Preliminarily and permanently enjoining Defendants and their agents, employees, officers,
companies, and all persons acting in concern or participation with it, and each of them, from:
infringing and diluting product identified in the Complaint and any other product
Marks, trade name and/or trade dress including, but not limited to, any of Plaintiffs
intellectual property, Plaintiffs Marks, trade name and/or trade dress including, but
not limited to, the Fuse Chicken Marks at issue in this action, any variants, colorable
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imitations, translations, and/or simulations thereof and/or any items that are
c. The use of any Plaintiffs copyrights, intellectual property, Plaintiffs Marks trademark,
trade name, or trade dress that falsely represents, or is likely to confuse, mislead, or
Fuse Chicken, or that said merchandise has been sponsored, approved, licensed by,
or associated with Fuse Chicken or is in some way, connected or affiliated with Fuse
Chicken.
d. Engaging in any conduct that falsely represents that, or is likely to confuse, mislead, or
are connected with, or are in some way sponsored by or affiliated with Fuse Chicken,
purchases product from or otherwise have a business relationship with Fuse Chicken.
distribution, advertising, sale, and/or offering for sale or other use of any goods, a
f. Hiding, disposing of, destroying, moving, relocating or transferring any and all
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bearing any of Plaintiffs Mark or which otherwise refer or relate to Fuse Chicken or
making, manufacture, use, display, advertisement, marketing, licensing, sale, offer for
Plaintiffs Marks or which otherwise refer or relate to Fuse Chicken or any of Plaintiffs
Marks.
8. Pursuant to 15 U.S.C. 1116(a), directing Defendants to file with the Court and serve on Fuse
Chicken within thirty (30) days after issuance of an injunction, a report in writing and under
oath setting forth in detail the manner and form, in which Defendants have complied with the
injunction.
9. For an order from the Court requiring Defendants provide complete accountings and for
equitable relief, including that Defendants disgorge and return or pay their ill-gotten gains
obtained from the illegal transactions entered into and/or pay restitution, including the
amounts of monies that should have been paid if Defendants complied with their legal
10. For an order from the Court that an asset freeze or constructive trust be imposed over all
11. Pursuant to 15 U.S.C. 1118 requiring that Defendants and all others acting under Defendants
authority at their cost, be required to deliver up to Fuse Chicken for destruction all products,
accessories, labels, signs, prints, packages, wrappers, receptacles, advertisements, and other
material in their possession, custody or control bearing any of Plaintiffs Marks alone, or in
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12. For treble damages suffered by Plaintiff as a result of the willful and intentional infringements
13. For an award of exemplary or punitive damages in an amount to be determined by the Court.
16. For such other and further relief as the Court may deem just and equitable.
Respectfully Submitted,
____________________________________
Pursuant to F.R.C.P 38(b), Plaintiff hereby demands trial by jury on all issues so triable.
_____________________________________
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ThornCrest Law
1310 Rosecrans Str eet
Suite B
San Diego, California 92106
This law firm represents Fuse Chicken, LLC ("Fuse Chicken"), the maker of the Toughest
Cable on Earth. Genuine Fuse Chicken products are sold on Amazon through Fuse
Chicken's storefront. Fuse Chicken also sells its products directly to Amazon. Recently,
we have discovered that Amazon is selling counterfeit and knock-off Fuse Chicken
products through Amazon Warehouse Deals and Amazon Vendor Express, in violation of
Fuse Chicken's US trademarks and registered copyrights.
Obviously, because of the liability issues associated with counterfeit and knock-off
product, this problem should be as important to Amazon as it is to Fuse Chicken. I write
to you seeking your assistance in addressing these problems. Our goal is to work hand-
in-hand with Amazon to cleanse the marketplace of counterfeit and knock -off Fuse
Chicken products. Currently, there are approximately nine unauthorized sellers on
Amazon selling what is purported to be Fuse Chicken product. Amazon and Fuse
Chicken are the only authorized sellers on Amazon. The source of the product sold by
other sellers is unknown . Given Fuse Chicken's limited distribution and aggressive brand
protection efforts, we believe that the vast majority of unauthorized sellers are dealing
in counterfeit and/or knock-off goods. This is exemplified by the growing number of
reviews of Fuse Chicken product on Amazon describing the poor quality of counterfeit
products that are damaging the Amazon and Fuse Chicken brands.
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At the heart of every brand protection program is intellectual property. Fuse Chicken
has four pending US patent applications, three issued EU patents, and one issued
Chinese patent. Fuse Chicken has one issued US Copyright, which includes the majority
of its images and has seventeen pending US copyright applications, which include all
Fuse Chicken packaging. Fuse Chicken has six issued US trademarks, six pending US
trademark applications, two pending Chinese trademark applications, and two pending
South Korean trademark applications . Fuse Chicken aggressively enforces its intellectual
property worldwide.
To maintain its brand integrity and flow of product into the marketplace, Fuse Chicken
limits its distribution and executes an authorized reseller agreement with all retailers
selling Fuse Chicken product. Currently, and at all times relevant to the events
described herein, Fuse Chicken has two US distributors. Fuse Chicken requires its
distributors to provide monthly sell-through reports of all retailers purchasing Fuse
Chicken product to ensure that its distributors are not selling product to unauthorized
sellers. Fuse Chicken's distributors provide potential retailers with Fuse Chicken's
authorized reseller agreement and the distributors are not permitted to sell to any
retailer that has not completed the agreement and been pre-approved by Fuse Chicken.
Fuse Chicken's authorized reseller agreement specifically prohibits retailers from selling
on Amazon. Upon receipt of the authorized reseller agreement, Fuse Chicken engages
in rigorous due diligence to investigate the retailer, verifies that the retailer has a brick
and mortar store, and that the retailer is a good fit for the Fuse Chicken brand.
Fuse Chicken uses Amazon's Report Infringement portal to report intellectual property
violations on Amazon. We estimate that we have submitted close to one thousand
intellectual property complaints via the portal within the past six months. For the most
part, the infringing listings have been removed. However, the larger issue relates to
third party sellers, including Amazon, that are selling counterfeit and knock-off product
under Fuse Chicken's ASINs. Because these sellers are linking to Fuse Chicken's images
and product descriptions, it is impossible for Fuse Chicken to verify whether the third-
party sellers are selling genuine Fuse Chicken product and whether counterfeit/knock-
off product is commingled with genuine Fuse Chicken product. To combat that
limitation, Fuse Chicken regularly purchases product from Amazon third party sellers to
verify authenticity.
Bobine Counterfeits/Knock-offs
Currently, there is a rash of counterfeit "Fuse Chicken Bobine Auto iPhone Lightning Car
Dock (MFi Certified)" (ASIN B00V53FCOU) on Amazon. The genuine product is pictured
below as Image 1; the counterfeit product is pictured below as Image 2.
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8081 C AUTO
Image 11 Image 2
The most obvious difference between the product packaging is the hang tag . The
genuine product has a ribbon hang tag (Image 1). The counterfeit product has a braided
hang tag (Image 2). Although not visible in the images, there is also a difference
between the branding on the black base of the phone stand . Specifically , the
counterfeit product logo has a large gap between the K and Ethan the genuine Fuse
Chicken logo. As more fully discussed below, counterfeit product is currently listed and
sold under Fuse Chicken's ASIN B00V53FCOU. While Fuse Chicken does not
count enance any cou nte rfeit produ ct, it understands the difficulty that Amazon may
have in dist inguishing genuine Fuse Chicken product from counterfeit Fuse Chicken
produ ct because t he counterfeiter s have copied vi rtually every aspect of the product
and it s packaging.
In addition to the cou nt erfeit Bobin e produc t s, there also a knock-off Bobine product.
This produc t is being sold under Fuse Chicken ' s ASIN B00HYY8CFKentitled "Fuse Chicken
BOBINE Charge Cable/Stand (MFi Certified Lightning)." The knock-off product does not
purport to be Fuse Chicken product either through its packaging or product branding .
The knock-off product is labeled Cable Data and the branding on the black base of the
phone stand is "Creative Hand." Image 3 below is a photo of the Cable Data product
packaging.
1 Fuse Chicken recently changed the packaging for the Bobine Auto products because of counterfeiters .
Image 1 is Fuse Chicken's old packaging that the counterfeiters have unlawfully replicat ed.
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Case: 5:17-cv-01538-SL Doc #: 1-1 Filed: 07/21/17 4 of 10. PageID #: 23
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2 Fuse Chicken's registered copyright images (reg. no. TX 8-278-584) are accessible at
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Case: 5:17-cv-01538-SL Doc #: 1-1 Filed: 07/21/17 5 of 10. PageID #: 24
Fuse Chicken cannot comprehend how Amazon is fulfilling orders of Fuse Chicken ASIN
B00HYY8CFKwith the Cable Data product as the Cable Data product and packaging does
not purp ort to be Fuse Chicken product and the packaging is completely different. Yet,
the Cable Data product is being sold as Fuse Chicken ASIN B00HYY8CFKby third party
sellers and Amazon FBA sellers.
As detail ed below, Fuse Chicken has repeat edly put Amazon on notice of the
counterf eit s and knock-offs that are being sold under its ASINs. Amazon has done
nothin g t o assist Fuse Chicken in ridding the marketplace of these unlawful products.
Fuse Chicken has discovered tha t Amazon is currently selling counter feit and knock -off
products under Fuse Chicken's ASINs. Fuse Chicken has verified this fact t hrough test
buys, consumer reviews, and Vendor returns . Below are three examples of counterfeit
and knock-off products being sold as Fuse Chicken prod uct .
A simp le review of the Cable Data product indicates that it is not Fuse Chicken product
as ther e is no Fuse Chicken branding on the packaging or product. In short, Amazon is
palmin g off Cable Data product as Fuse Chicken product in violation of 15 U.S.C. 1125.
Amazon is selling knock-off Fuse Chicken product direct ly to consu mers via Vendor
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Case: 5:17-cv-01538-SL Doc #: 1-1 Filed: 07/21/17 6 of 10. PageID #: 25
Express. This month, Fuse Chicken received a vendor return from Amazon through
Vendor Express. The returned product was the Cable Data product. Pictured below as
Image 6 is a photo of the Vendor Express product returned to Fuse Chicken. 3
Image 6
On November 29, 2016, Mr. Price told Mr. Fawcett that he believed that Amazon was
directly purchasing Fuse Chicken product from a source other than Fuse Chicken. Mr.
Price explained that Amazon purchased from a third-party source because the "price to
us was much lower than what you were offering." In response, Mr. Fawcett informed
Mr. Price that he believed the product purchased by Amazon from the third-party
source was counterfeit or a knock-off . Mr. Fawcett believed that Amazon was selling
counterfeit/knock-off product through the Vendor Express based upon the awful
reviews of the product that were posted after Amazon stopped purchasing from Fuse
Chicken directly. Mr . Fawcett requested a sample of the third-party product and related
pricing information. Mr. Price responded saying that Amazon was no longer purchasing
from the third-party source, that he had no access to the data requested, and that
Amazon had sold through the product and no samples were available.
Mr. Fawcett became suspicion of Amazon's direct sales of its Bobine product line based
on the lack of orders that Amazon placed with Fuse Chicken. In October 2016, Amazon
placed an order for 306 units of the Bobine products. In November and December
2016, Amazon placed no orders for the Bobine products . Yet, during that time period,
there was an unusual spike in the number of negative product reviews for the Bobine
products. Fuse Chicken believes that the counterfeit issues began in November 2016
3 Fuse Chicken filed a dispute with Vendor Express {ID DSPT10342182367) regarding this return and
alerted Amazon that the returned product was not genuine Fuse Chicken product.
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Case: 5:17-cv-01538-SL Doc #: 1-1 Filed: 07/21/17 7 of 10. PageID #: 26
when Amazon began purchas ing product from a third-party source. Fuse Chicken has
done an analysis of its reviews on Amazon before and after November 1, 2016 when the
counterfeit product began to appear. As demonstrated in the graph below , Fuse
Chicken's 4 and 5 star reviews dropped from 49.02% of reviews to 22.73% of reviews.
Simultaneously, Fuse Chicken's one star reviews almost doubled from 29.41 % of reviews
to 50% of reviews.
Reviews
Average Stars Total Reviews S Star % 4 Star % 3 Star ;. 2 Star % 1 Star ,<,
Before Nov 1 201 6 3.13 102 36 35.29':o 14 13.730 9 8.82 % 13 12.75% 30 29.41 '0
After Nov 1 2016 2.2 1 66 10 15.15.,..
'o 5 7.58'0 7 10.61~. 11 16.67. 33 so.00.
4-5 Stars dropped more tha n half from 49.02 % down to 2 2 .73
1 Star almost doubled from 29.41 % up to 50\.
Mr. Price did not respond . Accordingly, on January 30, 2017, Mr. Fawcett again
contacted Mr. Price requesting that Amazon "remove all sellers from our listings on
Amazon and require our approval of each seller [and] require Amazon to only purchase
as a vendor from Fuse Chicken directly." Mr. Price responded by referring all complaints
to "VE" and stated that "Amazon should not be ordering product from anyone else
directly since you are the direct manufacturer." Mr. Fawcett responded by specifically
asking Mr. Price to enroll Fuse Chicken in the brand-gating program . The following day,
Mr. Price responded that brand gating was only open to "major brand names in certain
categories that are selling directly to Amazon or for th ird party sellers trying to sell
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Case: 5:17-cv-01538-SL Doc #: 1-1 Filed: 07/21/17 8 of 10. PageID #: 27
specific products ... only because they spend millions of dollars on Amazon ... " The
only way that Fuse Chicken could protect its brand from Amazon and counterfeit/knock-
off sellers was to stop fulfilling Amazon's orders.
Beginning in November 2016, Fuse Chicken sent numerous emails to Mr. Price,
regarding issues with counterfeits , knock -offs and Fuse Chicken sales to Amazon. For
example, on November 21, 2016, Mr. Fawcett reported counterfeit products being sold
by a third-party seller that was wrongfully using "Fuse Chicken" as its store name (Case
1947591571). Mr. Price indicated that the case was under review and suggested that
Mr. Fawcett file another complaint at [email protected] . Mr. Fawcett did as
instructed and got no resolution. Mr. Price indicated that [email protected] is a
"higher department" and that he did not have any contacts in that department, so was
unable to assist or explain why the complaints had not been acted upon.
Again, December 24, 2016, Mr. Fawcett sent to Mr. Price a copy of a verified purchase
review of counterfeit "Fuse Chicken Bobine Auto iPhone Lightning Car Dock (MFi
Certified)" (ASIN B00V53FCOU). Based upon the product photo that the reviewer
uploaded, Mr. Fawcett was able to identify the product as counterfeit. Mr. Price was
unable to assist Fuse Chicken and again he recommended submitted a case to "VE" to
"have them start removing the negat ive fraud reviews." VE did not remove the negative
review and the review of counterfeit Fuse Chicken product is still on Amazon today:
Broke in a week.
By Amazon Customer on December 17, 201 6
Verified Pu rchJsc
I bought this produ ct and sent it to rny dad in Brazil t hrough a friend .
It got t here in perf ect condition s, my dad used it for a week and he w as really enjoy ing it , until the dock brok e.
I am really unsat isfied wit h t 1is product, it is very expensive and it broke in a week. Really bad quality.
We know that the Cable Data product, wrongfully listed under a Fuse Chicken ASIN, is
still being sold. On May 14, 2017, Fuse Chicken filed complaint through the Amazon
portal against third-party seller sffoto for listing Cable Data product under a Fuse
Chicken ASIN B01CNSQMNU.
Fuse Chicken has filed multiple complaints regarding the Cable Data product through
the Amazon Infringement Report portable, stating that the product packaging contained
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Case: 5:17-cv-01538-SL Doc #: 1-1 Filed: 07/21/17 9 of 10. PageID #: 28
Fuse Chicken's registered copyrighted images and requesting that all Cable Data product
be remov ed from Amazon. Amazon resp onded by removing the specific listings
compla ined of, but made no assurances that all Cable Data product was eradicated from
Amazon.
While Fuse Chicken would like to continue selling on Amazo n and t o Amazon directly , it
cannot do so given the cu rr ent landscape. Accordingly , Fuse Chicke n requests t he
following from Amazon:
As detailed herein, Fuse Chicken has repeatedly informed Amazon of the counterfeit
and knock-off problems plaguing t he Fuse Chicken brand on Amazon . Amazon has done
nothing to remedy these intellectual property infringements and has created subst antia l
financial and reputational losses t o Fuse Chicken. Fuse Chicken estim ates that since
November 2016 that is has lost between $50 ,000 and $100,000 in sales due to
counterfeits and knock-offs sold on Amazon. Given t he subst ant ial losses, Fuse Chicken
is willing to leave the Amazon marketplace complete ly and pu rsue its legal remedies
absent real cooperation from Amazon. Please respond t o t his corr espo ndence wit h five
business days.
This letter does not list all instances of grievance that Fuse Chicken has again st Am azon
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Case: 5:17-cv-01538-SL Doc #: 1-1 Filed: 07/21/17 10 of 10. PageID #: 29
and is sent without prejudice to any of Fuse Chicken's rights and remedies, which are
expressly reserved.
7~ v~;}c,_,1fu
Kathleen M. Walker
10
Case: 5:17-cv-01538-SL Doc #: 1-2 Filed: 07/21/17 1 of 3. PageID #: 30
JS 44 (Rev. 06/17) CIVIL COVER SHEET
The JS 44 civil cover sheet and the information contained herein neither replace nor supplement the filing and service of pleadings or other papers as required by law, except as
provided by local rules of court. This form, approved by the Judicial Conference of the United States in September 1974, is required for the use of the Clerk of Court for the
purpose of initiating the civil docket sheet. (SEE INSTRUCTIONS ON NEXT PAGE OF THIS FORM.)
(b) County of Residence of First Listed Plaintiff Summit - Ohio County of Residence of First Listed Defendant
(EXCEPT IN U.S. PLAINTIFF CASES) (IN U.S. PLAINTIFF CASES ONLY)
NOTE: IN LAND CONDEMNATION CASES, USE THE LOCATION OF
THE TRACT OF LAND INVOLVED.
(c) Attorneys (Firm Name, Address, and Telephone Number) Attorneys (If Known)
Ickes\Holt
217 North Water Street, Suite E, Kent, Ohio 44240
(330) 673-9500
II. BASIS OF JURISDICTION (Place an X in One Box Only) III. CITIZENSHIP OF PRINCIPAL PARTIES (Place an X in One Box for Plaintiff
(For Diversity Cases Only) and One Box for Defendant)
1 U.S. Government 3 Federal Question PTF DEF PTF DEF
Plaintiff (U.S. Government Not a Party) Citizen of This State 1 1 Incorporated or Principal Place 4 4
of Business In This State
2 U.S. Government 4 Diversity Citizen of Another State 2 2 Incorporated and Principal Place 5 5
Defendant (Indicate Citizenship of Parties in Item III) of Business In Another State
1. General Civil
2. Administrative Review/Social Security
3. Habeas Corpus Death Penalty
*If under Title 28, 2255, name the SENTENCING JUDGE:
CASE NUMBER:
II. RELATED OR REFILED CASES. See LR 3.1 which provides in pertinent part: "If an action is filed or removed to this Court
and assigned to a District Judge after which it is discontinued, dismissed or remanded to a State court, and
subsequently refiled, it shall be assigned to the same Judge who received the initial case assignment without regardfor
the place of holding court in which the case was refiled. Counsel or a party without counsel shall be responsible for
bringing such cases to the attention of the Court by responding to the questions included on the Civil Cover Sheet."
This action is RELATED to another PENDING civil case. This action is REFILED pursuant to LR 3.1.
If applicable, please indicate on page 1 in section VIII, the name of the Judge and case number.
III. In accordance with Local Civil Rule 3.8, actions involving counties in the Eastern Division shall be filed at any of the
divisional offices therein. Actions involving counties in the Western Division shall be filed at the Toledo office. For the
purpose of determining the proper division, and for statistical reasons, the following information is requested.
ANSWER ONE PARAGRAPH ONLY. ANSWER PARAGRAPHS 1 THRU 3 IN ORDER. UPON FINDING WHICH
PARAGRAPH APPLIES TO YOUR CASE, ANSWER IT AND STOP.
(1) Resident defendant. If the defendant resides in a county within this district, please set forth the name of such
county
COUNTY:
Corporation For the purpose of answering the above, a corporation is deemed to be a resident of that county in which
it has its principal place of business in that district.
(2) Non-Resident defendant. If no defendant is a resident of a county in this district, please set forth the county
wherein the cause of action arose or the event complained of occurred.
COUNTY:
Summit County - Ohio
(3) Other Cases. If no defendant is a resident of this district, or if the defendant is a corporation not having a principle
place of business within the district, and the cause of action arose or the event complained of occurred outside
this district, please set forth the county of the plaintiff's residence.
COUNTY:
IV. The Counties in the Northern District of Ohio are divided into divisions as shown below. After the county is
determined in Section III, please check the appropriate division.
EASTERN DIVISION
AKRON (Counties: Carroll, Holmes, Portage, Stark, Summit, Tuscarawas and Wayne)
CLEVELAND (Counties: Ashland, Ashtabula, Crawford, Cuyahoga, Geauga, Lake,
Lorain, Medina and Richland)
YOUNGSTOWN (Counties: Columbiana, Mahoning and Trumbull)
WESTERN DIVISION
TOLEDO (Counties: Allen, Auglaize, Defiance, Erie, Fulton, Hancock, Hardin, Henry,
Huron, Lucas, Marion, Mercer, Ottawa, Paulding, Putnam, Sandusky, Seneca
VanWert, Williams, Wood and Wyandot)
JS 44 Reverse (Rev. 06/17) Case: 5:17-cv-01538-SL Doc #: 1-2 Filed: 07/21/17 3 of 3. PageID #: 32
INSTRUCTIONS FOR ATTORNEYS COMPLETING CIVIL COVER SHEET FORM JS 44
Authority For Civil Cover Sheet
The JS 44 civil cover sheet and the information contained herein neither replaces nor supplements the filings and service of pleading or other papers as
required by law, except as provided by local rules of court. This form, approved by the Judicial Conference of the United States in September 1974, is
required for the use of the Clerk of Court for the purpose of initiating the civil docket sheet. Consequently, a civil cover sheet is submitted to the Clerk of
Court for each civil complaint filed. The attorney filing a case should complete the form as follows:
I.(a) Plaintiffs-Defendants. Enter names (last, first, middle initial) of plaintiff and defendant. If the plaintiff or defendant is a government agency, use
only the full name or standard abbreviations. If the plaintiff or defendant is an official within a government agency, identify first the agency and
then the official, giving both name and title.
(b) County of Residence. For each civil case filed, except U.S. plaintiff cases, enter the name of the county where the first listed plaintiff resides at the
time of filing. In U.S. plaintiff cases, enter the name of the county in which the first listed defendant resides at the time of filing. (NOTE: In land
condemnation cases, the county of residence of the "defendant" is the location of the tract of land involved.)
(c) Attorneys. Enter the firm name, address, telephone number, and attorney of record. If there are several attorneys, list them on an attachment, noting
in this section "(see attachment)".
II. Jurisdiction. The basis of jurisdiction is set forth under Rule 8(a), F.R.Cv.P., which requires that jurisdictions be shown in pleadings. Place an "X"
in one of the boxes. If there is more than one basis of jurisdiction, precedence is given in the order shown below.
United States plaintiff. (1) Jurisdiction based on 28 U.S.C. 1345 and 1348. Suits by agencies and officers of the United States are included here.
United States defendant. (2) When the plaintiff is suing the United States, its officers or agencies, place an "X" in this box.
Federal question. (3) This refers to suits under 28 U.S.C. 1331, where jurisdiction arises under the Constitution of the United States, an amendment
to the Constitution, an act of Congress or a treaty of the United States. In cases where the U.S. is a party, the U.S. plaintiff or defendant code takes
precedence, and box 1 or 2 should be marked.
Diversity of citizenship. (4) This refers to suits under 28 U.S.C. 1332, where parties are citizens of different states. When Box 4 is checked, the
citizenship of the different parties must be checked. (See Section III below; NOTE: federal question actions take precedence over diversity
cases.)
III. Residence (citizenship) of Principal Parties. This section of the JS 44 is to be completed if diversity of citizenship was indicated above. Mark this
section for each principal party.
IV. Nature of Suit. Place an "X" in the appropriate box. If there are multiple nature of suit codes associated with the case, pick the nature of suit code
that is most applicable. Click here for: Nature of Suit Code Descriptions.
VI. Cause of Action. Report the civil statute directly related to the cause of action and give a brief description of the cause. Do not cite jurisdictional
statutes unless diversity. Example: U.S. Civil Statute: 47 USC 553 Brief Description: Unauthorized reception of cable service
VII. Requested in Complaint. Class Action. Place an "X" in this box if you are filing a class action under Rule 23, F.R.Cv.P.
Demand. In this space enter the actual dollar amount being demanded or indicate other demand, such as a preliminary injunction.
Jury Demand. Check the appropriate box to indicate whether or not a jury is being demanded.
VIII. Related Cases. This section of the JS 44 is used to reference related pending cases, if any. If there are related pending cases, insert the docket
numbers and the corresponding judge names for such cases.
Date and Attorney Signature. Date and sign the civil cover sheet.