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GE Assignment Question

The document asks four questions about General Electric's (GE) strategic shift under CEO Jeff Immelt: how Immelt redirected GE's strategy; the alignment of the new strategy with the 21st century business environment and GE's resources/capabilities; organizational changes required and ability to execute the new strategy; and alternative strategies GE should consider.
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0% found this document useful (0 votes)
110 views1 page

GE Assignment Question

The document asks four questions about General Electric's (GE) strategic shift under CEO Jeff Immelt: how Immelt redirected GE's strategy; the alignment of the new strategy with the 21st century business environment and GE's resources/capabilities; organizational changes required and ability to execute the new strategy; and alternative strategies GE should consider.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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1. In what ways has Jeff Immelt redirected the strategy of GE?

(25%)

2. To what extent is the strategy aligned with (30%)


the requirements of the 21st century business environment
GEs resources & capabilities?

3. What organizational changes has the new strategy necessitated? Will


GE be able to successfully execute the new strategy? (20%)

4. What alternative strategies should GE consider? (25%)

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