Hanna Moore public relations, marketing & design

Social Media and Public Relations Experience

Kent State University Communications & Marketing
[email protected] Social Media Assistant, Kent, Ohio January - May 2017
Assisted Kent States social media coordinator with social media monitoring and
content creation across all of the universitys social media channels, including Facebook,
Twitter, Instagram and Snapchat.
440.829.4916 Curated content for Kent States weekly Flash Forward Snapchat stories to be viewed
by between 1.7-2 thousand viewers and collected analytics.
Recorded live Snapchat stories of Kent State basketball games, commencement and
other campus events to be viewed by 1.7-2 thousand students and collected analytics.
hannamoore.com Completed various research projects about social media best practices.
Flash Communications
Assistant Coordinator, PR Intern, Kent, Ohio August 2015 - December 2016
Drafted and distributed weekly event briefs to local media contacts through Meltwater
News and posted to local news calendars.
hannamooreksu Researched, wrote and edited public relations stories published in the e-Inside faculty
and staff newsletter and on the Kent State University homepage.
Dix & Eaton
Public Relations Intern, Cleveland, Ohio May - August 2016
@_hannamoore Conducted media relations outreach, including developing media lists, writing pitches
and making follow-up contact with journalists.
Drafted social media posts for Dix & Eatons Twitter, Facebook and LinkedIn accounts.
Supported a strategic media campaign surrounding the Republican National
Education Convention that compiled and pitched more than 400 national media contacts,
Kent State University leading to more than 74 media placements in top media outlets such as The
Honors College Washington Post, The New York Times and NBC News. Contributed to daily blog
posts detailing experiences working downtown during the week of the RNC.
Bachelor of Science, May 2017
Drafted press releases for media relations and investor relations clients.
Magna Cum Laude
Assisted the crisis communications team by compiling daily media monitoring reports
Major: Public Relations using Critical Mention.
Minors: Marketing, Information Design
Corrigan Krause CPAs
Cumulative GPA: 3.78 Marketing Intern, Westlake, Ohio May - August 2015
Wrote and distributed press releases to local media, accounting associations and
alumni publications.
Honors and Awards Researched, developed and designed a company checklist for LinkedIn standards,
and compiled a manual using Adobe InDesign.
PRSSA National Presidents Citation
Designed ads and promotional materials using Adobe InDesign and Illustrator.
Kent State Center for Student Involvements Wrote content for the internal newsletter and used BizActions software to distribute
Distinguished Senior Student Leader Award to employees, clients and other key stakeholders.
Kent State Center for Student Involvements
Leadership Excellence Award
Journalistic Experience
The Kent Stater/KentWired.com
Honors Academic Achievement Scholarship Faculty and Academics Beat Reporter August - December 2014
Honors Carringer-Cable Scholarship Wrote briefs, multimedia, breaking news, in-depth and news stories for publication in
David A. Meeker Scholarship The Kent Stater and on KentWired.com. Adhered to AP Style guidelines.
Presidents List Page Designer January - December 2014
Deans List Designed page layouts for The Kent Stater and KSUBuzz entertainment magazine
using Adobe InDesign.
Campus Leadership Experience
Software Proficiency Public Relations Student Society of America (PRSSA Kent)
Adobe Illustrator Web and Social Media Manager May 2016 - May 2017
Adobe InDesign Developed all content and strategy for PRSSA Kents website, blog and social media.
Adobe Photoshop Collected analytics to measure web and social media engagement.
Created a marketing video and promotional graphics to be used on PRSSA Kents
Adobe Premiere Pro
social media channels.
Brackets (html/css coding) Vice President of Membership May 2015 - May 2016
CisionPoint Coordinated activities to recruit new members and encourage participation in the
Constant Contact Chapter. Increased membership by five percent from fall to spring.
Critical Mention Created programming to contribute to the Chapters recognition by PRSSA Nationals
Hootsuite with the Dr. F.H. Teahan Chapter Diversity Award.
Meltwater News Bateman Case Study Competition October 2014 - March 2015
Microsoft Office Worked in a team of five to create, implement and evaluate a digital and face-to-face
Sprout Social campaign for Home Repair Resource Center and Home Matters.