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Audience Worksheet

The document outlines tasks for defining target audiences, listing their characteristics, and describing how ICT products could be tailored to meet audiences' needs. It stresses the importance of matching products to the correct target audience, and asks to create a PowerPoint slide about dolphins for girls under 7.

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Waney Jelihi
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701 views3 pages

Audience Worksheet

The document outlines tasks for defining target audiences, listing their characteristics, and describing how ICT products could be tailored to meet audiences' needs. It stresses the importance of matching products to the correct target audience, and asks to create a PowerPoint slide about dolphins for girls under 7.

Uploaded by

Waney Jelihi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Name:

Group:
Task 1
Define what a target audience is:

A target
audience
is.

Task 2
List four different characteristics of an audience:

1. 3.
2. 4.

Task 3
For each of the audience characteristic you offered above, describe
what features an ICT product could include in order to be suitable:

Characteristic Features that could be used to make a


product suitable for this characteristic

IGCSE ICT: Unit 9 - Audience Page | 1 Mark Nicholls ICT Lounge


Name:
Group:

Task 4
For each of the following audiences you should offer four ways in
which their needs could be met:

Audience Features that could be used to make a


product suitable for this characteristic
Young children



Teens/Adults



Seniors


Task 5
Explain four negative outcomes of not matching an ICT product to
the correct audience:

Negative Description of negative outcome


outcome

IGCSE ICT: Unit 9 - Audience Page | 2 Mark Nicholls ICT Lounge


Name:
Group:

Task 6
Explain why it is important to match an ICT product to the correct
audience:

It is
important to
match an ICT
to the
correct
target
audience
because.

Task 7
Open up Microsoft PowerPoint and create one slide about dolphins.
Make sure that the slide is designed so that it is appropriate for
girls aged below 7 years old.

IGCSE ICT: Unit 9 - Audience Page | 3 Mark Nicholls ICT Lounge

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