Welspun India Ltd.

Organizational Profile

PRATIK GENTYAL (2016PGPM023)

IIM INDORE,MUMBAI CAMPUS
9/25/2016
 Welspun India Ltd.
Welspun India Ltd. (WIL) is a fully integrated home textile manufacturer. It is one of the
largest global home textile players, with world class manufacturing facilities in India. Besides,
the company was ranked 1st in the Top 15 Supplier Giants (USA) by Home Textiles Today
Magazine, January 2013.

Today, WIL holds an undoubted global leader position owing to its' willingness to
embrace new technologies and develop innovative products. With a network across 32 countries,
the company offers the entire range of home textile products to consumers from almost every
corner of the world and are one of the trusted suppliers to many of the top retailers in the US and
Europe. Welspun India also owns leading brands like Christy, Hygro Comfort and others.

It has modern manufacturing facilities at Anjar and Vapi in Gujarat, India where it
produces the entire range of home textiles for bed & bath category. Welspun India Ltd. also
owns the following home textile brands.

History:
YEAR EVENTS
1985 - Welspun (I) Limited was incorporated on 17th January, as a Private Limited Company in
the name and style of Welspun Winilon Silk Mills Pvt. Ltd. at Mumbai. The Main Object of the
Company is to manufacture Polyester filament yarns and texturised yarns. The Company was
promoted by G.R.G. group headed by G.R. Goenka.

1986 - It has established yarn texturising unit at Palghar, District Thane with one texturising
machine of 216 spindles for producing 797.5 MT yarns per annum.

1989 - In March, another texturising unit of the same capacity was set up at Silvassa.

1990 - A modern polyester filament flat yarn manufacturing unit was set up at Achhad, District
Thane, with a capacity of 605 MT per annum.

1991 - The capacity of company increased from 2,200 MT to 3,500 MT per annum.
- 18,00,000 shares issued (prem. Rs 5 per share) out of which 90,000 shares reserved and
allotted to employees on 17,10,000 shares offered to the public in October, 1991. Additional
2,70,000 shares were allotted to retain oversubscription (2,56,500 shares to the public and 13,500
shares to the employees).

1993 - The Company undertook to set up a cotton spinning project with 15,000 spindles at
Village Morai, near Vapi, Gujarat for manufacture of terry towels.
- The company also proposed to set up a POY project with a capacity of 15,000 MTPA at
Silvassa, Dadra, Nagar Haveli.
1995 - 21,584 spindles and 240 rotors were added to the cotton spinning division.
- The name of the Company was changed from "Welspun Polyesters (India) Ltd." to "Welspun
India Ltd." w.e.f. 12th October.
- 7,50,000 Pref. shares issued during the year.

2000 - The Company has informed that, a wholly-owned subsidiary in the name of Welspun
USA Inc. has been incorporated in the USA.
- The Company demerger for hiving off of the company's cotton yarn unit into a separate
company and compromise with the lenders of the company.

2001 - Demerger of the spinning division of the company into a separate company viz. Welspun
Cotton Yarn Ltd.
- Credit Rating and Information Services of India Ltd. has downgraded its rating in respect of the
company's NCDs from `B' to `D'.

2013 -Welspun Corp Ltd announces the sale of its stake in Leighton Welspun India for USD 99
million. -Welspun India Ltd has recommended a dividend at the rate of 20% for the financial
year. -Welspun India Ltd has "Allotment of 41,000 equity shares under ESOP and Increase in
Paid up Share Capital". -Welspun India Ltd has appointed Mrs. Dipali Goenka as an Executive
Director of the Company with effect from April 01, 2013.

2014 -Welspun Corp bags new orders to take its order book to Rs. 5,800 crores. -Annual
volumes at an all-time high; Order Booking of more than a million ton. -Welspun India Ltd has
recommended a dividend at the rate of 30% for the financial year. -Welspun India Ltd has
allotted 23,500 equity shares to various employees of the Company who had exercised their
options under ESOP scheme of the Company.

Vision:
Delight our customers through innovation and technology, achieve inclusive and
sustainable growth to remain eminent in all our businesses.

Mission:
The Indian industry is expected to further expand its market share in the US, Europe and
Japan as well as the domestic market. Welspun India is poised to capitalise on this opportunity
with additional capacities in Towels, Bed Linen and Rugs and Carpets. Keeping these factors in
mind, we have coined our Vision 2020 for Welspun India. Through our Vision 2020, we intend
to achieve: Revenue: USD 2 bn Net debt: Nil Innovative share: 40% Branded share: 25%
Domestic share: 20%

Values:
Customer Centricity We understand our customers and always act in their best interest. We
make them central to everything we do and share their stories across the organisation. We live by
a customer-first philosophy and prioritise them over everyone else.
Technology We embrace technology to elevate performance. We are working with colleagues
and are simplifying processes to make technology work for us. We are adapting to change
willingly to make things better in the future.

Collaboration We are working together towards common goals that put Welspun first. We are
developing a strong sense of connect and trust with people we work with across teams and are
willingly sharing credit and success with those who helped us along the way. We are breaking
down silos between departments and work as One Welspun.

Inclusive Growth We are committed to giving back to the society. We consciously aim to build
and enhance Corporate Social Value by contributing our bit towards the community and the
environment. We are making Welspun an employer of choice for women through progressive
policies. We are also consciously working towards increasing the women work-force by 20%
across the Group, by the year 2020.

Products:
Towels: Towels are made out of 100% cotton or blended yarns, which have significant
hygroscopic property, with a capability of quick water absorption. The range offered by WIL
includes beach towels, kitchen towels, baby hood towels, hand towels, face towels and bath
sheets. The Company also includes innovative products like Quick Dry Towels, HYGRO etc.

Robes: Welspun manufactures bath robes in different styles such as kimono, hood, zipper,
shawl and wraps. Since the fabric for bath robes is similar to that of towels, the Company is
able to leverage the product development and innovation undertaken in the production of terry
towels, in this segment.

Bed Linen products: The bed sheets are made out of 100% cotton, various blends and such as
polyester cotton, cotton bamboo, cotton silk and cotton eucalyptus. The bed sheets are in
different sizes, according to bed sizes and mattress depth. The bed sheet includes innovative
products like Flexifit (which fits into the size of the mattress without any wrinkles and doesnt
need ironing).

Basic Bedding and Decorative Bedding: Basic bedding includes mattress pads, blown and
garneted pillows and basic comforters while decorative bedding products include comforters,
duvets, coverlets, bed skirts, shams, decorative pillows and bolsters.

Rugs: Bath rugs are made of cotton, nylon or micro fiber and can be latex-backed, depending on
consumer preferences. These come in various sizes, shapes and designs.

Carpets: The carpet facility was completed in FY14 and has started contributing to the revenues
in FY15. The Company is basically focusing on decorative carpets and area rugs in this segment.
Innovation and R&D:
In line with our vision of Welspun 2.O, we are working diligently on differentiating
ourselves from our peers to establish top-of-mind recall for our customers and clients. Our major
thrust has been on innovation and development of new products. Apart from our own innovation
lab, we have partnered with various institutions to develop new products and solutions. Currently
Welspun India has twenty- six patents (including pending ones). In fact, 34% of the FY2016
sales were contributed by innovative products developed/ owned by the company.
Strategy:
Customer-centric Approach:

Corporate Social Responsibility at Welspun:

Empowerment: Welspun strive to make people active partners. Welspun champion social
entrepreneurship through our programmes that empower women and our own people. Going
ahead, welspun will continue to innovate, strengthen our ongoing CSR activities and expand the
scope and coverage of our programmes. Our initiatives for the local women offer innovative and
sustainable solutions to address the myriad social challenges associated with a growing India.
Our efforts are woven in our heritage as a home textiles manufacturer, and therefore, we add
value by leveraging our expertise serving the women through offering them opportunities at our
various vocational centres.

Education:
Welspun Vidya Mandir at Anjar focuses on providing quality education to 1500 students, up to
standard XII and following the CBSE curriculum. Extracurricular activities such as community
engagement, welfare programmes, art and crafts are integrated into a holistic learning approach.
Quality Education Project at 41 government schools in Anjar reaches out to over 10,000
students. Deployment of 60 Para teachers at Anjar. Smart Classes installed in all 28 schools in
Anjar to deliver the curriculum in an engaging and interactive audio-visual
Environment and Health:

Partnered Anjar, Gandhidham - Adipur Nagar Palika to build a sewage treatment plant (STP) at
Anjar. The project will recycle and treat waste water generated in the two cities. The total water
requirement at the Anjar plant will be met by processed water from the STP. We intend to
decrease our dependency on fresh water consumption which would increase the availability of
fresh water for the communities around us. Created awareness among communities to plant trees
and distributed saplings. Green Village program: 8000 saplings planted in 14 villages of Anjar
Taluka. 200 saplings planted at 2 govt. schools in Mandya. Beach Cleanup drive at Juhu beach
by employees after Ganesh Chaturti.
Board of Directors:

BALKRISHAN GOENKA Chairman

APURBA KUMAR DASGUPTA Director

RAM GOPAL SHARMA Director

ARUN TODARWAL Director

ARVIND KUMAR SINGHAL Director

MS. PADMA BETAI Nominee Director IDBI Bank

RAJESH MANDAWEWALA Managing Director

MS. DIPALI GOENKA Joint Managing Director & CEO

Management Team:
Name Age Since Title
Mukesh Savlani - - Vice President, Marketing
Milind Hardikar - 2014 Executive Director - Strategic Affairs, Textiles
Dinesh Jain - 2014 President - Finance
Anil Channa - - Executive Director-Operations, Anjar
Dipali Goenka - 2015 Joint Managing Director, Executive Director
Joint Managing Director, Non-Independent Executive
Rajesh R. Mandawewala - 2015
Director
Shashikant Thorat - - Compliance Officer, Company Secretary
Barry Leonard - 2014 President, Chief Executive Officer, Welspun USA
Suneel Mohnot - - President (Commercial)
Altaf Jiwani - 2015 Chief Financial Officer
Certifications:
ACCREDITATIONS & CERTIFICATIONS

ISO 14001 Environmental Management System

SA 8000 Social Accountability System

ISO 9001 Quality Management System

ISO 17025 Laboratory Management System

Awards and Recognition:

YEAR AWARD / RECOGNITION BESTOWED BY
2015 Global Inclusion and Diversity JC Penny
Award for the year 2014
2015 Welspun India awarded Golden Golden Peacock Eco
Peacock Eco Innovation Innovation
Award
2015 Global Inclusion and Diversity JC Penny
Award for the year
2015 Highest Direct to Store Delivery IKEA
Share
2015 Green Manufacturing Excellence Frost & Sullivan
Awards 2015 - Welspun India
Ltd., Anjar
2015 Best Product Quality award for ASDA George Home
Egyptian Nanospun Towel
2015 Self Testing Certification for our ASDA
Vapi In House lab
2015 Best Supplier Award Sheridan
2015 Partner Award of Excellence Target
2015
2014 Certified Women's Business WeConnect International
Enterprize
2014 5 Star Vendor Award 2014 Macys
2014 Global Citizen Award 2014 Macys
2014 Best Brand in Bed and bath/ Shoppers Stop
furniture Category 2013-14
2014 5 Supplier Award for the year Macys
2014
2014 - Special Gold Trophy for the TEXPROCIL - Export
Highest Global Exports Performance 2014
(Overall)
- Gold Trophy for the Highest
Exports of Terry Towels in
Made-ups
- Silver Trophy for the Second
Highest Exports of Bed
Linen/Bed Sheets/Quilts in
Made-ups
- Silver Trophy for the Second
 Highest Exports of Other Cotton
Made-ups
2014 The Environmental Growth Business Excellence Awards
through effective Recycling and
Energy initiative Award
2014 The CEO Award Sears Holding
2014 Green Believers Award Frost & Sullivan Manufacturing
Award
2014 Best Corporate Social World CSR Congress
Responsibility Practices
2013 Supplier of the year TESCO
2013 Largest Producer - Made Ups & TV18 Textile Conclave 2013-
Home Textiles Brand India

Largest Exporter - Made Ups &

Home Textiles
2013 Special Gold Trophy for highest Texprocil
exports of Cotton Textiles
2013 Vendor of the Year Sears / K-Mart
2013 Partners in Business Sears / K-Mart
Transformation
2012 Eco-Innovation Award for Eco Golden Peacock Eco -
Dry Towels Innovation Award
2012 Supplier Award of Excellence Walmart
2012 Global CSR Excellence & World CSR Congress
Leadership
2012 Most Preferred Furnishing MAGPPIE
Brand
2012 Gold Supplier Award TESCO
2012 Innovation Award for Eco-Dry Golden Peacock Award
towels
2012 Best Product Wilkinson Award
2011 5 Star Award Macy's
2011 - Gold Award for highest Texprocil Awards
exports
- Special achievement award for
made-ups
- Merchant exporters award for
made-ups / terry towels
- Silver medals for bed linen /
bed sheets madeups and other
made ups
2011 Sheridan Ultra-Light Towel Australian Women's Weekly
chosen as
Winning Product in 'Favourite
Home & Outdoor' Catergory
2011 Sustainability Award for Process Indian Carbon Outlook
Innovation to Welspun India
Ltd.
2011 Outstanding CSR in Textiles Indian Shining Star CSR
Sector to Welspun India Ltd. Awards
2011 Value Award to Welspun India Tesco, 2010
Ltd.
2011 Gujarat State Safety Award to Gujarat State Safety
Welspun India Ltd.
2011 5 Star Award to Welspun USA Macys Inc, USA
Inc.
2010 Special gold award for Highest TEXPROCIL
 Global exports
2010 Best Collaborative Planning for Wal Mart
Supply Chain excellence
2010 The most promising new IKEA
supplier of the year award in the
South Asian Region to Welspun
Global Brands Ltd
2010 First Prize in Textile Sector National Energy Conservation
Award
2010 Gold Trophy for Highest Exports TEXPROCIL
in Madeups Merchant Exporter
to Welspun Global Brands Ltd.
2010 Gold Trophy for Highest Exports TEXPROCIL
of Terry Towels in Madeups to
Welspun Global Brands Ltd.