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The Customer Profile

The document discusses the Value Proposition Canvas, a tool used to develop products and services that create value for specific customer segments. It focuses on understanding the customer jobs, pains and gains in order to develop an offering that delivers value by alleviating pains and fulfilling gains.
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0% found this document useful (0 votes)
392 views1 page

The Customer Profile

The document discusses the Value Proposition Canvas, a tool used to develop products and services that create value for specific customer segments. It focuses on understanding the customer jobs, pains and gains in order to develop an offering that delivers value by alleviating pains and fulfilling gains.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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The Value Proposition Canvas

Customer (Segment)
Profile:

Gains

Customer
Job(s)

Pains

copyright: Strategyzer AG
The makers of Business Model Generation and Strategyzer strategyzer.com

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